Cheng Cai Yew

Account Executive

Singapore, Singapore21 yrs 3 mos experience
Highly StableAI Enabled

Key Highlights

  • Achieved 105% sales target in FY21 and 116% in FY23.
  • Grew cloud business from zero to 50% mix in FY23.
  • Awarded APAC Top Enterprise AE and President Club winner.
Stackforce AI infers this person is a SaaS sales leader with a strong focus on enterprise solutions and AI-driven innovations.

Contact

Skills

Core Skills

Software As A Service (saas)Solution Selling

Other Skills

New Market DevelopmentArtificial Intelligence (AI)MiddlewarePre-salesEAISolution ArchitectureESBEnterprise SoftwareSOAEnterprise ArchitectureBusiness Process ManagementCloud ComputingBusiness Process DesignPaasIaas

About

As an Account Director at Alation, I am focusing on bridging the gap between Business vs Data vs IT in an environment where AI & data is growing massively but its business impact is in question.

Experience

21 yrs 3 mos
Total Experience
2 yrs 11 mos
Average Tenure
10 mos
Current Experience

Alation

Account Director

Aug 2025Present · 10 mos · Singapore · Hybrid

Software as a Service (SaaS)Solution SellingNew Market DevelopmentArtificial Intelligence (AI)MiddlewarePre-sales+12

Tricentis

Account Director

Mar 2024Jun 2025 · 1 yr 3 mos · Singapore · Hybrid

  • Focusing on building Tricentis business and ecosystem in Thailand working closely with the Enterprise customers, partners, and QA communities.
  • Drive the QA transformation with AI-Driven Testing capabilities from Tricentis to better enhance productivity and innovation
Software as a Service (SaaS)Solution SellingArtificial Intelligence (AI)New Market Development

Confluent

Enterprise Account Executive

Jul 2020Dec 2023 · 3 yrs 5 mos · Singapore

  • Responsible for building Confluent's enterprise business segment in Thailand and the Philippines
  • Achieved sales target by 105% and 116% respectively in FY21 and FY23, and grew the cloud
  • business from zero to 50% mix where consumption hit over 150% in FY23. Landed 5 out of top 5 banks
  • in Thailand and 4 bank logos in the Philippines, and expanded existing customer's SaaS consumption
  • between 2-5x.
  • Collaborated closely with cloud partners from AWS, Azure and GCP, as well as key SIs like
  • Accenture, MFEC, MDI and Stratpoint.
  • Awarded APAC Top Enterprise AE and President Club winner for FY21
Software as a Service (SaaS)Solution SellingNew Market Development

Elastic

Territory Manager

Aug 2018Jul 2020 · 1 yr 11 mos · Singapore

  • Responsible for building Elastic's business and branding across ASEAN territories specifically
  • Thailand, Philippines, and Malaysia, landing new and expanding customer base, and building partner
  • ecosystem
  • Grew the territory sales by over 150% and landed many strategic customer logos across FSI, Telco
  • and large enterprises in TH, PH and MY. Also established strong working partnership with local and
  • global SIs in these countries.
  • Awarded APAC Top Territory Manager and President Club winner for FY20
Software as a Service (SaaS)Solution SellingNew Market Development

Red hat asia pacific

3 roles

Enterprise Account Manager

Dec 2015Aug 2018 · 2 yrs 8 mos · Singapore

  • Serving as Enterprise Account Manager covering Telcos and Commercial account in SG
  • Exceeded both Single-year booking and Total bookings in FY17 and closed complex deals involving emerging technologies like NFV and Microservices
Solution Selling

Solution Sales Specialist, Asean

Mar 2013Nov 2015 · 2 yrs 8 mos · Singapore

  • Became the first JBoss Solution Sales focusing on Lighthouse accounts across ASEAN
  • Established new Lighthouse accounts in SG, MY, ID and PH across industries like FSI, Gov, Telco, and Commercial where multiple JBoss products are deployed
  • Established new partnership with strategic partners like Accenture, NCS, ST, TelkomSigma, YipInTsoi, Novare,
  • Won strategic and competitive deals in new technologies, e.g. first PaaS in SG, first EA in ID, first PaaS in PH
Solution SellingNew Market Development

Senior Solutions Architect

Feb 2011Feb 2013 · 2 yrs · Singapore

  • Pioneered as JBoss SA for Red Hat ASEAN with the aim of growing JBoss adoption.
  • Successfully led many first and strategic customers wins across​ SG, TH, ID, MY, and PH.
  • Gained partners trust to include JBoss in their proposal and won several projects.
  • Made it to President Club based on JBoss attainment result in FY13

Ibm

Websphere ILOG Technical Sales Specialist

Jun 2010Feb 2011 · 8 mos

Software ag

Solutions Consultant

Nov 2007Sep 2010 · 2 yrs 10 mos

Bea systems

Solutions Consultant

Jul 2004Oct 2007 · 3 yrs 3 mos

Education

The University of Queensland

Bachelor — Computer Science

Jan 2000Jan 2001

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