Nov 2022 – Jun 2023 · 7 mos · Bengaluru, Karnataka, India

• Associate Business Development Manager | JioMart – Beauty & FMCG
• Drove 20–40% MoM sales growth for the beauty category by onboarding and scaling strategic brand partnerships
• Managed relationships with leading beauty and FMCG brands, aligning pricing, inventory planning, and promotion strategies
• Led category visibility initiatives including banner placements, curated carousels, and content-led merchandising
• Analyzed category performance, market trends, and customer feedback to identify growth and assortment opportunities
• Coordinated product launches and promotional campaigns, ensuring alignment with market demand and business goals
• Improved seller partner satisfaction by acting as escalation point and driving resolution through cross-functional collaboration
• Implemented process and tool improvements to enhance seller experience and internal productivity
• Recruited, trained, and mentored team members, driving consistent performance and best practices

Mar 2019 – Present · 7 yrs 2 mos

• Strategic Account Manager | Amazon India – Consumer Electronics & Musical Instruments
• Managed a ₹25 Cr annual revenue portfolio across premium and large-scale brands, driving sustained category and brand growth
• Owned end-to-end account management for key brands, including business planning, pricing strategy, selection expansion, and promotion execution
• Led exclusive brand launches and category expansion initiatives, improving speed, availability, and price competitiveness versus market peers
• Drove deal strategy and execution for marquee events (Prime Day, Diwali, Summer Sale), achieving 114% of deal revenue targets
• Improved category price parity and competitiveness through continuous benchmarking and corrective pricing actions
• Scaled A+ content adoption and brand storefront quality to improve traffic conversion and customer experience
• Built strong senior-stakeholder relationships with brand owners, negotiating commercial terms and resolving complex business issues
• Partnered with cross-functional teams (category, ops, finance, marketing) to deliver consistent YoY business growth
• Brands managed: JBL, Sony, Boat, Skullcandy, Yamaha, Casio, Marshall, Philips, Rode, Boya, Takara, Kadence, Behringer, Roland, Zoom, and others

Jan 2018 – Mar 2019 · 1 yr 2 mos

• FBA Investigations Specialist & Specialty Mentor | Amazon
• Led root-cause investigations for high-impact seller and customer issues within the Fulfillment by Amazon (FBA) program
• Partnered with operations, tech, and seller support teams to resolve systemic defects and improve merchant experience
• Developed and updated SOPs to standardize processes and reduce repeat defects
• Mentored associates through the Knowledge Exchange program, improving investigation quality and team performance
• Drove defect reduction initiatives and cost optimization through data analysis and process improvements
• Managed critical escalations during high-volume and peak periods, including COVID-related inbound issues

Oct 2016 – Dec 2017 · 1 yr 2 mos

• Senior Associate – Seller Support & Business Analytics | Amazon
• Analyzed large operational datasets to generate insights supporting seller growth and service quality improvement
• Published daily, weekly, and monthly KPI reports with 0% data integrity errors
• Conducted deep dives on performance trends to identify risks and improvement opportunities
• Automated recurring analyses to improve reporting efficiency and scalability
• Translated complex data into actionable insights for business and operational teams
• Supported strategic planning discussions with data-backed recommendations