David Citron — Co-Founder

Got time for the 1 Minute Story behind the Expresso ADHD revolution? It was 2019 and I was pretty happy with myself After 14 years of coaching over 800 clients including students, employees and 250 CEOs, I THOUGHT I knew what I was doing... Then I got my "nightmare" client. A wonderful guy named Joe who wanted to push himself to grow his business. Joe was a nice guy, very intelligent and wanted to take action to propel his sales. I thought Joe would be the perfect client I was wrong At first everything seemed to go well. At the end of our first weekly 50 min session, it seemed that Joe had committed to a gamechanger action to transform his life. Each week however, Joe returned having not done the action. I soon found out why. Through a mixture of fear and distraction, Joe came up with a rationale by day 2 of each week about why not to take the action forward Can you relate? He was only brought back on track the following week by our next session I was getting extremely frustrated and really wanted Joe to get results like my other clients After 2 months of only minor breakthroughs, I had an idea! "I'm going to break my rules", I told Joe "Instead of meeting you once a week, I'm going to call you EVERY.....SINGLE....DAY....... Mon-Fri except for Bank Holidays, but, we are only going to speak for 4 minutes.... a micro coaching session" "Sure, I'll try anything" he said So I called him every day.... After 2 weeks.... he had taken 12X more action then ever before I was doing backflips and was thrilled for Joe. Expresso Coaching was born!!! But I wanted to be 100% sure it worked, so we piloted the programme with 30 individuals across 12 months The results were astounding One guy gave it to his manager who normally produced £300 per week for his company Instead he produced £4000 in his first 6 days of working with an Expresso coach A student who was flunking due to ADHD, achieved top marks in her Uni course Can you feel the power of this?!!! Just DM me "YES" or pop a "YES" to david@expressocoaching.com to Book a 15 minute Discovery Call Now and see how an Expresso Coach can help you Transform Your Life Today Or simply visit Expressocoaching.com "Following-through is the only thing that separates dreamers from people that accomplish great things." ~ Gene Hayden

Stackforce AI infers this person is a Coaching and Leadership Development expert with a focus on performance enhancement.

Location: London, United Kingdom

Experience: 19 yrs 2 mos