Prabhu Kamalakannan

Director of Engineering

Bengaluru, Karnataka, India19 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

15+ years in Operations and Management.
Expert in global team setup and scaling.
Strong background in Ad Operations and Monetization.

Stackforce AI infers this person is a MarTech expert with extensive experience in digital advertising operations.

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Skills

Other Skills

Ad ServingDisplay AdvertisingMobile AdvertisingAd NetworksWeb AnalyticsAdtechOnline AdvertisingAdvertisingOnline Campaign ManagementRTBWebsite MonetizationOmnitureGoogle AnalyticsVideo AdvertisingSocial Media Marketing

About

Driven professional with 15+ years of Operations and Management experience across digital industry. Skilled in setting up global teams from the scratch and scaling them towards operational efficiency. Detailed oriented, ability to think logically and execute methodically, results driven, strong team player and experienced in hiring global talent with passion. Specialities: Display/Web, Mobile and Video Ad Operations (Ad Ops) Team Management, Global offshoring & Team setup Display Ad operations - Trafficking (Pre & Post), Campaign Management, Inventory/Forecast, Creative Audit for networks, RTB, PCA & Campaign Insights Paradigm Shift - Video,Mobile(Site +App) Ad serving & implementation (Publisher Integration) & Social Media Campaign launches, Mobile Monetization Strategy Ad serving solution & Ad Product Consulting experience with reselling expereince

Experience

19 yrs 10 mos

Total Experience

2 yrs 8 mos

Average Tenure

6 yrs 6 mos

Current Experience

Walmart global tech india

Director, Advertising Operations

Nov 2019 – Present · 6 yrs 6 mos · Bengaluru, Karnataka, India

Walmart

Director Advertising Operations

Nov 2019 – Present · 6 yrs 6 mos

Amazon

2 roles

Site Leader, Global Scaled Services - Advertising Operations & Creative Services

Promoted

Sep 2016 – Nov 2019 · 3 yrs 2 mos · Bengaluru Area, India

Senior Manager, Advertising Operations

Sep 2013 – Jun 2016 · 2 yrs 9 mos · Bangalore

Head - Media Operations

Jun 2016 – Sep 2016 · 3 mos · Bengaluru Area, India

Cooolio online pvt ltd

Head of Ad Operations and Monetization

Jan 2012 – Sep 2013 · 1 yr 8 mos · Bangalore

Monetizing web and mobile products
Heading ad operations process
Cooolio is an online portfolio company based in India’s Silicon Valley, Bangalore. Cooolio innovates, conceptualizes and develops new age web and mobile based technology applications. Revolutionary products are built with an aim to take the web and mobile experience to new dimensions with a motto of being amazingly simple yet highly functional.Launching products within highly engaging verticals like Entertainment, Sport, Travel and Education are outlined to be the company’s entry point into the Online Media space.
Cooolio is the official premium partner of ADTECH on reselling ADTECH products in India and other parts of Asia. ADTECH products are Display, Video, Mobile, Analytics, Canvas and ADTECH Lite.