Nov 2024 – Present · 1 yr 5 mos

Apr 2023 – Nov 2024 · 1 yr 7 mos

• I elevate Adobe's brand and product adoption by establishing top level collaborative projects which celebrate science, culture and technology.
• During the production, my team and I leverage the power of Adobe Substance tools, and by doing so, we have a better understanding how they perform in a real world scenario.
• I had a great pleasure of working with amazing partners such as NASA, Smithsonian, London National History Museum, SF Marathon and others.
• Furthermore, I design and develop immersive, creative experiences at Adobe's offices and big scale, in-person events.

Mar 2016 – Apr 2023 · 7 yrs 1 mo

• As a Creative Director at Adobe 3D Art & Development team, I am mainly responsible for leading art-related projects, testing and prototyping end-to-end 3D workflows and participating in shaping Adobe Substance software.
• I have advance experience working with enterprise partners, where my task is to understand their production pipeline and see how 3D technology can help increase the efficiency and scale the production value of their business.
• I frequently support creative needs for Adobe Aero, an Augmented Reality authoring tool for smart devices. This includes building complex interactive experiences, animated content and the official art identity of the app. One of those experiences, done in collaboration with the Smithsonian museums and The Hydrous NPR, won the prestigious Webby award.
• In the past I worked as an Art Director on the Photoshop Camera team. My role was to translate cutting edge, AI-powered technology, into creative phone camera effects.
• I am a lecturer and a workshop organizer at various conferences (including Adobe MAX and Adobe Summit) and universities (Hong Kong Design Institute, PolyU Hong Kong and CityU Hong Kong).