Gaurav kumar

Business Development Executive

Gurgaon, Haryana, India9 yrs 2 mos experience
Most Likely To SwitchAI ML Practitioner

Key Highlights

  • Expert in A/B testing and funnel optimization.
  • Proven track record in AI-powered analytics solutions.
  • Strong leadership in cross-functional analytics teams.
Stackforce AI infers this person is a data-driven analytics leader in the SaaS industry.

Contact

Skills

Core Skills

AnalyticsA/b Testing

Other Skills

Team ManagementMarket AnalysisProduct AnalysisGoogle AnalyticsAnalytical SkillsGenAI Virtual AssistantsSQLadvanced excelTableauAICost ReductionAttribution ModelingFunnel OptimizationETL DesignIVR Automation

About

Senior Analytics Manager with 8+ years of experience driving data-driven decision making across product, marketing, and growth teams in India and Australia markets. Expertise in A/B experimentation, attribution modeling, funnel optimization, CRM analytics, and AI-powered automation. Proven track record of improving conversion, optimizing marketing investments, and delivering scalable analytics solutions that drive measurable business impact.

Experience

9 yrs 2 mos
Total Experience
1 yr 6 mos
Average Tenure
4 yrs 1 mo
Current Experience

Cars24

3 roles

Senior Manager 2 - Marketing & Product Analytics

Promoted

Apr 2024Present · 2 yrs 1 mo · Gurugram, Haryana, India

  • Led analytics for AI-powered calling automation at CARS24 India, enabling a hybrid AI-human model that reduced cost per call by ~56% while maintaining conversion performance.
  • Built attribution frameworks across India and Australia, including first-touch, last-touch, and multi-touch models, to improve funnel and CAC visibility.
  • Owned the GA3 to GA4 migration for CARS24 India, including ETL design, scalable event architecture, and restoring measurement accuracy across paid channels
  • Recommended IVR automation that filtered low-intent leads, saved 36 support seats, and maintained 86% stock-in conversion.
  • Improved the appointment-to-inspection funnel by ~36% through DIY intent filtering and lead process optimization.
  • Built analytics for CRM campaigns across SMS, WhatsApp, and Push, helping generate ~9% additional inspection conversions.
  • Led experimentation for product initiatives across India and Australia, including Video Tour, website rebranding, Express Slots, and homepage journey revamps.
  • Delivered measurable impact through A/B testing and funnel optimization, including ~6% improvement in booking-to-inspection conversion, ~9% higher slot adoption, and ~24% fewer repeat inspections.
Team ManagementMarket AnalysisProduct AnalysisGoogle AnalyticsAnalytical SkillsA/B Testing+5

Senior Manager Analytics

Apr 2023Mar 2024 · 11 mos · Gurugram, Haryana, India

Analytics Manager

Feb 2022Mar 2023 · 1 yr 1 mo · Gurugram, Haryana, India

Gradeup (gradestack learning pvt ltd)

Senior Data Analyst

Sep 2021Feb 2022 · 5 mos · Noida, Uttar Pradesh, India

  • Delivered actionable analytics insights to growth marketing, customer experience, and revenue teams.
  • Improved last-click attribution logic to strengthen campaign performance measurement.
  • Performed customer funnel analysis to identify drop-offs and optimize conversion opportunities.
  • Managed end-to-end analytics workflows, including SQL extraction, data cleaning, analysis, and dashboard development.

Blinkit

Data Analyst

Jun 2019Sep 2021 · 2 yrs 3 mos · Gurugram, Haryana, India

  • Built an inventory forecasting model that reduced warehouse inventory holding from 30 to 18 Days of Inventory (DOI).
  • Helped control excess inventory across categories such as perishables, grocery, and daycare products.
  • Automated recurring data workflows using Python and Airflow, reducing manual effort and improving process efficiency.
  • Built Tableau dashboards for sales performance, GMV loss tracking, stock availability, and inventory monitoring

Grecian super specialty hospital

Business Analyst

Aug 2018Jun 2019 · 10 mos · Chandigarh

  • Built analytical dashboards to support operational and marketing decision-making.
  • Analyzed patient acquisition channels, OP-to-IP conversion, and service feedback trends using SQL to uncover actionable insights.
  • Prepared campaign ROI reports and conducted performance analysis for doctors and sales teams.

Moolchand healthcare

Management Trainee

May 2017Aug 2018 · 1 yr 3 mos · New Delhi Area, India

  • Conducted business analysis and built dashboards to evaluate doctor performance and sales
  • team productivity.
  • Prepared monthly KPI reports including revenue trends, channel performance, and sales
  • analysis.

Pan business consulting

Marketing Research Analyst Intern

Feb 2016May 2016 · 3 mos · India

Gemco controls limited - india

Technical Intern

Jan 2014May 2014 · 4 mos · Faridabad, Haryana, India

Tata teleservices ltd

Technical Intern

Jun 2013Jul 2013 · 1 mo · Greater Delhi Area

Ntpc

Technical Intern

Jun 2012Jul 2012 · 1 mo · Badarpur, Delhi

Education

ICFAI Business School

PGPM — Marketing Management

Jan 2015Jan 2017

Maharishi Dayanand University, Rohtak

Bachelor of Technology (B.Tech.) — Electronics and Communications Engineering

Jan 2010Jan 2014

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