Affan Haider

Director of Engineering

Pakistan20 yrs 7 mos experience

Key Highlights

Directed media campaigns driving 225,000+ student enrollments.
Improved employee engagement by 30% through internal initiatives.
Launched Pakistan's first mobile financial service, Easypaisa.

Stackforce AI infers this person is a strategic communications leader with extensive experience in media relations and corporate identity.

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Skills

Core Skills

Strategic CommunicationsMedia RelationsCrisis CommunicationsMarketing

Other Skills

Media EngagementContent DevelopmentDigital MarketingCommunications ManagementFinancial ServicesReputation ManagementEmployee EngagementCorporate IdentityBusiness AdministrationSecurities RegulationSetting up businessesCommercePublic Affairsk-means clusteringFinancial Literacy

About

Clarity is a strategy, noise is a threat. Distilling complexity into compelling narrative.

Experience

20 yrs 7 mos

Total Experience

2 yrs 8 mos

Average Tenure

1 yr 7 mos

Current Experience

Secp

Director Media & Corporate Communications

Oct 2024 – Present · 1 yr 7 mos

K-electric

Senior Advisor, Public Affairs and Communications

Jan 2021 – Sep 2024 · 3 yrs 8 mos

British council

Head of Communications

Jan 2019 – Jan 2020 · 1 yr

Led national communications strategy for education and cultural programs.
Key Result: Directed the media campaign for ILMPOSSIBLE: Take a Child to School, shaping messaging that drove 225,000+ student enrolments in collaboration with Qatar Foundation’s Educate a Child.
Orchestrated the COVID-19 communications pivot, moving engagement, testing services, and cultural programs online with minimal disruption.
Created targeted editorial and marketing campaigns that increased uptake of testing services, contributing to a 15% year-on-year growth in IELTS registrations and a measurable boost in local revenue.

Strategic CommunicationsMedia Relations

Siemens

2 roles

Head of Communications & Marketing

Apr 2017 – Apr 2019 · 2 yrs

Head of Communications

Jan 2017 – Jan 2019 · 2 yrs

Directed Vision 2030 communications, securing major regional and global media coverage.
Launched internal communications initiatives that improved employee engagement by 30%, fostering a more unified corporate identity.
Pioneered digital campaigns that increased online lead generation by over 100% within 18 months, directly supporting business growth.

Burson-marsteller

2 roles

Senior Consultant, Strategic Communications

Oct 2015 – Mar 2017 · 1 yr 5 mos

Strategic Communications Consultant

Jan 2015 – Jan 2017 · 2 yrs

Designed and executed reputation recovery strategy for Mobily Telecommunications, restoring positive media coverage and stakeholder confidence within 9 months.
Directed communications for the launch of Dussur (Saudi Arabian Industrial Investment Co.), creating brand identity and securing international media visibility.

Stc

Senior Advisor, Strategic Communications

Apr 2013 – Sep 2015 · 2 yrs 5 mos

Telenor

2 roles

Manager, Corporate Communications & Responsibility

Apr 2008 – Mar 2013 · 4 yrs 11 mos

Corporate Communications Manager

Jan 2008 – Jan 2013 · 5 yrs

Directed the nationwide media launch of Easypaisa, Pakistan’s first mobile financial service, achieving millions of users within the first year and positioning Telenor as a fintech pioneer.
Implemented digital-first communications strategies that reduced advertising spend by $1.4M annually, while expanding reach across new media platforms.