Pawan Kumar

Digital Marketing Specialist

Chandigarh, Chandigarh, India15 yrs 6 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in strategic marketing and brand visibility.
Proficient in vendor coordination and project management.
Strong analytical skills for market share analysis.

Stackforce AI infers this person is a Marketing Professional with expertise in Retail Marketing and Project Management.

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Skills

Core Skills

MarketingOperations ManagementProject Management

Other Skills

Team LeadershipAnalytical SkillsProblem SolvingMerchandisingBudgetingClient servicingPeople ManagementCommunicationAdvertisingManagementStrategyIntegrated MarketingMarketing CommunicationsVisual MerchandisingMulti-channel Marketing

About

• Represent the Branch operations • Planning and Execution of Projects and to ensure brand visibility through merchandising, in shop branding, signage’s and other POP elements in strategic or key business locations. • Reporting & Client servicing • Visit the outlets on regular basis to check and ensure proper visual merchandising and shop signage displays. • Budgeting and Cost control of the projects • Vendor development and coordination – Identify and involve A-class vendors for merchandising in shop display, display stands, POP material etc. with cost analysis. • Representing the team job, operations and day today strategies with a boost to the upper level and higher authorities. • Organizing channel meets, planning and organizing seminars, electrician meets road shows. • Strategizing and coordinating with vendors, ad agencies to execute outdoor campaign, BTL activities etc. • Competition tracking,market update & Market share analysis. • To drive Promotional plan schemes in the market.

Experience

15 yrs 6 mos

Total Experience

5 yrs 2 mos

Average Tenure

9 yrs 10 mos

Current Experience

Samsung india electronics

Regional Marketing Officer

Jul 2016 – Present · 9 yrs 10 mos · Chandigarh, Chandigarh, India

Team LeadershipAnalytical SkillsMarketingOperations Management

Gionee smartphone

Asstt. Marketing Manager

Apr 2014 – Jun 2016 · 2 yrs 2 mos

Represent the Branch operations
Planning and Execution of Projects and to ensure brand visibility through merchandising, in shop branding, signage’s and other POP elements in strategic or key business locations.
Reporting & Client servicing
Visit the outlets on regular basis to check and ensure proper visual merchandising and shop signage displays.
Budgeting and Cost control of the projects
Vendor development and coordination – Identify and involve A-class vendors for merchandising in shop display, display stands, POP material etc. with cost analysis.
Representing the team job, operations and day today strategies with a boost to the upper level and higher authorities.
Organizing channel meets, planning and organizing seminars, electrician meets road shows.
Strategizing and coordinating with vendors, ad agencies to execute outdoor campaign, BTL activities etc.
Competition tracking and market update & Market share analysis
To drive Promotional plan schemes in the market