Aug 2025 – Nov 2025 · 3 mos · Amsterdam Area · On-site

Apr 2025 – Present · 1 yr

Dec 2024 – Dec 2025 · 1 yr

Nov 2024 – Present · 1 yr 5 mos · Remote

• Our vision is to dictate how the SDR function looks by 2030.
• We are a research and community organisation for Sales Development leaders, who are looking to uplevel all SDR leaders, regardless of seniority, to ensure that the SDR leadership function has a place at the top table of the executive staff.

Nov 2024 – Present · 1 yr 5 mos · Remote

• Connect with me to understand how i can help elevate your web event, conference, SKO with real life stories and real life tactics on how to elevate your Sales development motion and leadership skills

Jul 2024 – Jan 2025 · 6 mos · World · Remote

May 2024 – Aug 2025 · 1 yr 3 mos · Amsterdam Area · Remote

May 2024 – Oct 2024 · 5 mos · Remote

Mar 2024 – Jan 2026 · 1 yr 10 mos · Remote

• Cooking up some trigger firing, AI and automation content.

Mar 2024 – Oct 2024 · 7 mos · Remote

• The Revenue Syndicate is Europe’s first investment community and angel investment syndicate built for experienced go-to-market operators.
• Our 500+ exclusive members are some of the best go-to-market practitioners in Europe and are driving the growth of the fastest growing companies in the world.
• Members can invest deal by deal with low minimum investments and it's free to join.
• Founders can get funded by GTM operators who know how to generate revenue and can help them build their revenue engine.
• Apply to be a member & investor here:
• https://revenue-syndicate.typeform.com/membersapply
• Apply to be funded here:
• https://revenue-syndicate.typeform.com/founderapply

Feb 2024 – Present · 2 yrs 2 mos · Amsterdam, North Holland, Netherlands · Remote

Jan 2024 – Present · 2 yrs 3 mos · Remote

• SDR Leaders of EMEA is an invite only community whose goal is to make SDR Leaders in EMEA the best in the world.

Jan 2024 – Present · 2 yrs 3 mos · Remote

Sep 2023 – Oct 2024 · 1 yr 1 mo · Amsterdam, North Holland, Netherlands · Remote

• Sales Sessions is where we mix offline meetups with non-stop knowledge sharing and help you expand your network. Here, it's all about sharing both the good and the bad - no need for fancy sponsored talks or self-aggrandising sales gurus. Instead, we bring together awesome sales leaders who genuinely learn from each other in a casual and laid-back setting. So, if you're looking for a place to connect with link-minded professionals and swap stories, Sales Sessions is where it's at! Join us, and let's learn together!

Jan 2023 – Jan 2024 · 1 yr · Amsterdam, North Holland, Netherlands · Hybrid

• 2nd line leadership responsibility with 5 direct reports and 60 overall headcounts
• Grew SDR win rates by 25%
• Developed first SDR vision, strategy, execution, and metrics (VSEM), which streamlined focus to front-line leaders and guided our cross-functional partners
• Built and delivered a front-line leader training session for 10 SDR Managers
• Reduced long-term absence cases by 75%

Jan 2021 – Jan 2023 · 2 yrs · Netherlands · Hybrid

• Built a scalable SaaS SDR model to aide the organisation’s transition to a pure SaaS play
• Grew organisation from 5-18 headcount in 6 months
• Reduced SDR time to productivity from 5 months to 6 weeks
• Drove profit optimisation by reducing cost of SDR acquisition by more than 50%
• Lead working group to build a Product Led Growth model
• First time SDR group achieved quota in 3 years: achieved 213 SQL (160% of goal) and 131 SAL (120% of goal)

Apr 2020 – Mar 2024 · 3 yrs 11 mos · Amsterdam, North Holland, Netherlands

• Rising Executives School Graduate (February 2022). Learned the leadership, management, and core competencies needed to succeed at the executive level.
• Revenue Growth Architecture School Graduate (July 2021). Learned the key skills, strategies, and scientific models needed to be a revenue growth architect, including the principles of recurring revenue, the GTM operating model, the SPICED methodology, identifying moments that matter, and more.
• Pavilion, formally Revenue Collective, is a private membership organization for commercial growth operators. Our community is designed to support the professional development of revenue leaders at high growth companies, facilitate the sharing of best practices, and serve as a trusted private community.

Jan 2016 – Jan 2021 · 5 yrs · Amsterdam, North Holland, Netherlands

• At Infoblox, I manage day-to-day geo duties for developing GTM to develop a consistent run rate of new logo pipeline. I plan and implement strategies to boost revenue generation and build a talent engine for EMEA effectively. I further utilise the talent engine to graduate 10 BDRs for sales and channel roles. I hire, train, and evaluate new staff members to boost staff performance and productivity. I build robust relationships with marketing and channel team to achieve shared visions and goals.
• My key accomplishments are:
• Accomplished driving EMEA revenue generation from 4% in 2017 to a forecasted 20% in 2021.
• Achieved driving revenue and profit optimization from 15% to 25% in one year to increase business profitability and growth.

Jan 2014 – Jan 2016 · 2 yrs · Amsterdam, North Holland, Netherlands

• As Inside Sales Representative, I have led day-to-day activities by acting as development representative for the enterprise market to ensure inline flow of work. I have managed business growth activities by conducting closing and then selling up on original business. I have liaised with multidisciplinary teams to attain bill business at 300% original order effectively.
• My main accomplishments are:
• Planned and implemented robust sales strategies to attain 113% of quota over FY15.
• Received appreciation from senior management by getting promoted to ISR.

Jan 2013 – Jan 2014 · 1 yr · Amsterdam, North Holland, Netherlands

• In this role, I have gained appreciation from management for providing strong business ideas and strategies to boost business growth. I have delivered support to managers by designing a pipeline of business for expanding business efficiently.
• Key Achievements:
• Improved business development and revenue generation by 149% by deploying top-notch business growth strategies.