Jun 2022 – Sep 2022 · 3 mos · Bengaluru, Karnataka, India

Jan 2022 – May 2022 · 4 mos

Apr 2020 – Jan 2022 · 1 yr 9 mos

• Managing a portfolio of Indian & international brands across home appliances & home improvement categories by offering consultative end-to-end solutions to CXOs/marketing/e-comm heads to grow using Amazon Ads
• Responsible for devising, recommending & implementing advertising strategies based on data-backed insights, thereby enabling brands to meet business objectives like market entry, growth, diversification, product launch or turnarounds
• Responsible for driving stakeholder alignment between internal & external teams in identifying brands’ business potential, marketing closure, execution, optimization & driving scale, through delivery of high performance across goals like reach, consideration, sales, brand recall & competitive benchmarks
• Leading a program to drive Advertiser Education to build clients’ brand building capability by reinforcing the impact of communication, data-backed decision making & ways to leverage full-funnel marketing solutions

Aug 2019 – Oct 2019 · 2 mos · Mumbai Area, India

• Recommended ‘fit to market’ product and competitive pricing based on market research involving retailers and suppliers
• Identified opportunities to increase product distribution on the basis of historical analysis of sales
• Automated secondary sales MIS using Alteryx, to send targeted actions to stakeholders and ensure consistent billing

Mar 2019 – Mar 2019 · 0 mo · Belonia, Tripura

• Developed a business model for saving water sources and eradicating poverty through promotion of alternate livelihood sources, through franchisees, among people in hilly and barren areas, by supporting them to grow bamboo, mushroom and allied products on their lands, which will recharge groundwater by improving the soil's water retention.
• Spearheaded the development of a resource planning system for the business, to support 1 lakh+ registrations in 1st stage and an action plan to procure 1000+ franchisees in 2 months using simplified pamphlets for less educated people.

Jun 2016 – Feb 2018 · 1 yr 8 mos · Kolkata Area, India

• Engaged in receipt, quality control, safe and timely delivery of Aviation Turbine Fuel to airlines
• Involved in developing strong relations with customers like SpiceJet, Etihad, Air India, Vistara and in maintenance of static and mobile equipments
• Headed shift operations single-handedly with planning of manpower (8 people/shift) and resources to achieve average sales of 60,000L+ fuel/shift
• Delivered a Zero Delay Service for airlines throughout the period
• Completed Live Fire Fighting Training from the Institute of Fire, Safety and Disaster Management, Vadodara
• Developed a mechanism for setting up rainwater harvesting at office location for achieving sustainability by saving 300L+ water/day
• Worked on extracting the Happiness Index at workplace after analysing 45 responses of management and non-management employees

May 2015 – Jun 2015 · 1 mo · Jamshedpur Area, India

• Studied the finishing process of engine cylinder blocks of heavy vehicles at Jamshedpur plant
• Developed the Work Instruction Sheet of the above process in Hindi for workers’ convenience

Dec 2014 – Dec 2014 · 0 mo · Guwahati Refinery

• Studied the various departments and processes followed in a refinery
• Studied the environmental steps adopted by the refinery to achieve a sustainable production process

May 2014 – Jun 2014 · 1 mo · Guwahati

• Improved in CATIA (Computer-aided Design Software), the design of a Paddle Type Water Aerator for fishery application using available mechanical components, electric drive and controller
• Analysed the benefits of using the Aerator to improve the conditions of aquatic life by increasing the oxygen levels of water