Karthi Kumar Marshan 👽 — CEO
Spent 17 years, last as President & CMO at Kotak Mahindra Bank in marketing communications, brand strategy as well as CX and HR for brief periods. Now, as an Advisor at Large to multiple clients across IT, BFSI and CPG, I leverage this experience to tackle complex business challenges, ensuring consumer insight is at the centre of all missions. My approach combines insightful questioning with actionable ideas, utilizing words to transform concepts into reality. Collaboration is key to our success, as my role involves empowering teams to navigate the dynamic marketing landscape, all while maintaining a dedication to solving real consumer and business problems.
Stackforce AI infers this person is a Marketing Leader with extensive experience in Banking and Consulting.
Location: Mumbai, Maharashtra, India
Experience: 28 yrs 6 mos
Skills
- Marketing
- Advertising
- Brand Management
- Leadership
- Consulting
Career Highlights
- 17 years of leadership in marketing and brand strategy.
- Expert in solving complex business challenges.
- Strong focus on consumer insights and collaboration.
Work Experience
Marshan.ink
Khud Gabbar (3 yrs 4 mos)
Kotak Mahindra Group
Advisor at Large (7 mos)
Kotak Mahindra Bank
President & CMO (16 yrs 7 mos)
South Asian Television
CEO & Chairman of the Board (2 yrs 2 mos)
Marshan Consulting
Principal (3 yrs 10 mos)
IDBI Bank
Head, Marketing (1 yr)
Sharekhan
Chief Marketing Officer (2 yrs 5 mos)
Chief Marketing Officer (2 yrs)
Trikaya Grey Advertising
Account Group Head (3 yrs)
Burson Marsteller Communications
Copywriter & Account Manager (2 yrs 1 mo)
Education
PGDM at Indian Institute of Management Bangalore
Master of Business Administration - MBA at Indian Institute of Management Bangalore
at INSEAD
Marketing Advertising Human Behaviour at Indian Institute of Management Bangalore (IIM Bangalore)