Parul Grover — Market Research Analyst

I’m a Market Research and Insights professional with experience in designing and executing data-driven research that helps businesses understand customer behavior and make informed strategic decisions. I specialize in survey design, qualitative interviews, data interpretation, and market trend analysis, turning raw data into actionable insights that drive product and marketing growth. Key Highlights: • Conducted end-to-end research projects (surveys + focus groups) uncovering insights that improved campaign performance by 18%. • Designed and analyzed large-scale surveys (1,000+ respondents) to identify key customer motivations and growth opportunities. • Delivered reports and dashboards that influenced leadership decisions on product and market positioning. Tools & Skills: Excel | Google Sheets | SPSS | Power BI | Tableau | Qualtrics | Google Forms | Statistical Analysis | Data Visualization | Report Writing Passionate about understanding people, decoding patterns, and translating data into meaningful business outcomes.

Stackforce AI infers this person is a Market Research and Insights professional with a focus on data-driven decision-making.

Location: Delhi, India

Experience: 10 yrs 2 mos