Sanyukta Sinha

Associate Partner

Gurugram, Haryana, India23 yrs 7 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 20 years of experience in IT and marketing.
Proven track record in driving transformational strategies.
Expertise in product marketing and partner management.

Stackforce AI infers this person is a SaaS and cloud computing expert with extensive experience in product marketing and partner management.

Contact

Skills

Core Skills

Product Strategy

Other Skills

Go-to-market StrategyBusiness AlliancesCloud ComputingPartner ManagementChannel PartnersPre-salesEnterprise SoftwareProduct MarketingSaaSStrategic PartnershipsSolution SellingCRMTeam ManagementBusiness DevelopmentCustomer Relationship Management (CRM)

About

A seasoned business planning and marketing professional & cloud evangelist, geared to convert a business or product narrative into a vision and execution. I have joined Microsoft India in November 2008 and since then, done multiple roles across Partner management, Product marketing , Strategy and transformation. I have a career span of over 20+ years in IT across several prestigious companies like Intel India, IBM India, Wipro InfoTech, Silicon Graphics India and Microsoft, She has a diverse working experience across sales, marketing , partner management, enterprise sales and product management across these companies. I have completed BE in Computer Engineering from University of Mumbai and executive program from ISB Hyderabad. I have also achieved certifications from Kelloggs and INSEAD on business and financial acumen.

Experience

23 yrs 7 mos

Total Experience

5 yrs 10 mos

Average Tenure

17 yrs 1 mo

Current Experience

Microsoft

6 roles

Director - Business Planning, Strategy and Operations

Jun 2023 – Present · 2 yrs 11 mos

Director - Area Transformation

Promoted

Sep 2022 – May 2023 · 8 mos

Driving transformational priorities and program management across One Microsoft spanning multiple segments, disciplines and role types strengthening cross -organizational collaboration, adoption of tools and new processes and initiatives. These included creating plans and transformational strategy/framework to drive change management.

Director Product Marketing | Teams | Modern Workplace | Consumption | Customer Success

Jul 2020 – Aug 2022 · 2 yrs 1 mo

Leading overall strategy, business, market share and business for Teams and Modern Workplace Consumption for India

Product Strategy

Director - Product Marketing (Project & Visio)

Oct 2016 – Jun 2020 · 3 yrs 8 mos

Responsible for the Strategy, Go to Market and Revenue for Project and Visio for the subsidiary.

Sr Subsidiary Product Manager - Windows

Sep 2012 – Sep 2016 · 4 yrs

Responsible for growth, Windows XP to Windows 7/8 Market Share , strategy and business for Windows in India

Partner Marketing Manager- Small and Mid market Solutions and Services

Nov 2008 – Aug 2012 · 3 yrs 9 mos

I have been responsible for driving innovating channel and partner programs to drive business and revenue in SMB. During the 3 year stint I conceptualized and landed lead generation tools, exciting offers and promotions, awareness campaigns, to and through partner events, evangelizing concepts, partner experience campaigns. I was also managing a team of about 40 sales people who were managing partner relationship on ground specially in the Geo Expansion to enhance revenue and relationship with the partner community.
During this stint, was rewarded with several awards like Goldstar award, collaborator award, Yellow Jersey award, Customer Partner Experience award .

Intel india

Channel Account Manager

Jul 2005 – Nov 2008 · 3 yrs 4 mos · New Delhi Area, India

Intel, the world leader in silicon innovation, develops processor technologies and supports global initiatives to continually advance how people work and live.
As a Channel Account Manager, Sanyukta played a key role in developing partner ecosystem across the vast geographical territories of Uttar Pradesh, Uttarakhand and Rajasthan. Revenue , TAM and Market share goals were exceeded quarter on quarter. Sanyukta was managing a team of 4 people across different cities and was instrumental in deep penetration of Genuine Intel Dealers in new cities and evolving retail marketing of the key partners.

Silicon graphics

Enterprise Account Manager

Apr 2003 – Mar 2004 · 11 mos · Gurgaon, India

SGI popularly know as silicon Graphics India is involved in high end technology solutions through RISC based servers and graphics solutions. Sanyukta was managing some key enterprise accounts and was responsible for driving business through Channel Partners like CMS, CMC and other solution vendors. Though a short stint, Sanyukta made an impact in driving new solutions and sales with tehse accounts specially in education, BFSI and ITES accounts