Jyoti D.

Director of Engineering

Mumbai, Maharashtra, India18 yrs 6 mos experience

Highly Stable

Key Highlights

Led Lenovo to top 2 brand position in India.
Recipient of multiple industry awards for leadership.
Achieved significant growth in modern trade business.

Stackforce AI infers this person is a Retail and E-commerce leader with proven growth strategies.

Contact

Skills

Core Skills

RetailChannel SalesP&l ManagementMarketingSales StrategyRelationship Management

Other Skills

Account ManagementBrand ManagementChannelChannel PartnersCustomer Relationship Management (CRM)E-commerceInventory PlanningKey Account ManagementMarket PenetrationMarketing ActivitiesPeople ManagementSales OperationsSolution SellingStore ManagementSupply Chain Management

About

Jyoti Deswal is a dynamic business leader with expertise across Indian Retail and E-commerce Industry. Jyoti currently serves as the Director (Head) of Etail & Large Format Retail Business (LFR) for Lenovo India. She has grown from a management trainee to the Head of Etail & LFR business at Lenovo India in just slightly over a decade. Jyoti is driven by the belief that it is imperative to set the bar high and navigate the path with clear focus on the end goal. Under her leadership, Lenovo modern trade business has witnessed strong growth over last 5 years despite demand headwinds. The share of wallet grew significantly and all this leading to Lenovo consistently positioned in top 2 brands. Lenovo is one of the fastest growing brand with all major retail partners, also reflected in Lenovo winning the award of “Most customer centric brand of Year - 2019“ with India’s largest Retailer. Jyoti is proud recipient of multiple industry awards including "Emerging Business Woman leader of the year , ‘Young Retail icon’ of the year and Women Super Achiever Award (World Women Leadership Congress and Prestigious ‘Presidential Award’ (Asia Pacific) & Individual excellence award at Lenovo.

Experience

Lenovo india

Director (Head ) - Modern Trade & E-commerce Busienss

Aug 2021 – Present · 4 yrs 7 mos · Mumbai, Maharashtra, India

Store ManagementKey Account ManagementBrand ManagementRetailChannel SalesChannel+6

Lenovo

3 roles

Head - Modern Trade (Large Format Retail) Business

Promoted

Aug 2015 – Jul 2021 · 5 yrs 11 mos

Responsible for overall business , P&L of LFR vertical for all product line (PC & tablet)
Achieving the revenue targets and maintaining profit margins for the company
Conceptualizing and implementing marketing ideas to grow business
People management (Regional Key Account Manager / ASO /Team leads)
LFR's Marketing & program management initiatives
Managing brand equity (Branding, visual merchandise, POS) to yield better results
Inventory planning & supply chain management
E commerce / Online sales for PC category thru aligned business partners

P&L ManagementMarketingPeople ManagementBrand ManagementInventory PlanningSupply Chain Management+1

Deputy General Manager - Retail key A/Cs Business ( LFR & SFR)

Jan 2014 – Jul 2015 · 1 yr 6 mos

Manager - Retail Business (EBO & MBO)

Jun 2010 – Dec 2013 · 3 yrs 6 mos

Acer

Manager - Retail Business

Jul 2008 – Jun 2010 · 1 yr 11 mos · New Delhi Area, India

Defining & managing the strategy and implementation for IT business through LFR
Responsible & targeted for driving sales through these sales channels.
Nurture long term relationship with existing accounts to achieve business growth
Responsible for visibility of IT Business in the LFR branded shops, ISP management in North
End to End responsibility for marketing activities: Visual Merchandising (In Store Branding)
Develop and implement regional customer attraction programs to ensure maximum footfall
Managing team of ‘In-Shop Promoters’ (ISPs) : Recruitment, Training & Performance
Training & Development on technical aspects, so that level of competition moves a notch higher from just Price
Developing SO oriented schemes for better understanding and assimilation that ultimately leads to conversions
Ensure proper ROI