Chandan Pandey

Digital Marketing Specialist

Gurgaon, Haryana, India15 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

13 years of award-winning marketing campaigns
Expert in digital marketing and media strategy
Proven track record in performance marketing

Stackforce AI infers this person is a Digital Marketing Expert with a strong focus on B2C strategies and performance marketing.

Contact

Skills

Core Skills

Performance MarketingMedia StrategyDigital Marketing

Other Skills

Market PlanningGoogle AdsMedia BuyingMedia PlanningCompetitive AssessmentCorporate CommunicationsAmazon AdsEcommerce MarketingWeb AnalyticsOnline SellingSocial Media MarketingEmail MarketingEcommerce SEO/SEMPPC CampaignsGoogle Analytics

About

I've been casting Marketing magic for the last 13 years, leaving a trail of award-winning and jaw-dropping campaigns in my wake. I've left no screen unturned! Currently leading Digital Marketing & Media for 𝐒𝐀𝐌𝐒𝐔𝐍𝐆 𝐈𝐍𝐃𝐈𝐀, overseeing Mobiles, Laptops, Tablets, and accessories categories. Managing an extensive media budget, consistently meeting business and stakeholder expectations, all while sipping on a cup of perfectly brewed coffee. ☕️💻. Playing a pivotal role in shaping Samsung's digital dominance and It's been an electrifying ride so far! Few awards that Industry has thrown at me: • ET NOW – CMO Asia- Best Use Of Social Media In Marketing • Moodie Davitt Report - Best use of Social and Digital media • Moodie Davitt Report Best overall website 𝑻𝒓𝒖𝒔𝒕 𝒎𝒆, 𝒊𝒇 𝒕𝒉𝒆𝒓𝒆'𝒔 𝒂 𝒎𝒆𝒅𝒊𝒂 𝒄𝒉𝒂𝒍𝒍𝒆𝒏𝒈𝒆, 𝒄𝒐𝒏𝒔𝒊𝒅𝒆𝒓 𝒊𝒕 𝒂𝒄𝒄𝒆𝒑𝒕𝒆𝒅! 💪 Reach out to me for a virtual coffee ☕

Experience

15 yrs 6 mos

Total Experience

2 yrs 7 mos

Average Tenure

3 yrs 9 mos

Current Experience

Samsung india

Senior Manager - Corporate Marketing - Media

Aug 2022 – Present · 3 yrs 9 mos

Performance MarketingMarket PlanningMedia StrategyGoogle AdsMedia BuyingMedia Planning+2

Decathlon sports india

Omni Commerce Business Leader

Feb 2022 – Aug 2022 · 6 mos

Performance MarketingMarket PlanningMedia StrategyGoogle AdsMedia BuyingMedia Planning+2

Decathlon international

Leader - Digital & Communication

Oct 2021 – Feb 2022 · 4 mos · Gurugram, Haryana, India

Performance MarketingMarket PlanningGoogle AdsMedia BuyingMedia PlanningCompetitive Assessment+1

Delhi duty free services

2 roles

Manager - Digital Marketing

Promoted

May 2018 – Oct 2021 · 3 yrs 5 mos

Responsible for developing Digital Marketing and Advertising strategies, managing online reputation and increasing website traffic by organic and paid online marketing activities.

Performance MarketingMarket PlanningGoogle AdsMedia BuyingMedia PlanningCompetitive Assessment+1

Assistant Manager - Digital Marketing

Oct 2014 – May 2018 · 3 yrs 7 mos

Market PlanningMedia PlanningCompetitive Assessment

Lenskart.com

Assistant Manager- Digital Marketing

Apr 2011 – Jan 2014 · 2 yrs 9 mos · New Delhi Area, India

I have worked as Asst. Marketing Manager with Lenskart.com. Responsible for creating strategies using online media optimization (increasing the percentage of visitors that converts into customers) and ensuring both search engine visibility and favorable user experience.

Market PlanningGoogle AdsMedia Planning

Aptara

Associate Project Manager

Jan 2010 – Mar 2011 · 1 yr 2 mos

I have as a Project Manager for Publishing Group (PG) - a strategic business unit and an outsourcing partner for one of the leading financial publisher in US of A. Responsible for smooth functioning and on time delivery of all projects pertaining to any one deliverable at any given time.

Bennett coleman and co. ltd. (times group)

Marketing Trainee

Feb 2009 – Mar 2009 · 1 mo · Noida, Uttar Pradesh, India

"Competitive Analysis - Customer Satisfaction Towards Times Of India, Hindustan Times & The Hindu"
Introduction about Newspaper, Process of Newspaper production, Newspaper, Computer Industry, Consumer Buying Decision Making, Process of Buying/Subscription Behaviour, Problem Formulation of Buying, Brand Preference, Brand Image,Customer Preference of Brand Name