Muskan Shaik — Associate Consultant
I’ve always believed that curiosity is a muscle — the more you use it, the stronger it gets. That belief has shaped not just how I approach life, but how I build products. From experimenting with ideas at IIM Lucknow’s student-run store to building and scaling 0→1 B2B SaaS and monetization products at Meesho, my journey has been about learning, unlearning, and creating with empathy. I’ve led multiple new revenue initiatives from scratch — driving ₹50Cr+ in annual revenue and reaching over 100K+ users — and discovered that the real joy lies in understanding why people behave the way they do, and designing around that truth. I love working at the intersection of strategy, data, and design — where structure meets storytelling. Whether it’s defining a new business model, validating product–market fit, or experimenting with GTM strategies, I’m motivated by the process of turning ambiguity into clarity and ideas into impact. What keeps me grounded is the belief that great products — like people — are never finished; they just keep evolving. I still see myself as a student: of users, systems, and the small details that make experiences truly delightful. Always learning. Always building.
Stackforce AI infers this person is a B2B SaaS product strategist with a strong focus on monetization and growth.
Location: Bengaluru, Karnataka, India
Experience: 2 yrs 11 mos
Skills
- Product Management
- Monetization
Career Highlights
- Drove ₹50Cr+ in annual revenue.
- Scaled B2B SaaS products to 100K+ users.
- Expert in monetization and product strategy.
Work Experience
Meesho
Assistant Manager - Strategy & Product- Monetisation (1 yr 11 mos)
Accenture
Management Consulting Analyst (2 mos)
The IIM L Store
Managing Partner (1 yr)
Vikasa - India
Community Development Volunteer (2 yrs 10 mos)
Suven Life Sciences Ltd
Intern (1 mo)
Communicons English Club
Member (1 yr 6 mos)
Education
Master of Business Administration - MBA at Indian Institute of Management, Lucknow
Bachelor of Engineering - BE at Andhra University