Daniel Wikberg

Co-Founder

Stockholm, Stockholm County, Sweden25 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Founded and led Upsales to IPO on Nasdaq.
Developing AI sales agent Aira for entrepreneurs.
Strong focus on efficient B2B sales teams.

Stackforce AI infers this person is a SaaS entrepreneur with extensive experience in B2B sales and CRM development.

Contact

Skills

Core Skills

Sales ManagementB2b

Other Skills

CRMEntrepreneurshipLeadershipBusiness DevelopmentSales ProcessSalesInternet EntrepreneurLead GenerationSales SupportSales OperationsStart-upsSellingMarketing StrategyKey Account ManagementAccount Management

About

Founded Upsales in 2003 at 22. Bootstrapped it for 16 years to IPO on Nasdaq First North in 2019. Still running it as CEO — ~150 MSEK ARR, ~70 people, zero debt. That business taught me everything about what B2B sales teams actually need — and what they waste time on. We're now also building Aira — an AI sales agent for entrepreneurs and founders who refuse to do CRM admin. It doesn't manage your pipeline. It fills it. Launching globally at €149/month. My strongest conviction after 20+ years: the best B2B companies are built with sharp, focused sales teams — not endless VC rounds or bloated enterprise platforms. Capital without discipline builds laziness. If you're a founder or sales leader who wants to grow without the complexity — that's exactly what we build for.

Experience

Upsales

3 roles

CEO & Founder

Promoted

Aug 2017 – Present · 8 yrs 8 mos · Greater Stockholm Metropolitan Area

Sales managementCRMB2BEntrepreneurshipLeadershipBusiness Development

Founder & Chairman

Jan 2012 – Jun 2017 · 5 yrs 5 mos

CEO & Founder

Nov 2001 – Jan 2012 · 10 yrs 2 mos

Upsales develops and markets a web-based CRM system which helps sales organizations to work more efficiently with their sales efforts. We work as an active partner in sales to our customers in order to come up with the best tools to support sales processes to increase results. Since the first version of Upsales CRM was launched in late 2002 we have worked with hundreds of customers with whom we have had the privilege of helping to achieve increased sales.

Sales managementCRMB2BSales ProcessBusiness Development