Alexa DaFonte

Co-Founder

New York, New York, United States5 yrs 4 mos experience

Key Highlights

Scaled user base to 200k+ in 6 months.
Led growth strategies for multiple startups.
Expert in brand marketing and storytelling.

Stackforce AI infers this person is a B2C Growth Leader with expertise in Consumer Tech and Brand Marketing.

Contact

Skills

Core Skills

GrowthLeadershipBrand DevelopmentBrand EngagementMedia StrategyCreative StrategyAccount ManagementMarketing

Other Skills

StartupsDigital MarketingGrowth StrategiesUser AcquisitionRetention StrategiesSocial MediaGoogle AnalyticsTeam BuildingCampaign Management

About

Experienced marketing and growth leader with a proven track record of scaling brands and startups across various industries, including consumer, social, food and bev, & wellness. Currently heading up growth on founding team at a VC-backed consumer tech startup launching 2026. Previously served as CMO of a top-30 food and beverage app, scaling user base to 200k+ users in 6 months with zero in ad spend. I’ve led brand development and growth strategies that have driven significant user acquisition and retention, positioning the app as a standout player in the competitive consumer tech space. With expertise in growth, social dev, brand marketing, content creation, copywriting, and brand storytelling, I have successfully coordinated campaigns, produced mixed media, and shaped brand direction for diverse audiences. My passion for building meaningful brands and connecting with consumers has been the driving force behind every project I take on.

Experience

5 yrs 4 mos

Total Experience

1 yr 3 mos

Average Tenure

6 mos

Current Experience

Lora

Founding growth

Oct 2025 – Present · 6 mos · New York, New York, United States

Building a consumer product that reimagines how people reconnect with themselves and each other. We sit at the intersection of spirituality, self-discovery, and human connection.
Our mission: to weave emotional intelligence, self-discovery, and curiosity into everyday life through intuitive, design-forward experiences.
Backed by AlleyCorp - come join me on the founding team!
I’d love to hear from you → alexa@getlora.com

StartupsDigital MarketingLeadershipGrowth

Sizzle

Co-founder & Chief Growth Officer

Jul 2024 – Jul 2025 · 1 yr · New York, NY

I led the product from concept to launch—building and shaping the core product vision, GTM strategy, and brand from the ground up.
grew our user base from 0 to 150,000 in six months through entirely organic channels and $0 in paid spend, developing the acquisition, retention, and creator-led growth engines

Digital MarketingGrowth StrategiesUser AcquisitionGrowthBrand Development

The rothenberg law firm llp

Brand Engagement & Media Strategy Manager

Oct 2023 – Feb 2025 · 1 yr 4 mos · New York, NY

Ran all digital and creative marketing funnels for one of the top law firms in NYC.

Digital MarketingSocial MediaGoogle AnalyticsTeam BuildingLeadershipBrand Engagement+1

Après innovative media

Co-Founder

Jul 2022 – Sep 2023 · 1 yr 2 mos

Built and scaled a CPG focused media agency
Ran creative direction, creator partnerships, social, and branding for top CPG brands

Vitamin angels

Media and PR

Aug 2021 – Aug 2023 · 2 yrs

Ran all digital marketing funnels and creative strategy for leading nonprofit in the public health space.
Spearheaded top nonprofit celebrity campaign for Giving Tuesday with the wonderful Tatyana Ali!

Digital MarketingSocial MediaCreative Strategy