Vipul raj

Business Development Executive

Bengaluru, Karnataka, India12 yrs 6 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Established key account management processes
  • Drove 50% increase in bottom-line sales
  • Led successful online marketing campaigns
Stackforce AI infers this person is a B2C E-commerce professional with expertise in sales and marketing strategies.

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Skills

Core Skills

Account ManagementPerformance MarketingOnboardingChannel Account ManagementBusiness DevelopmentSales & MarketingChannel Sales

Other Skills

Marketing Budget ManagementNegotiationBias for ActionStakeholder ManagementBudgetingProject ManagementCategory AnalysisTeam ManagementCategory ManagementModern TradeMarketing StrategyCampaignsAttention to DetailProblem SolvingStrategic Vision

About

I have successfully established a comprehensive long tail key account management process from scratch in the e-commerce industry. This involved developing strategies, setting goals, and executing plans to effectively manage key accounts and maximize their potential. By carefully navigating the complexities of the e-commerce landscape, I have ensured the success and growth of these accounts. My proven ability to manage online marketing campaigns effectively has been a significant asset in driving results. Through a deep understanding of the target audience, I have crafted tailored campaigns that effectively reach and engage potential customers. This has resulted in increased brand visibility, website traffic, and ultimately, conversions. I continuously analyze campaign performance, adapt strategies, and optimize results to deliver positive outcomes. With a people-oriented mindset and outstanding communication skills, I have excelled in managing teams comprising both contractual and on-roll employees. Creating a collaborative and supportive work environment, I empower team members to deliver exceptional results and exceed targets. By providing clear direction, coaching, and guidance, I foster a motivated and engaged workforce. My contributions have directly led to a remarkable 50% increase in bottom-line sales. Through strategic planning, effective execution, and strong client relationships, I consistently achieve impressive revenue growth. This success is a testament to my ability to identify opportunities, leverage market trends, and implement winning strategies. As a highly qualified senior sales professional, I bring over 10 years of experience in e-commerce sales, channel management, Seller Onboarding, vendor management, and franchise management. I have had the privilege of working with renowned brands such as Amazon, Prione, Meesho, and currently, I am a valuable member of the Walmart team. These experiences have provided invaluable insights into the industry, enhanced my expertise, and developed a comprehensive understanding of the e-commerce ecosystem. In summary, my achievements in establishing long tail key account management processes, effectively managing online marketing campaigns, leading teams, driving substantial sales growth, and collaborating with esteemed brands demonstrate my expertise in the e-commerce domain. I am well-positioned to make a significant impact in any organization, utilizing my skills, experience, and passion for delivering exceptional results.

Experience

12 yrs 6 mos
Total Experience
2 yrs 1 mo
Average Tenure
3 yrs 11 mos
Current Experience

Walmart

Senior Seller consultant

Jul 2022Present · 3 yrs 11 mos · Bengaluru, Karnataka, India · Hybrid

Marketing Budget ManagementNegotiationBias for ActionStakeholder ManagementBudgetingProject Management+27

Meesho

Assistant Manager

Feb 2022Jul 2022 · 5 mos · Bengaluru, Karnataka, India

OnboardingRetail SalesChannel Account ManagementBias for ActionChannel SalesCategory Analysis+22

Amazon

Business Development Specialist

Sep 2021Feb 2022 · 5 mos · Bengaluru, Karnataka, India

OnboardingBias for ActionCategory AnalysisSales & MarketingActivationsCategory Management+20

Prione business services pvt. ltd. (“prione”)

City Lead - Sales and Operation Local shop

Jun 2016Sep 2021 · 5 yrs 3 mos · Karnataka, India · On-site

  • As the City manager of Prione's franchisee partners in North and West India, I held a pivotal role in overseeing and enhancing their business operations and seller acquisition processes. With a total of 8 franchisee partners spread across multiple cities, one of my notable achievements was the successful implementation of the Fulfilled by Amazon (FBA) process for our top sellers. This involved motivating and guiding our franchisee partners to train sellers effectively, resulting in increased inventory and higher Gross Monthly Sales (GMS).
  • A key aspect of my responsibilities was the establishment and management of the Long Tail Post Launch Engagement (LTPLE) program for local shop teams. This program aimed to empower sellers by enabling them to participate in the Local Shop program, which offered same-day, one-day, and two-day delivery options to drive sales. I played a vital role in supporting sellers, providing assistance in navigating the platform and creating impactful campaigns to maximize their success.
  • In order to ensure smooth experiences for new sellers, I took charge of setting weekly and monthly targets for our franchisee partners during the seller onboarding process. By providing clear objectives and guidance, I facilitated efficient onboarding processes that fostered a positive environment for sellers to thrive.
  • Additionally, I undertook the management of a portfolio comprising 25 top sellers as part of the key account management responsibilities. Offering personalized support, I worked closely with these sellers to help them create impactful campaigns and address any concerns they encountered along the way.
  • To support and execute these initiatives effectively, I led a team of 30 contract employees in the LTPLE program. By providing guidance and maintaining effective communication channels, I contributed to the program's successful implementation and the achievement of desired outcomes.
OnboardingBias for ActionChannel SalesPerformance MarketingSales & MarketingActivations+20

Kalahanu bothra enterprises private limited

Sales Team Lead

Oct 2015Feb 2016 · 4 mos · Patna Area, India

  • As sales Team Lead i was responsible for RDS management, my role entails overseeing various aspects of the RDS (Retail Distribution System) to ensure its smooth operation and maximize its effectiveness. One of my key responsibilities is managing RDS billing, which involves accurately processing and tracking financial transactions related to the RDS.
  • To maintain proper inventory control and prevent any discrepancies, I conduct stock audits on a fortnightly basis. These audits involve thoroughly inspecting and verifying the physical stock against the recorded inventory, allowing me to identify any inconsistencies or potential issues. By regularly monitoring and adjusting stock levels, I help ensure that the RDS operates efficiently and meets customer demands.
  • Effective coordination with retailers and distributors is crucial to the success of the RDS. I regularly engage with them to gather valuable insights into sales performance and market trends. By staying informed about sales data, customer preferences, and competitor activities, I can make informed decisions to improve the RDS and optimize sales strategies. I also encourage open communication to receive feedback from retailers and distributors, allowing us to address any concerns promptly and enhance the overall RDS experience.
  • One of my primary objectives is to increase our market share in terms of device sales. To achieve this, I focus on developing strategies to promote our products effectively, targeting potential customers and expanding our customer base. By analyzing market trends and competitor activities, I can identify opportunities for growth and devise plans to capitalize on them. Through effective marketing campaigns, product positioning, and customer engagement initiatives, I aim to increase our market share and strengthen our position in the industry.
Sales & Marketing

Aztech technology and engineers pvt. ltd.

Business Development Executive

Aug 2013Oct 2015 · 2 yrs 2 mos · Patna Area, India

Education

Entrepreneurship Development Institute of India

Master of Business Administration - MBA — Marketing

Jan 2010Jan 2012

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