Kaarthik Murthy

Business Development Executive

Delhi, India18 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 14 years in Mobile Internet Services.
Expert in Product Marketing and Business Development.
Proven track record in managing cross-functional teams.

Stackforce AI infers this person is a Mobile Internet Services expert with strong capabilities in Product Marketing and Business Development.

Contact

Skills

Core Skills

Business DevelopmentSalesProduct ManagementProduct DevelopmentTraining & Development

Other Skills

Sales PlanningBusiness AnalysisCo-MarketingProduct PlanningMarket Requirement AnalysisChipset StrategyProduct SourcingProduct RoadmapProduct LifecycleProduct PricingMarket IntelligenceProduct MarketingOrganizing Training ActivitiesCoordinating Training ActivitiesAnalyzing Training Calendar

About

I am a passionate and dedicated Mobile Internet Services Go-To-Market Professional with more than 14 years of experience in Product Marketing, Product Sourcing, Product Management, Training, and Business Development disciplines in the Asia Pacific region. I have led in product managing, ODM relationship, go-to-market programs for Smart phones / Feature phones and innovative category. across various chipsets (MediaTek, Qualcomm, Spreadtrum / Unisoc, RDA, Marvel and Broadcomm) products offerings in India, Singapore, Malaysia, Indonesia, Thailand, Bangladesh & Sri Lanka. I thrive in leading and managing change amidst ambiguity, delivering value in agile cross-functional teams both internally across Communications, Marketing, Retail, Product Management, Supply chain, as well as identified external regional and local strategic partners. With both strategic market views and pragmatic business operations, I aim to deliver value in terms of: ■ Product life cycle ■ Business Development ■ Consumer engagement ■ Key Accounts & Sales Specialties ■ Product & Life cycle Management ■ Product Sourcing ■ Product Development ■ Go-To-Market Management ■ Smartphones & Product Marketing ■ Vendor & Client Management

Experience

18 yrs 5 mos

Total Experience

3 yrs

Average Tenure

11 yrs 6 mos

Current Experience

Mediatek

Sr. Business Development & Key Accounts Manager

Oct 2014 – Present · 11 yrs 6 mos · Noida, India

Business Development : Identify potential business prospects in my region, help them launch their own mobile phone brand. Conceive and execute business development activities in my region. Identify potential of the market in terms of current market trends and growth forecasts.
Sales : Achieving sales targets, in terms of overall volumes and Smartphone volumes for each of the key accounts individually and the overall market.
Sales Planning (Internal): Work with internal teams in the Headquarters to plan for timely and adequate chipset supplies to vendors to fulfil orders from customers. Prioritizing supplies in case of shortage.
Sales Planning(External): Working closely with Product team of key accounts to develop GTM plan for new models and also product planning based on market landscape.
Business Analysis: Analysis of available data, reports to extract useful information for MediaTek, conveyed through presentations and MS Excel.
Co-Marketing : Initiate and execute co-marketing activities with key accounts in India to improve MediaTek share at these accounts.

Business DevelopmentSalesSales PlanningBusiness AnalysisCo-Marketing

Spice mobility

Sr. Product manager - Smart Phones

Jul 2012 – Sep 2014 · 2 yrs 2 mos · New Delhi Area, India

Responsible for Product Planning / Marketing / Development / launches in india for Smart phones
Product Planning
Analyzing market requirement
Chipset Strategy
Product Sourcing
Product roadmap
Product Lifecycle
Product Pricing
Market intelligence
Development of Product segmentation and comparisons

Product PlanningMarket Requirement AnalysisChipset StrategyProduct SourcingProduct RoadmapProduct Lifecycle+4

S i2i limited

Product Manager - Singapore

Oct 2011 – Jul 2012 · 9 mos · singapore

Responsible for product Marketing / Development / launches in i2i countries (Indonesia to Ivory coast) that includes S CSL Singapore & Malaysia, S Nexian Indonasia, S Wellcom Thailand & Spice mobile India.
Analyzing market requirement
Chipset Strategy
Product Sourcing
Product roadmap
Product Lifecycle
Product Pricing
Selecting a product and customizing
Market intelligence
Development of Product segmentation and comparisons

Product MarketingMarket Requirement AnalysisChipset StrategyProduct SourcingProduct RoadmapProduct Lifecycle+4

Spice mobility

Product Manager - India

Apr 2009 – Sep 2011 · 2 yrs 5 mos · Greater Delhi Area

Analyzing market requirement
Chipset Strategy
Product Sourcing
Product roadmap
Product Lifecycle
Product Pricing
Selecting a product and customizing
Market intelligence
Development of Product segmentation and comparisons
Responsible for preparing product PPT’s
Organizing Product Trainings for channel partners

Market Requirement AnalysisChipset StrategyProduct SourcingProduct RoadmapProduct LifecycleProduct Pricing+3

Hotspot retails pvt ltd.

Asst Manager - Training

Jan 2008 – Apr 2009 · 1 yr 3 mos · Bengaluru Area, India

Organizing Training Activities For south India.
Coordinating Training Activities with Vendors.
Analyzing and preparing Training Calendar For south India.
To conduct Employee Engagement Activity / Ice Breakers Etc.
Conducting training on Soft skills, Product and Technology.

Organizing Training ActivitiesCoordinating Training ActivitiesAnalyzing Training CalendarConducting Employee Engagement ActivitiesConducting Training on Soft SkillsTraining & Development

Nokia

Product Trainer

Sep 2007 – Jan 2008 · 4 mos

Troubleshoot E-guru’s Query across Country (PushMail / Mail for Exchange / Handset. Query)
Product / Technical Training for E-gurus Across Country.
Channel and Retail Sales.
Channel Management (Dealer & R.D.S).
Generating sales out reports, Weekly, Monthly and periodic update on Market Analysis.
Gathering and communication of Market Intelligence report to Program Manager.
Technical Training (Conducting Trainings to Outlet ISP (In-store Promoters) & Nokia Promoters)
Execution of Promotional Activities (Corporate Events)
Customer Relation Ship Management (Handling Dealer and End Customer Queries)