Srishti Khandelwal

Founder

India10 yrs 3 mos experience

Highly Stable

Key Highlights

Founded and scaled a global performance marketing agency.
Expert in user acquisition and team building across multiple regions.
Strong track record in operational efficiency and strategic growth.

Stackforce AI infers this person is a Growth Consultant specializing in AdTech and Performance Marketing.

Contact

Skills

Core Skills

Performance MarketingBusiness DevelopmentUser AcquisitionTeam LeadershipOperations Management

Other Skills

Strategic Geo TargetingHiringTrainingOrganizational ConsultingStrategic Business AdvicePolicy DevelopmentPerformance ManagementPerformance AppraisalRemote Team ManagementStartupsBusiness Process DevelopmentEmployee TrainingRecruitingProgrammatic AdvertisingSales Operations

About

Founder | Growth Consultant | Startup Operator | Performance Marketing | Team Builder Built Cloven Media from scratch — a global performance marketing agency helping mobile apps grow, scale, and monetize. 8 years of scaling teams, clients, and chaos — into growth systems that work. 💼 2x Founder 🌍 Scaled campaigns across SEA, LATAM, EU, GCC, US 📲 Mobile app growth strategist 🧠 Team hiring, training & performance reviews 🎯 Full-funnel growth: UA 🤝 Built 100+ international client & agency relationships 📈 Operations & process consulting for startups 🧑🏽‍💻 Led VAST & oRTB integrations for programmatic stack 📱 Managed social media & B2B brand presence 🏛 Created policies, incentives & salary structures I can help you: ✅ Set up lean teams & scalable operations ✅ Hire, train & retain high-performance teams ✅ Fix bottlenecks and build SOPs ✅ Unlock growth with performance campaigns ✅ Navigate go-to-market & paid strategy ✅ Transition from chaos to clarity Now stepping into consulting & advisory roles — available for startups, agencies, and mobile app brands. 🌍 Events & Exhibitions 🏛️Exhibited at: 🧑‍💼 ADTECH Delhi – 2022, 2024, 2025 🧑‍💼 AWA Bangkok – 2023 🧑‍💼 AWA Dubai – 2023 👥 Attended: 🎟️ ADTECH Delhi – 2018, 2023 🎟️ AWA Bangkok – 2022, 2023, 2025 🎟️ AWA Dubai – 2022 🎟️ ChinaJoy – 2024 🎟️ IGDC Hyderabad – 2024 🎟️ IAS (India Affiliate Summit) – 2023 Teams - srishtik009@gmail.com Email - Srishti@Novariamedia.com

Experience

10 yrs 3 mos

Total Experience

5 yrs

Average Tenure

8 mos

Current Experience

Novaria media

Founder

Oct 2025 – Present · 8 mos · United States · Remote

Career break

Health and well-being

Aug 2025 – Oct 2025 · 2 mos

Cloven media

Co-Founder & Head Of Business Development

Dec 2017 – Aug 2025 · 7 yrs 8 mos · India · Remote

Performance-first adtech agency specializing in global user acquisition for mobile apps
Founded in 2017, Cloven Media was built to help mobile-first brands scale performance through media buying, programmatic integrations, and international growth strategy. With a focus on ROI-driven user acquisition, we delivered high-intent installs across verticals like gaming, fintech, utilities, and e-commerce — leveraging rewarded inventory, direct app placements, and partner DSPs to drive scalable outcomes.
My Impact
As Co-founder & Business Development Head, I led the company’s sales engine, team building, and operational backbone — driving revenue, partnerships, and execution across global markets.
Key Achievements
1. Scaled Cloven Media across SEA, LATAM, GCC, and Europe, building long-term partnerships with mobile app brands and agencies.
2. Led business development end-to-end — from pipeline generation to closing, client servicing, and retention.
3. Spearheaded hiring, training, and people ops — building a remote team of media buyers, ad ops, and client managers across 4+ time zones.
4. Designed and implemented:
Performance review systems (weekly, quarterly)
Incentive and salary planning structures
Internal SOPs and team onboarding flows
5. Managed programmatic operations — including VAST and oRTB integrations, demand partner onboarding, and troubleshooting delivery pipelines.
6. Represented Cloven Media at major global events including:
ADTECH (Delhi)
Affiliate World Asia (Bangkok, Dubai)
ChinaJoy
IGDC
India Affiliate Summit
7. Helped scale client campaigns to 100K+ users with 3.5x+ ROAS, through strategic geo targeting and creative testing.
8. Oversaw the company’s brand presence and social media content, including founder-led narratives and employer branding.
9. Built foundational policies for HR, legal, and performance teams, enabling sustainable internal growth