Oct 2023 – Dec 2024 · 1 yr 2 mos · Utah, United States · Remote

• The MC of CC is in the house. Events. Learning. Community. Commerce Catalyst is where e-commerce unites! Join us today cause it’s full of Rizzz.

Sep 2021 – Feb 2023 · 1 yr 5 mos · Lehi, Utah, United States

• Manager of all Paid Digital & Organic social Media channels for Lendio Franchising.
• Responsible for Marketing content Materials & Training a network of 170+ Lendio Franchise owners across the country.
• Held weekly Marketing and social media training calls with the network.

Mar 2020 – Aug 2021 · 1 yr 5 mos · Salt Lake City, Utah, United States

• Just wearing a mask, binging shows.

Aug 2019 – Aug 2021 · 2 yrs · Lehi, Utah, United States

• Senior Account Manager. Managed a book of 15-20 Enterprise Clients. Managed SEO, CRO, & Paid Media campaigns for a number of clients. Total book value $200k per month. 97% retention rate.

Jun 2019 – Present · 6 yrs 11 mos · Salt Lake City, Utah, United States

• Freelance Digital Marketing & Brokering Business. Fractional CMO. These marketing funnels include organic social media management, paid social advertising, remarketing ads, landing page creation, and conversion rate optimization—with some occasional email marketing.
• I handle high level eCommerce & Digital Marketing, lead generation campaigns focusing on: SEO< CRO<SEM< Paid Social Media, Google AdWords, Social Influencer management, TikTok growth etc. High level strategy, account management, CRM Management.
• Past & Current Clients: Purple.com, june&january.com, coalatree.com, soonskincare.com, centurahealth.com, litbeardco.com, mangames.com, skisolitude.com

Mar 2019 – Aug 2019 · 5 mos · Lehi, Utah, United States

• Managed/consulted on a $ 2 million dollar monthly Paid Digital media budget. Channels included, Google Ads, Amazon, YouTube, 3rd party paid progmatic display campaigns- Verizon Media, Acuity. Managed & Optimized paid media campaigns. Put together data analysis, spend forcasts etc.

Oct 2016 – Mar 2019 · 2 yrs 5 mos · Murray, Utah, United States

• Directed/Managed all digital/social and paid media efforts across ALL Sizzling Platter Brands: Little Caesars Pizza, Dunkin' Donuts, Red Robin, WingStop, Sizzler, Little Caesars Mexico. Created and implemented social listening and awareness campaigns. Directed all store openings and radio/tv/print ad awareness in new markets. Managed and directed $1m in outside sponsorships with Real Salt Lake and the Utah Jazz

Mar 2015 – Oct 2016 · 1 yr 7 mos · Salt Lake City, Utah, United States

• Health software compliance SaaS startup. Managed all Digital & Traditional Marketing efforts. Lead all scrum meetings. Coordinated all trade show events, promotional materials, managed all weekly podcasts, video chats, and sales presentation activities.

Mar 2013 – Mar 2016 · 3 yrs · Draper, Utah, United States

• Managing a book of Enterprise 40+ clients. Set’s PPC/SEO or Social Media strategy. Total Monthly book Spend exceeds $100k
• ▪ Clients include: Rug Doctor, Little Giant Ladders, Sole Fitness, Health Rider, Silk, Assensia, among others.
• ▪ Responsible for the project execution actions and coordinating between the client and internal fullfillment.

Mar 2013 – May 2014 · 1 yr 2 mos · Lehi, Utah, United States

• Event similar to "tough mudder" or "Dirty Dash"
• Successfully sold corporate sponsorship packages and decks to companies such as Sports Authority, Harley Davidson, People Water, Maverick Country Stores, Easton Sports, Hylete Sports and Blend Tec; Organized all social media and cross promotions with these specific corporate sponsors.
• ▪ Managed all online content: website content, blog posts, email blasts, Facebook, Instagram, Twitter, and Pinterest contests, giveaways and online promotions.

Jun 2010 – Mar 2013 · 2 yrs 9 mos · Draper, Utah, United States

• ▪ Guided all initiatives involving content strategy, creation, curating, re-purposing and publishing for clients.
• ▪ Managed relationships of web properties for content placement, managed editorial calendars, wrote engaging web content and audited content for both client and completion.
• ▪ Oversaw Google Reader/Alerts, social outreach and promotion, and wrote/published web-ready content.
• ▪ Performed competitive and market analyses, keyword research, site optimizations and link building for clients.
• ▪ Developed and implemented all social media campaigns for multiple clients; Created new blog content, requested guest blog posts, blog commenting and all traditional tactics.

May 2004 – Aug 2011 · 7 yrs 3 mos · Pasadena, California, United States

• Seasonal Summer Concert tours and Promotional Events
• ▪ Successfully executed several widely successful promotions and large-sponsor packages within each venue as independent promotions/tour manager.
• ▪ Directed meet & greets, VIP events, photo events, and PR campaigns.
• ▪ Promoted large-scale events, including LIVE 8 Philadelphia, which consisted of clients such as: Volvo, Aol.com and Press.
• ▪ Acted as the Assistant Promotions Manager for the Usher the Truth American Tour and Rod Stewarts North American Tour.
• ▪ Completed promotions for NASCAR Lowe’s Motor Speedway and local promotions for Auto Shows, Crest, Tide, Ford Ride and Drive.