Muskan Shaik

Associate Consultant

Bengaluru, Karnataka, India2 yrs 11 mos experience
Most Likely To Switch

Key Highlights

  • Drove ₹50Cr+ in annual revenue.
  • Scaled B2B SaaS products to 100K+ users.
  • Expert in monetization and product strategy.
Stackforce AI infers this person is a B2B SaaS product strategist with a strong focus on monetization and growth.

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Skills

Core Skills

Product ManagementMonetization

Other Skills

Product MarketingSoftware as a Service (SaaS)Growth StrategiesProgram ManagementProduct Strategy

About

I’ve always believed that curiosity is a muscle — the more you use it, the stronger it gets. That belief has shaped not just how I approach life, but how I build products. From experimenting with ideas at IIM Lucknow’s student-run store to building and scaling 0→1 B2B SaaS and monetization products at Meesho, my journey has been about learning, unlearning, and creating with empathy. I’ve led multiple new revenue initiatives from scratch — driving ₹50Cr+ in annual revenue and reaching over 100K+ users — and discovered that the real joy lies in understanding why people behave the way they do, and designing around that truth. I love working at the intersection of strategy, data, and design — where structure meets storytelling. Whether it’s defining a new business model, validating product–market fit, or experimenting with GTM strategies, I’m motivated by the process of turning ambiguity into clarity and ideas into impact. What keeps me grounded is the belief that great products — like people — are never finished; they just keep evolving. I still see myself as a student: of users, systems, and the small details that make experiences truly delightful. Always learning. Always building.

Experience

2 yrs 11 mos
Total Experience
1 yr 5 mos
Average Tenure
1 yr 11 mos
Current Experience

Meesho

Assistant Manager - Strategy & Product- Monetisation

May 2024Present · 1 yr 11 mos · Bengaluru, Karnataka, India · Hybrid

Product ManagementProduct MarketingMonetizationSoftware as a Service (SaaS)

Accenture

Management Consulting Analyst

Apr 2023Jun 2023 · 2 mos · Bengaluru, Karnataka, India

The iim l store

Managing Partner

Mar 2023Mar 2024 · 1 yr · Indian Institute of management Lucknow · On-site

Monetization

Vikasa - india

Community Development Volunteer

Jun 2019Apr 2022 · 2 yrs 10 mos

Suven life sciences ltd

Intern

May 2019Jun 2019 · 1 mo · Hyderabad, Telangana, India

Communicons english club

Member

Aug 2017Feb 2019 · 1 yr 6 mos · Andhra University

Education

Indian Institute of Management, Lucknow

Master of Business Administration - MBA

Jun 2022Mar 2024

Andhra University

Bachelor of Engineering - BE — Chemical Engineering

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