Apr 2019 – Jul 2020 · 1 yr 3 mos · Greater Bengaluru Area

• Oversaw acquisition and retention of all paid App users.
• Provided strategic input on all matters related to the growth of the organization- both internally and externally.
• Built and nurtured strategic partnerships with corporate partner organizations.
• Set up and managed the marketing team including hiring, setting strategic growth targets for the organisation, overseeing SEO, ASO, digital advertising, social media across platforms, newsletters, email and SMS campaigns  and other digital marketing endeavours.
• Provided creative input to the events team related to innovations in events to drive user acquisition and retention.
• Created and implemented a number of employee wellness policies and activities including a CSR policy, Diversity and Inclusion policies, regular cross-team skill sharing, the work from home policy, vacation policy, travel policy etc.

Jan 2018 – Apr 2019 · 1 yr 3 mos

• Founded and led the strategic partnerships department at Amnesty which entailed acquiring and nurturing corporate partners for fundraising, employee volunteering, and brand reach of Amnesty's programmes.
• Created and implemented projects with local communities, corporate employees, and government bodies on issues related to women's empowerment.
• Created and implemented training modules and outreach programs related to women's empowerment and sexual harassment to educate and empower partner organizations.
• Managed teams across regions to execute strategies designed to achieve fundraising and mobilization targets. (Line managed 10, overall team of 150 across five cities)
• Worked closely with internal and external stakeholders including- Media, Communications, Fundraising, Programmes, and Senior Management teams within the organization as well as the International Secretariat, and partner organizations
• Created budgets, annual plans, reports for Monitoring and Evaluation for grants, etc.
• Responsible for monthly and quarterly reporting to Senior Management team.

Oct 2014 – Jan 2018 · 3 yrs 3 mos

Nov 2013 – Oct 2014 · 11 mos · Bangalore

• The project is a Government of India driven initiative to compile the Human Development Index for every State, District and Taluk in India.
• I work specifically on two districts- Shimoga and Tumkur on issues pertaining to Gender, Governance, Education and Future Policy Building.
• This article describes the project:
• http://www.thehindu.com/todays-paper/tp-national/tp-karnataka/new-human-index-to-measure-holistic-development-in-state/article5744737.ece

Jun 2011 – Feb 2012 · 8 mos · Greater Hyderabad Area

• Worked in Financial Operations with the Middle Office Team.
• Responsible for trade booking and maintaining data accuracy.