Abhishek Minz

Project Manager

South Delhi, Delhi, India12 yrs experience

Most Likely To SwitchHighly Stable

Key Highlights

Transformed News18 India into a top 3 news channel.
Expert in data-driven decision-making and strategy.
Advocate for positive mental health in workplaces.

Stackforce AI infers this person is a data-driven strategist in the media and healthcare sectors.

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Skills

Core Skills

Data AnalyticsBusiness Strategy

Other Skills

Data-driven Decision MakingStrategic TransformationBusiness Process ImprovementCross-functional AlignmentPerformance GovernanceStakeholder EngagementCompetitive AnalysisMarket ResearchBrand AwarenessQuantitative AnalyticsBusiness AnalysisData AnalysisClient ProspectingBusiness AnalyticsConsumer Behavior Analysis

About

A diligent, empathetic, and highly data-driven professional with 10+ years of experience spanning analytics, strategy, and organizational performance. An alumnus of IIT Delhi and IIM Calcutta, I work at the intersection of data, leadership, execution and helping organizations translate complexity into clarity and action. I spent nearly a decade at Network18, where I worked on News18 India, the group’s largest news channel. Through sustained, insight-led interventions across content, marketing, and strategy, the channel grew from a weak #8 rank to a consistent top 3 position in a highly competitive Hindi news landscape. Currently, I partner closely with the Global COO’s office at Integra Connect, leading enterprise-wide reviews, performance governance, and process improvement initiatives. My work spans leadership forums, cross-functional alignment, and deep analytical diagnostics covering productivity, quality, hiring, training, and attrition thus enabling scalable and data-backed decision-making. I firmly believe there is no dichotomy between goodness and greatness. Sustainable success is built when analytical rigor is paired with empathy and care. I am a strong advocate for positive mental health at workplaces and homes, and remain deeply curious about how data, used responsibly, can improve lives and institutions. Open to conversations on strategy, Chief of Staff roles, data-led transformation, and transitioning data capabilities into the social impact and development sector.

Experience

12 yrs

Total Experience

9 yrs 7 mos

Average Tenure

12 yrs

Current Experience

Integra connect

Project Manager

Dec 2023 – Present · 2 yrs 5 mos

Driving operational excellence through data, governance, and cross-functional leadership.
Partner closely with the Global COO’s office to identify business gaps and deliver data-backed process improvements.
Lead Weekly Business Review (WBR) forums with senior leadership to track performance across functions and strengthen accountability.
Oversee hiring and training governance for two major business units, while working with business heads to ensure smooth onboarding and early-stage operational stability of new businesses.
Leverage strategic analytics to diagnose and reduce attrition, and conduct deep dives into BI reports to improve efficiency across productivity, quality, schedule adherence, attendance, and shrinkage metrics.
This role continues to strengthen my ability to translate complex data into actionable decisions, align diverse stakeholders, and build scalable operating systems.

Data-driven Decision MakingStrategic TransformationBusiness Process ImprovementCross-functional AlignmentPerformance GovernanceData Analytics+1

Network18 media & investments limited

Business Manager

May 2014 – Present · 12 yrs · New Delhi Area, India

Strategy Head for the National Hindi News channel News18 India - Network18's largest news channel, driving approximately 40% of the group's total news channels viewership (2016-18 yearly average)
SPOC for overall health and performance metrics for the regional news bouquet of the group - 14 channels that cater to 60 million viewers in 26 states and 15 languages.
Key Responsibilities
Monitoring channel health using KPAs: Impressions, Reach, Time Spent using BARC India’s platform (largest measurement company in the world)
Generating weekly, monthly and quarterly focus reports for consumption by key stake holders across a variety of market, time and demographic cuts
Providing channel leadership inputs to Marketing for brand amplification and boosting visibility
Tweaking programming content in consultation with the editorial team to drive viewership
Undertaking comprehensive competitor analysis to keep the channel abreast at all times
Chalking long term goals and strategies post discussions with senior mgmt.
Analyzing pan-India channel distribution footprint (availability, placement, packaging) for growth
Communicating a holistic channel overview and growth trajectory roadmaps via board PPTs
Creating break performance decks to arm Sales with a conclusive data-backed pitch to clients

Stakeholder EngagementBusiness StrategyCompetitive AnalysisMarket ResearchBrand AwarenessData Analytics

Network18 media

Strategy Manager

May 2014 – Dec 2023 · 9 yrs 7 mos

In-charge of quantitative viewer performance (TRPs) of NW18’s largest news channel (News18 India) and 5 other regional news channels catering to 80 Mn viewers in 36 states & UTs. Generating regular focus reports for consumption by key stake holders across a variety of market, time and demographic cuts. Providing channel leadership inputs to marketing team for brand amplification and improving brand visibility. Tweaking programming content in consultation with the editorial team to drive the ratings. Chalking long term goals and strategies post discussions with senior management (Channel Mkt Share / Rank etc). Communicating a holistic channel overview and growth trajectory roadmaps via board presentations. Creating break performance decks to arm sales team with conclusive data-backed pitch to old & new clients.

Quantitative AnalyticsBusiness AnalysisData AnalysisClient ProspectingData AnalyticsBusiness Strategy

Aditya birla fashion and retail ltd.

Student Intern

Sep 2013 – Dec 2013 · 3 mos · Kolkata Area, India

Madura Fashion (a division of Aditya Birla Fashion Nuvo Ltd) is one of India’s fastest growing branded apparel companies and a premium lifestyle player in the retail sector
Identified KPAs to increase in-store conversion rate for 3 Louise Philippe stores in Kolkata
Bench-marked store service standards against national & international competitors
Gathered critical insights in consumer behavior via primary and secondary market research and regression modelling

Market ResearchConsumer Behavior Analysis

Intach heritage academy

Project Management Intern

Sep 2013 – Dec 2013 · 3 mos · Kolkata Area, India

Conceptualized a roadmap for tackling solid waste management issues in Kolkata's Cultural Triangle
Cultural Triangle is an important historical and cultural landmark in Kolkata
Final Presentation and findings were adjudicated by an INTACH member (Indian National Trust for Art and Cultural Heritage)
Recommended solutions were forwarded to Urban Development Dept., Govt of West Bengal

Project ManagementWaste Management Solutions

Tata steel

Management Intern

Apr 2013 – Jun 2013 · 2 mos · Jamshedpur Area, India

Proposed a strategic sourcing model of critical items for opening day requirement of newly opening Kalinganagar Plant
Benchmarking done against Jamshedpur plant; identified critical items using spend, consumption, lead time
Engaged in vendor panel development of tail-end operational commodities through statistical analysis

Strategic SourcingVendor Management