Jan 2025 – Present · 1 yr 4 mos · Utah, United States

• I founded ValuEd Sales to help women, especially former educators and underrepresented professionals translate their skills into high-trust, high-paying sales careers.
• Now, through our new ValuEd Worklab™, I also partner with companies and schools to train early-career employees in composure, communication, and confidence turning first jobs into launchpads.
• We’re changing how sales and workforce readiness are taught: less theory, more action, and zero gatekeeping.

Jan 2023 – Sep 2023 · 8 mos

• Led customer wide communication and product updates to cross-functional teams for 60K + Instructure customers across the customer lifecycle working closely with the marketing operations team
• Developed operational process for asset - engagement tracking within customer communication outreach for all customer facing teams
• Managed quarterly budgeting and forecasting for 2 marketing segments on the Lifecycle Marketing team
• Developed and led customer marketing campaigns engaging stakeholders and enhancing product adoption and usage
• Utilized customer facing roles to deeply understand customer behavior, preferences and needs, translating into actionable strategy
• Built and drove the Instructure Advocates program of 80 Advocates and 200 Ambassadors, aligning all 5 Instructure product users
• Operationalized the use of the Advocate program to grow community engagement, creating a foundation for customer programs

May 2021 – Jan 2023 · 1 yr 8 mos

• Achieved 100% retention of $3.5 million ARR business
• Managed relationships and accounts for K12 districts focusing on adoption, implementation and renewals within Canvas LMS
• Led special customer retention initiative for Retain the State programing
• Led the K12 campaign team that built customer wide communication; developed "Substitute Resource Course" in Canvas LMS
• Created content for customer experience monthly outreach/product release for over 400 accounts
• Hired and onboarded new team members and distributed team accounts
• Subject Matter Expert (SME) for K12 with the Catalog/Commons product

Oct 2020 – May 2021 · 7 mos

• Developed training materials for hybrid learning sessions
• Implemented adult learning theories for successfully orientating new substitutes into the general education classroom

Jun 2019 – Oct 2020 · 1 yr 4 mos

• Led cross functional teams to reduce churn and develop consistent processes for increased engagement and adoption
• Trained and collaborated with district admin to meet state technology grant criteria
• Coordinated, delivered and tracked implementation and professional learning for over 90 schools in the Utah territory; created monthly content outreach

Jan 2018 – Jun 2019 · 1 yr 5 mos · Lehi, Utah

• Project manager for customized training and programs for various levels of clients, from executives to hourly employees
• Created a Virtual OnSite program to reach a broader range of clients across the US, leading a team of 3
• Led customized virtual and classroom training for software through developed adult learning theories for engagement and retention

Aug 2011 – Aug 2018 · 7 yrs

• Managed team of 5+ in collaboration and goal setting for 6 years on school and district levels
• Developed a differentiated curriculum plan and evaluation timeliness with ongoing data analysis plans
• Implemented a new data warehouse solution including onboarding over 30 faculty members with new virtual tools.
• Coached and mentored new teachers and student-teachers on teaching best practices including analyzing and mentoring performance and setting goals for improvement and reflection

Aug 2008 – Aug 2010 · 2 yrs

• • Implemented experiential learning, based on the charter’s platform. Learned the fundamentals of how a charter board works to collaborate and choose curriculum for the school. Taught 5th grade core and introduced JA Biztown to the 5th Grade.