Tanvi Gulati — Business Development Executive
The human brain is an incredible place, it behaves differently when motivated by emotions. There are two things that Tanvi absolutely loves about product marketing. First: it appeals to human, not a buyer and Second: it capitalizes by communicating a feeling not hard fact. Because of this, "Why?" is her favourite question. She often wonders why things work a certain way and if there might be another way. This helps her understand people's sense of curiosity with something that makes them say "wow!" Currently, she is working at JioMart Marketplace where she is managing cleaning tools category. She helps vendors develop marketing strategies for their account that best meets the customer's needs and align with overall objective of the organization. Previously, She has worked with Asian Paints where she got the opportunity to be a part of the growth story of a new division. In this process, she learnt to view the business from macro as well as microscopic lens. She ideated and executed the demand generation activities helping the company to generate revenue. Outside of work, she is a person who loves to learn new things. She gets excited to have an opportunity to explore new cuisine, culture, place or a subject. She is passionate about community service and have done fundraising campaigns for CRY. She is lso a Certified Reiki Practitioner and believe that energies and aura play a vital role in our lives. If you want to have a chat, please feel free to contact her at: ✉ tanvi.6993@gmail.com
Stackforce AI infers this person is a Product Marketing Specialist with expertise in E-Commerce and Brand Management.
Location: Mumbai, Maharashtra, India
Experience: 7 yrs 1 mo
Skills
- Category Management
- E-commerce
- Brand Management
- Marketing Activation
Career Highlights
- Expert in product marketing with a focus on emotional engagement.
- Proven track record in category management and demand generation.
- Passionate about community service and continuous learning.
Work Experience
Flipkart
Senior Manager - Business Development (1 yr 1 mo)
Zepto
Senior Manager II - Category (1 yr 1 mo)
Reliance Retail
Category Manager (2 yrs 10 mos)
Asian Paints
Marketing Executive (1 yr 3 mos)
IFB Appliances
Management Intern (1 mo)
Centre of incubation and business acceleration
CSR (6 mos)
JW Marriott
Industrial Trainee (4 mos)
Education
Post graduation diploma in management at Goa Institute of Management (GIM)
Bsc. in hotel and hospitality administration at Institute of Hotel Managemnt Chandigarh
