Simran Chadha

Creative Director

Delhi, India3 yrs 8 mos experience

Key Highlights

Led brand marketing at Koparo.
Awarded for best innovative idea at Cheil India.
Expert in content strategy and performance marketing.

Stackforce AI infers this person is a Marketing Professional with expertise in Brand Management and Digital Marketing.

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Skills

Core Skills

Marketing StrategyPerformance MarketingDigital MarketingContent StrategyClient RelationsCommunication

Other Skills

Influencer MarketingSocial MediaBrand Management

About

Marketing professional with experience across brand management and digital marketing.Leading Content and Brand Marketing at Koparo. Formerly associated with Lenskart and Hyundai Motor India (Innocean).Recognized with the “Best Innovative Idea – Q2 2023” award at Cheil India (Samsung Group).Skilled in Content Strategy, Creative Direction, Influencer and Brand Partnerships, PR, Data and Competition Analysis and Performance Marketing.Open to exploring opportunities and collaborations in brand, digital, and integrated marketing - 📩 simranchadhawork@gmail.com

Experience

3 yrs 8 mos

Total Experience

1 yr 2 mos

Average Tenure

2 mos

Current Experience

Koparo

Head of Content and Brand Marketing

Feb 2026 – Present · 2 mos · New Delhi, Delhi, India · On-site

Lenskart.com

Assistant Brand Manager

Aug 2024 – Dec 2025 · 1 yr 4 mos · Gurugram, Haryana, India · On-site

Leads social media marketing including content strategy and branded collaborations. Influencer marketing and ROI tracking. Directs brand shoots and production, owning concept to execution. Drives performance marketing, overseeing asset creation, strategy, and impact analysis. Execute offline marketing initiatives, including events at Lenskart stores, creator warehouses. Collaborates on website UI/UX. Defines and governs brand imagery across channels.

Marketing StrategyInfluencer MarketingPerformance Marketing

Innocean

Assistant Manager - Digital

Dec 2023 – Aug 2024 · 8 mos · Gurugram, Haryana, India · On-site

HYUNDAI INDIA: Managing Hyundai Motor India Limited’s digital and social media content and communication, in terms of ideation, planning, execution to delivery.
Core Competencies:
Strategic Social Media Planning & Execution | Campaign Ideation to Delivery | Data-Driven Content & Performance Analysis | Paid Media Strategy | Brand Building & Corporate Communication | Influencer & Partnership Marketing | Competitive Landscape Analysis | Cross-Functional Vendor & Agency Management

Digital MarketingContent Strategy

Cheil worldwide

Digital Account Executive

Jun 2022 – Dec 2023 · 1 yr 6 mos · Gurugram, Haryana, India

SAMSUNG: Worked towards strategising and developing promotional content for Samsung India.
Projects Handled: Galaxy M & F Series smartphones. Brand Campaigns like NoMo FOMO, Samsung Shop App, Samsung Week, 11.11 Singles’ Day Sale, Big Holiday Sale, Republic Day Sale, Solve for Tomorrow, Corporate Marketing and more. Actively contributed in the launch of Galaxy S23 Series and Galaxy Book3 Series in India and much more.

Client RelationsSocial MediaCommunication

Code - the design studio

Social Media Marketing

Feb 2022 – Jun 2022 · 4 mos · Mumbai, Maharashtra, India

Contributed in developing a compelling social media presence of brands like The Nut Crackers, Not Enough Merch, BMS Fashions, True Value, True Linen and more. Managed Instagram ads and giveaways, and made reports with metrics tracking the ROI.

Digital Marketing

Shr lifestyles pvt. ltd.

Digital Marketing Intern

Mar 2021 – Sep 2021 · 6 mos · New Delhi, DL, India

Contributed in growing the company’s online presence in coordination with the in-house marketing department. Handled the listings of the company’s retail stores on Google My Business. Took part in the ideation of the company’s marketing strategy for 2021. Wrote SEO friendly articles, on page and off page blogs. Also got a chance to work on sub fields of digital marketing: public relations and influencer marketing.

Digital MarketingInfluencer MarketingMarketing Strategy