Rajat Jadhav

Business Development Executive

Maharashtra, India8 yrs 2 mos experience

Highly Stable

Key Highlights

Expert in scaling Ad Monetization programs.
Proven track record in digital media strategy.
Strong leadership in managing large teams.

Stackforce AI infers this person is a MarTech and AdTech expert with strong digital strategy capabilities.

Contact

Skills

Core Skills

Digital StrategyMarketing TechnologyCustomer EngagementProject ManagementAccount Management

Other Skills

Senior Stakeholder ManagementTeam BuildingLeadershipMedia PlanningMeta AdsGoogle AdsProgram ManagementAnalytical SkillsGoogle Data StudioSQLStakeholder EngagementGermanTeam CoordinationCross-team CollaborationAd Tech

About

Through my previous work in Ad Tech SaaS, I enabled Online Marketplaces to monetize their digital assets by setting up and scaling Ad Monetization programs. Fast forward now, I help brands get bang for every buck of marketing dollar they deploy on digital by curating integrated solutions across digital media and CX.

Experience

8 yrs 2 mos

Total Experience

2 yrs 11 mos

Average Tenure

2 yrs 3 mos

Current Experience

Merkle

4 roles

AVP, Solutions

Promoted

Apr 2023 – Jan 2024 · 9 mos

Digital StrategyMarketing TechnologySenior Stakeholder Management

Sr. Manager, Solutions

Dec 2022 – Mar 2023 · 3 mos

Digital Strategy

Sr. Manager, Business Strategy

Promoted

Jul 2021 – Nov 2022 · 1 yr 4 mos

Managed a portfolio of 12 advertisers utilizing INR 10Cr+ quarterly Ad budgets.
Delivered digital ad strategy for marquee brands across EComm, Media & Entertainment, Ed-Tech, BFSI, OTT, D2C, Auto, CPG and Consumer Electronics verticals.
Led two teams, a combined headcount of 36.

Customer EngagementTeam BuildingLeadershipMedia PlanningDigital Strategy

Manager, Business Strategy

Jan 2020 – Jun 2021 · 1 yr 5 mos

Managed INR 7Cr quarterly Ad budgets.
Delivered successful digital media strategy for a portfolio of advertisers across EComm, OTT, Ed-Tech, BFSI, Fintech, D2C and Consumer Durables verticals.
Led a team of 14 Planers, Buyers and Senior Analysts.
Platforms managed - Meta Ads, Google Ads, LinkedIn, Twitter, Snapchat, Pinterest.

Meta AdsProject ManagementGoogle AdsMedia PlanningDigital Strategy

Onlinesales.ai

2 roles

Account Manager

Promoted

Jun 2018 – Dec 2019 · 1 yr 6 mos

Implemented digital growth strategies for key Enterprise Partners, managing upwards of $1M Ad Budget

Digital StrategyProgram ManagementAccount Management

Business Analyst

Jun 2017 – May 2018 · 11 mos

Merkle sokrati

Business Analyst

Feb 2017 – May 2017 · 3 mos · Pune Area, India

As a Business Analyst, I provided strategic insights to meet paid marketing KPI's for Ad campaigns on Google, Facebook Ads platforms and Native website Ad inventory.

Digital StrategyAnalytical Skills