Pritish Wesley

CEO

Mumbai, Maharashtra, India18 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led high-impact marketing campaigns at Netflix India.
Over 18 years of experience in marketing operations.
Expert in project management and strategic campaign development.

Stackforce AI infers this person is a Marketing Operations Leader with expertise in B2C digital marketing strategies.

Contact

Skills

Core Skills

Project ManagementMarketing Campaigns

Other Skills

Team Set-upTeam RestructuringOperations ManagementNew Business Set-upProcess Improvement ToolsOperational EfficiencyTeam ManagementTeam LeadershipConsumer BehaviorEmerging TrendsAnnual BudgetingPublic RelationsProduct InnovationDigital MarketingDigital Strategy

About

At Netflix India, strategic marketing campaigns come to life under my leadership, where creative innovation and precision in operations and production are paramount. My role as India Head of Marketing Operations and Production has been instrumental in elevating the global promotion of our content, thanks to a deep understanding of digital marketing and communication strategies. The organisation leans on my expertise in spearheading project management and strategic campaign development which has been honed over the past 18+ years. Collaborating across teams globally, we execute high-impact campaigns, showcasing our content to diverse audiences worldwide, all while fostering a culture of creativity and operational excellence.

Experience

18 yrs 3 mos

Total Experience

3 yrs 7 mos

Average Tenure

8 yrs

Current Experience

Netflix

3 roles

Country Head, Marketing Operations and Production, India

Promoted

Nov 2021 – Present · 4 yrs 5 mos

Lead the team that's responsible for all operations, execution and production across all Marketing campaigns for Netflix India, promoted globally, though project management, campaign development and asset creation across all AV and Static promotional assets.

Team Set-upTeam RestructuringOperations ManagementNew Business Set-upProject ManagementProcess Improvement Tools+6

Campaign Operations Manager, Marketing Production, India

Aug 2020 – Oct 2021 · 1 yr 2 mos

Production and project management lead of marketing and advertising communication for the promotion of Netflix’s content, in India and globally, with emphasis on APAC.

Project ManagementAnnual BudgetingTeam ManagementPublic RelationsConsumer BehaviorMarketing Campaigns+1

Marketing Creative Producer, Marketing Production, India

Mar 2018 – Jul 2020 · 2 yrs 4 mos

Development of bespoke marketing initiatives and fulfilment of marketing media plans for the promotion of Netflix content in India.

Project ManagementAnnual BudgetingTeam ManagementPublic RelationsConsumer BehaviorMarketing Campaigns+1

Mullenlowe lintas group

4 roles

Associate Vice President

Jun 2017 – Feb 2018 · 8 mos

Brand head of the Lifebuoy global portfolio of the core bar and hand sanitizer across South Asia, South East Asia, Africa, Middle East and South America.

Project ManagementAnnual BudgetingTeam ManagementTeam LeadershipPublic RelationsConsumer Behavior+3

Associate Vice President

Oct 2015 – May 2017 · 1 yr 7 mos

Business head of Tata Global Beverages’ portfolio of 11 brands across tea, coffee and their innovation funnel along with Puravankara Builders and Magnasoft Technologies.

Project ManagementAnnual BudgetingTeam ManagementTeam LeadershipPublic RelationsConsumer Behavior+3

Client Services Director

Oct 2013 – Sep 2015 · 1 yr 11 mos

Brand head of Tata’s beverage division, Tata Global Beverages, managing brands - Tata Tea, Tata Coffee and Tetley along with ITC Food’s dairy division.

Project ManagementTeam ManagementTeam LeadershipPublic RelationsConsumer BehaviorMarketing Campaigns

Account Director

Sep 2011 – Sep 2013 · 2 yrs

Brand head of Tata’s jewellery division, Tanishq and the Arvind brands portfolio with Lowe of U.S. Polo Assn., Elle, Ed Hardy and Flying Machine.

Project ManagementTeam ManagementTeam LeadershipConsumer BehaviorMarketing Campaigns

Ddb mudra group

Account Planner

Jun 2010 – Aug 2011 · 1 yr 2 mos · Bangalore

Strategic Planning and Ideation across the 6 national units of Mudra Max: Kidstuff, Celsius, Primesite, Prime retail, Street smart and Terra.

Project ManagementTeam ManagementTeam LeadershipConsumer BehaviorMarketing Campaigns

Mccann erickson

Sr. Project Manager

Jan 2008 – May 2010 · 2 yrs 4 mos · Bangalore

Account management, assisted Strategic planning and Creative for the TVS brands of Apache, Star City, Star Sport, King & Corporate along with Atria Convergence Technologies (ACT).

Project ManagementTeam ManagementTeam LeadershipMarketing Campaigns