Will Cheyney

Head of Design

London, England, United Kingdom21 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led design for fintech's emerging products.
Created a sustainable travel brand for Skyscanner.
Managed a multidisciplinary design team at Checkout.com.

Stackforce AI infers this person is a Fintech and Agency Design Leader with extensive experience in user-centered design.

Contact

Skills

Core Skills

Design LeadershipUser Experience

Other Skills

Product DevelopmentBrand DevelopmentDesign System OptimizationTeam ManagementDesign StrategyBrand ManagementCampaign DevelopmentInteraction DesignArt DirectionConcept DevelopmentUser Interface DesignInformation ArchitectureMobile DesignExperience DesignAdvertising

About

I am a multi-disciplined and motivated product Design Director with in-house and agency leadership experience. I care about delivering valuable outcomes, building motivated teams and doing work that makes a difference. I am most happy working within fast-paced cross-functional teams, collaborating with designers, engineers and executive level stakeholders to deliver impactful products. I see my role as enabling teams to succeed through clear direction and building excitement towards set goals. My approach is honest, collaborative, strategic and open-minded. I see myself as a leader, team member and the sort of creative that can inspire all. I practice human-centred design and believe in embracing research and design thinking to really perfect a product and it's strategy to meet end-user needs. I am currently building amazing things at one of the largest fintech companies in the world, Checkout.com, and helping to grow a best in class design team. I'm always interested to hear of new projects and collaborations, so feel free to get in touch. Bonus skill: CAA certified drone pilot.

Experience

21 yrs 7 mos

Total Experience

4 yrs 4 mos

Average Tenure

5 yrs 8 mos

Current Experience

Checkout.com

Director of Product Design

Sep 2020 – Present · 5 yrs 8 mos · Greater London, England, United Kingdom · Remote

Leading Design and Product Development for our Emerging Products (including Issuing), Payment Performance and Financial Experiences pillars. Helped to build the companies first multidisciplinary Design team made up of Product and Brand Design, User Experience Research, Content Design and Technical Writing.

Design Leadership

Skyscanner

Design Director

May 2018 – Feb 2020 · 1 yr 9 mos · London

Joining Skyscanner, I helped lead the creation of a whole new brand to position Skyscanner as the catalyst for a new era of sustainable travel. A brand with a brave, global appeal that supports the company's traveller-first positioning to create an emotionally resonant brand layer on top of the essential fundamentals of Skyscanner's offerring. Rolling the new brand out gave a unique opportunity to redefine and optimise all aspects of the product, identifying the unique strengths and opportunities each platform provides. I also oversaw the re-development of a carefully thought through design system utilising the new brand to ensure a deep level of consistency across the end-to-end journey of the Skyscanner product.

Engine

Design Director

May 2015 – May 2018 · 3 yrs · London, United Kingdom

I joined the senior management team to lead the design department of the agency; managing, coaching and developing a team of brilliant designers. I maintained a hands-on approach where possible, getting involved at every stage of a project from the original high level planning and strategy through to delivery, collaboratively working with all departments and disciplines of the business.
Clients I worked with included, Amazon Fashion, Santander, Boots, Purina, XBox, Microsoft, Samsung, Intel, Nestlé, Sky.

Poke

3 roles

Design Director

Promoted

Mar 2010 – May 2015 · 5 yrs 2 mos

I co-led design at Poke, overseeing the design output from the agency as well as managing, nurturing and growing the brilliant design team. I acted as the 'brand guardian' for Poke's largest retained client, EE (formally Orange), for over five years earning the trust and confidence of the client and helping to develop Poke's long-term relationship with them.
Work for EE was incredibly varied, including developing solutions and campaigns using social media, eCRM, microsites, websites, mobile applications, and touch interfaces.
I had a very active and hands-on role in all aspects of creative output from the agency, from project briefing and concepting through to IA, design and delivery.
Clients I worked with included, American Express, BBC, Orange, EE, Alexander McQueen, Ted Baker, Topshop, Yahoo!, Virgin Racing, HBO, Mulberry, Diesel, Skype, Google.