R

Richa Arora

CEO

Bengaluru, Karnataka, India16 yrs 4 mos experience
Highly StableAI Enabled

Key Highlights

  • 16 years of experience in product leadership.
  • Proven track record in product-led growth.
  • Expert in building high-performing product teams.
Stackforce AI infers this person is a Product Leader with expertise in Ad Tech and E-commerce.

Contact

Skills

Core Skills

Product StrategyAd TechPredictive AnalyticsFraud MitigationProduct ManagementMobile DevelopmentUi/ux Design

Other Skills

Business StrategyAIC++Data StructuresOOPCDesign PatternsRequirements AnalysisSoftware Development

About

- A Product Leader with over 16 years of experience in building consumer as well as enterprise products - Proven track record for product led growth in multiple domains - predictive analytics, adtech, enterprise communication - Committed to delivering 'real' impact that directly impacts the P&L and drives business acceleration - First principles based product leader with a focus on product strategy and cross functional leadership - Expert in building & leading high performing teams; special focus on grooming future product leaders

Experience

16 yrs 4 mos
Total Experience
3 yrs
Average Tenure
1 yr 1 mo
Current Experience

Zepto

Vice President of Product Management

Apr 2025Present · 1 yr 1 mo · India · On-site

  • Head of Product and Product analytics for Ads and all things monetisation at Zepto

Flipkart

2 roles

Director of Product Management

Promoted

Mar 2022Apr 2025 · 3 yrs 1 mo

  • Product Leader for Ad tech
  • Drove Product Strategy for the entire product - tech org (100+ members)
  • Delivered incremental xxx Crores in ad revenue through pure play product interventions
  • 55% Yoy growth in ad revenue for 2 consecutive years
Product StrategyAd Tech

Group Product Manager

Jan 2020Mar 2022 · 2 yrs 2 mos

  • Head of Trust and Safety Product at Flipkart
  • Built and scaled a predictive analytics and AI based platform to mitigate fraud and arrest abuse
  • xxx Crores INR in bottom line for the org
Predictive AnalyticsFraud Mitigation

Microsoft

2 roles

Lead Product Manager / Senior PM Manager

Promoted

Dec 2017Jan 2020 · 2 yrs 1 mo

  • One of the first 5 PM leaders for MS Teams Bangalore
  • Led the MS Teams Mobile team in Bangalore, scaling the app to xx million MAU through innovative mobile productivity experiences
  • Developed a platform to quickly enable deep vertical experiences across industries, contributing to the app's success
Product ManagementMobile Development

Senior Product Manager

Sep 2016Dec 2017 · 1 yr 3 mos

Flipkart

2 roles

Senior Product Manager

Jul 2016Aug 2016 · 1 mo

  • - PM lead for incubating digital services marketplace within the Flipkart umbrella

Product Manager

Sep 2014Jun 2016 · 1 yr 9 mos

Play games 24x7 pvt. ltd.

Product Manager

May 2013Aug 2014 · 1 yr 3 mos · Mumbai

  • Product strategy and roadmap, new product initiatives, functional and UI specifications, product metrics tracking etc.
  • Complete ownership of the mobile website – Responsible for defining features critical for release one, optimizing registration, login and game selection for a mobile experience, defining user interface to utilize the limited real estate.
  • Led various features on the desktop website to improve lead generation and retention through various initiatives involving smoother registrations and better email validation process.
  • Author business , product requirement documents with complete functional and UI specification
  • Lead the implementation process as a mediator for all stakeholders including marketing, technology, risk

Citrix r&d india

Senior Software Development Engineer

Jul 2008Mar 2012 · 3 yrs 8 mos · Bengaluru

  • Product Development for multiple feature/releases in virtualization and mobility space working with teams spread across Cambridge, Fort Lauderdale, Germany, Japan & Sydney
  • Facilitated enterprise mobility by enabling single point of access cloud delivery of applications on Android devices using an http based authentication protocol
  • Analyzed customer feedback and conceptualized features to improve the Citrix user experience on mobile devices
  • Developed magnifier feature to facilitate precision touch on small screen mobile phones
  • Implemented external keyboard and mouse support for enhancing ease of use on Android devices
  • Conceptualized predictive text to open up the East Asian market for Citrix virtualization product
  • Youngest engineer to lead a release for a client end application with a user base of 500,000 globally
  • Single-handedly drove release from requirements phase to completion; led development, release, documentation efforts
  • Built capability in the client for multi monitor support and optimal bandwidth utilization
  • Engaged strategic partners in continuous discussions on feature specification decisions and test runs

Education

Indian School of Business

Post Graduate Programme In Management

Jan 2012Jan 2013

Indian Institute of Technology (Banaras Hindu University), Varanasi

B TECH — Computer Science & Engineering

Jan 2004Jan 2008

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