Brad van Leeuwen

Co-Founder

New York City, New York, United States19 yrs 7 mos experience
Highly Stable

Key Highlights

  • Co-founded a top-ranked SaaS platform in fintech.
  • Successfully closed deals with global banking partners.
  • Raised $12M from US and European VCs.
Stackforce AI infers this person is a Fintech leader with extensive experience in SaaS and investment strategies.

Contact

Skills

Core Skills

OperationsSaas ManagementPartnership ManagementMarketing StrategySales GrowthPartnership DevelopmentEquity InvestmentsFinancial Modelling

Other Skills

Deal StructuringCustomer Journey OptimizationSales Process OptimizationFundraisingDue DiligenceEmerging MarketsPrivate EquityValuationFinancial StructuringEquitiesBankingVenture CapitalProject FinanceInvestmentsLoans

About

With over 12 years of experience in fintech, I am passionate about creating innovative solutions that make the world better. As the co-founder and COO of Cledara, I lead the operations and growth of the platform that enables companies to manage their SaaS subscriptions and spending. Cledara was named SaaStock SaaS Startup of the Year in 2018 and is backed by one of the world's top fintech VCs. My core competencies include deal structuring, originations, partnerships, and marketing. I have successfully closed deals with global banking partners, built and scaled sales and marketing teams, and implemented cutting-edge technologies to optimize the customer journey. I have also participated in prestigious programs such as Mastercard Start Path, Citibank Tech for Integrity Challenge, and MoneyConf Pitch. I believe in Techstars' 'Give First' philosophy and I am always open to help and collaborate with other fintech enthusiasts.

Experience

19 yrs 7 mos
Total Experience
3 yrs 2 mos
Average Tenure
1 yr 1 mo
Current Experience

Project europe

Investor

Mar 2025Present · 1 yr 1 mo

  • Investing in the next gen of technical builders in Europe with global ambitions, backed by 200+ of the best European founders.
  • We need a new European narrative - one that funds and celebrates ambition and invention instead of stifling it.
  • Europe has the talent, ambition, and market potential to build the next wave of global tech giants, and we are here to make that happen with a €10M fund, investing in young entrepreneurs (18-25 years old), providing them with €200,000 investment.

Cledara

Co-Founder and COO

Jan 2020Present · 6 yrs 3 mos · London, United Kingdom

  • We built Cledara to give companies real control over software spend.
  • Today, we’re voted the top-ranked platform in our category on G2 (thanks to the votes and support from our amazing customers) and the standard for finance teams that want visibility, approval workflows, and seamless reconciliation.
  • My focus: keep Cledara the best at what we do - define the category, help our customers manage the migration to AI and grow revenue for the business.
Deal StructuringOperationsSaaS ManagementCustomer Journey Optimization

Railsbank

VP of Partnerships and Marketing

Feb 2018Nov 2019 · 1 yr 9 mos · London, United Kingdom

  • Railsbank is building a global transactional banking platform without a banking license. We make it easy for fintech startups, traditional financial services providers and brands to develop, launch and scale innovative financial products.
  • At Railsbank, I had a duel role; managing and growing our partner network of banks and ultimate responsibility for marketing globally. During my time at Railsbank, we grew from 7 to 90 people, increased MRR 10x, expanded to SE Asia and USA, were named Best Startup at Web Summit's MoneyConf, became a Visa Issuer and raised a Series A. I closed deals with US and Australian banking partners and worked with the VP of Sales to build a whole new marketing/sales process as we scaled that resulted in sales cycles to improve by 80%.
Partnership ManagementMarketing StrategySales Process Optimization

Dopay

Chief Partnerships Officer

Sep 2015Jan 2018 · 2 yrs 4 mos · London, United Kingdom

  • dopay, a Techstars company, is building the digital bank of the future, leading with a B2B2C retail banking proposition - acquiring retail customers through employers payroll in emerging markets.
  • Primary responsibility for dopay's growth - sales, marketing and partnerships. Joint responsibility with CEO for fundraising and investor relations.
  • Grew sales team from 0 to 20 people, whilst reducing CAC by more than 100x
  • Built business from 0 customers pre-launch to signing 30+ companies per week through a hybrid of digital and physical channels within the first 12 months
  • Implemented CRMs, marketing automation and cloud diallers and other technologies to scale funnel throughput between multiple locations and time zones
  • Led process development to scale sales process along with growth of marketing funnel
  • Personally led and executed marketing efforts to grow inbound leads from 0 to 25+ per hour within first 12 months
  • Raised $12m from US and European VCs and Angel Investors
Sales GrowthPartnership DevelopmentFundraising

Novicap

Non Executive Board Member

Sep 2015Mar 2017 · 1 yr 6 mos · Barcelona Area, Spain

  • Nominated to the board of NoviCap by Techstars Ventures.
  • NoviCap provides invoice finance in a fast, flexible, and transparent way while offering professional investors the opportunity to invest in a short-term asset yielding above-average returns.
  • Powered by an automated machine-learning algorithm, NoviCap operates at a significantly lower cost than traditional finance providers. NoviCap then passes these cost savings to both the businesses and investors.

Tam faktoring a.ş.

Board Observer

Jun 2012May 2015 · 2 yrs 11 mos · Istanbul, Turkey

  • Tam Faktoring is a startup funded by EBRD in partnership with Actera, a leading PE fund in Turkey. It provides factoring services to MSMEs through mobile, online and a branch network. Tam was established to target the MSME segment, which was underserved by banks and existing factoring companies. By utilising innovative distribution, product development and credit scoring, Tam became a top 3 factoring company by number of customers within two and a half years of starting.

Dünya varlık yönetim a.ş.

Board Observer

Aug 2011May 2015 · 3 yrs 9 mos · Istanbul, Turkey

  • TurkAsset began as a startup and is now a leading Turkish integrated non-performing debt purchase and collection platform. It uses global industry-leading technologies (big data, analytics), combined with best practice collection techniques to recover bad debt in a fair and transparent way.

Ebrd

Principal - Financial Institutions

Nov 2008Sep 2015 · 6 yrs 10 mos · London, United Kingdom

  • Focused on early and growth stage equity investments in emerging markets including Russia, Poland, Turkey, North Africa and elsewhere in Central Europe.
  • My portfolio companies were primarily non-bank financial institutions and fintech companies, from seed to mature stage. Specific industry experience in non-bank lenders, payments, mobile wallets, insurance, factoring and distressed debt.
  • Participated in all stages of the deal cycle, including sector coverage, origination, due diligence, financial modelling, valuation analysis, negotiations, structuring and post-investment management.
  • My focus at the EBRD has been to focus on some of the more esoteric investments of the EBRD. These investments include Russia's first online-only insurer, an innovative startup SME lending platform in Turkey and a NPL collection platform that has grown from a shell to a top 2 company by leveraging big data.
Equity InvestmentsFinancial ModellingDue Diligence

Ernst & young

Audit & Assurance - Financial Services

Mar 2006Jul 2008 · 2 yrs 4 mos

  • Audit, primarily for non-bank financial institutions, including insurers, pension funds and asset managers. Also, meaningful exposure to banks and mining clients, many of whom were listed.
  • Responsibilities included maintaining relationships with key management, assesment of risks, understanding of processes and financial reporting.

Education

Curtin University

Commerce — Accounting Finance

Jan 2003Jan 2006

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