Jul 2024 – Jun 2025 · 11 mos

• > Successfully launched 12 powder and 3 capsule SKUs, achieving initial market traction through effective GTM strategies.
• > Increased ROAS for Milk Thistle capsules by 200% (from 0.2 to 0.6) through data-driven performance marketing optimization.
• > Effectively mitigated negative consumer feedback on Moringa powder, safeguarding brand reputation and providing key insights for future communication strategies.
• > Drove a 2X increase in Moringa powder revenue on Amazon Marketplace by implementing a targeted GTM and performance marketing strategy, achieving an 8% CTR.
• > Effectively managed a ₹19L budget for Acne and Glow, achieving a ROAS of 0.5 for both product lines within the allocated resources.
• > Successfully collaborated with over 50 creators and managed 200+ marketing assets for Acne and Glow campaigns for brand

Jul 2024 – Jun 2025 · 11 mos

• Orchestrated end-to-end GTM strategies for 9 new SKUs (powders and capsules), optimizing D2C, CRM, and marketplace touchpoints to secure rapid market traction and brand visibility. Drove a 2X revenue surge for Moringa powder on Amazon by implementing targeted performance marketing and SEO strategies, achieving a high-efficiency 8% CTR. Optimized performance marketing and ROAS, notably delivering a 200% increase (from 0.2 to 0.6) for Milk Thistle and managing a ₹19L budget for Acne & Glow campaigns within strict P&L goals. Scaled brand engagement and content strategy by collaborating with 50+ creators and managing 200+ marketing assets, while utilizing consumer feedback to mitigate reputation risks and improve product quality.

Jun 2023 – Jun 2024 · 1 yr

•  Assisting clients in developing strategies for Product launches, Promotions & Events.
•  Coordination with client marketing Team in designing Marketing Material.
•  Generating new Marketing Ideas & Marketing Strategies.
•  Creating Brand Awareness & developing Customer Relationships.
•  Assisting in proofreading Online Marketing Campaigns.
•  Assisting clients and influencers in creating creative content through Videos, posts, and
• stories.
•  Networking with influencers and external agencies  Conducting Market research & monitoring Marketing Trends.
•  Assisting in Marketing Budget Preparation & Expenses.
•  Reviewing & Report Preparation on Ongoing Marketing Campaigns
•  Assisting in the arrangement & distribution of Marketing Material
•  Influencer Analysis & Report Preparation

Jun 2023 – Nov 2023 · 5 mos

• https://kromium.network/

Jan 2023 – Apr 2023 · 3 mos · Delhi, India · On-site

• 1. Chiranthana organization increased sales and visibility online by 20% and 30%, respectively, through graduation project on customer acquisition for a brand by people of disability.
• 2. Organized two capacity-building workshops for the promotion of handicrafts.

Jun 2022 – Aug 2022 · 2 mos · Gurugram, Haryana, India

• 1. Learned how to do costing using the pattern marker technique.
• 2. Removed damaged, out-of-code, not-in-set, and discontinued items from displays.
• 3. Conferred with store managers to obtain information about customer needs and preferences.
• 4. Talked with vendors and suppliers about product orders and issues.

Jun 2020 – Jan 2021 · 7 mos · Work from Home

• Who said one cannot find opportunities even in the difficult times ( pandemic situation). I found this great work from home internship of the startup working as a designer.

Jan 2020 – May 2020 · 4 mos · Noida, Uttar Pradesh, India

• 1. Development of the cost sheets of the garments produced in the industry.
• 2. Analysis of the sale ration of different styles at stores located at various places.
• 3. Keeping a complete check over the production till the shipment of the garments, after segregating according to the demand and supply of different stores.
• 4. Keeping a check on the export orders.
• 5. Giving daily report of the garments in and out from the industry.
• 6. Keep a record of the items returned from a particular store, its cause and further actions.
• 7. Interaction with the designers to enhance the production and sale of the brand.

Jun 2019 – Aug 2019 · 2 mos · Mumbai Metropolitan Region

• 1. Worked in Merchandise of accessories.
• 2. Design development for panels of Armani , Gucci ,Shrimps , etc.
• 3. Collaborated with a team of two to deliver styles ahead of schedule.
• 4. Built relationships with colleagues to facilitate teamwork, cooperation and success.
• 5. Consulted with clients to align future software development with customer priorities

Jul 2018 – Aug 2018 · 1 mo · Noida, Uttar Pradesh, India

• 1. Detailed preparation of cost sheets and completion of orders.
• 2. Export dealing generally.
• 3. Tracked costs and expenses to compare with original budget and identify failure points.
• 4. Delivered outstanding service to clients to maintain and extend relationship for future business opportunities.
• 5. Developed strategic component development plans to support future projects.
• 6. Tracked detailed hours and expenses for each project.

Jul 2017 – Aug 2017 · 1 mo · Noida, Uttar Pradesh, India

• 1. Designed artworks according to the brands.
• 2. Developed project design documents and presentations for clients to seek construction approval.
• 3. Provided in-home consultations and space planning and coordinated colors, finishes, and fabrics to match.
• 4. Welcomed showroom guests and displayed available design samples to clients.