Jan 2026 – Present · 5 mos

• We're entering a new era of growth, and I'm focused on building the future. That means wading through every tool's updates from the last 5 years within Marketing Technology and Operations from the starting point. Now with my seasoned experience in growing a consulting company focused on and within Old Tech, I'm hoping to build our company with the bleeding-edge of fully-harnessed New Tech.
• I offer rare and expensive Operations Lead (management) consulting work, where I take hands-on dedication to invigorating challenges so that I can refresh my knowledge with the joy of rallying extraordinary supporting teams of Etumotes. I am now putting in billable work from the front lines again as Lead Consultant on some clients to remaster the hands-on-keyboard reality of making absurd growth goal mandates come true, project by project.
• Beyond that, I'm spending 20% of my time each week on New Tech, embracing a new era of creating structure out of nothing. As an early adopter of all technologies (marketing, sales, development) historically, I am legitimatelly thrilled to be seeing how far technology has come--I'm optimizing my method of work for an AI First Operations paradigm shift, so I can show bring more ideas to reality as a foundational AI Operator leading New Tech's invention of process and operations.

Jan 2025 – Dec 2025 · 11 mos

• I'm leading Etumos Excellence from the front.
• Joining conversations as a senior Marketing Operations leader who can make beautiful designs out of the weeds, organizing scalable Excellence by inventing the future's best practices.
• We started 10 years ago as a "Marketing Technology Consulting firm." We started with mastering everything Marketo and high-maturity marketing operations setups. We gathered the people in the Marketing Operations roles, organized the vocation of Marketing Operations professionals and prostletyzed MOPs, created MOPsECO (MOPsPROs, MOPsCon, MOPsJobs, MOPsTalks) which is more than 5,500 professionals in an active community of peers to get behind-the-scenes industry knowledge.
• I'm focused on codifying the Excellence of Etumos, bottling MOPs best practices in every platform we touch.

Jun 2022 – Jan 2025 · 2 yrs 7 mos

• I oversee the long-term and broad success of Etumos. This started with finding an excellent CEO to increase the annual revenue growth rate of the company, a proven leader trained in the most extremely organized growth companies, with practice scaling companies from $10mm to $25mm. Board meetings with the CEO to cover financial health, pulse measurement of the team, and business transformation strategies compared to plan.

Feb 2022 – Dec 2022 · 10 mos

• As VP of Product at Etumos, I take our consultants' highest-caliber experiences and package them into institutional knowledge. This Etumos Framework is the bottling of best practices into intellectual property, including philosophical paradigms, programs and processes, and production pipelines.
• Responsibilities and thought leadership include:
• Contextualizing Marketing Operations (MOPs) and Sales Operations (SOPs) and Customer Success Operations (CSOPs) and Revenue Operations (RevOps)
• Synthesizing market trends into a comprehensive B2B Growth Paradigm

Jan 2020 – Feb 2022 · 2 yrs 1 mo

• Founder and CEO of Etumos, a marketing operations firm. I've been building out and proselytizing Marketing Operations as a vocation since 2015.
• Built a Services team structure around the 4 Pillars of Marketing Operations:
• Platform Operations (Architecture, Governance, and Administration)
• Campaign Operations (Marketing Campaign Management, Execution, and Monitoring)
• Marketing Intelligence Operations (Big Data, Analytics, and AI)
• Marketing Engineering (Front-End, Full-Stack, Technical Program Management)
• I'm investing in the Marketing Operations community, building out the ecosystem to sustainably support Marketing Operations as a vocation.
• MOPsPROs (https://mopspros.com/)
• MOPsCON (https://mopscon.com/)
• MOPsJOBs (https://mopsjobs.com/)
• MOPsTalks (https://mopspros.com/mopstalks)
• MOPsToolbox (https://chrome.google.com/webstore/detail/mops-pros-toolbox/nkimffhpgcdokjcjnffnpdajfbapllpk)

Jan 2017 – Dec 2019 · 2 yrs 11 mos

• Growing the company after establishing Product/Market fit, building Service teams and managing the Revenue Team (Marketing and Sales).
• Grew the company from $1mm in revenue to $5mm in revenue over 3 years. Grew from flat organization of 5 FTEs to three-level company of 29 FTE.
• Big client awards:
• Palo Alto Networks (Marketing Team of the Year (Winner), Marketo Revvies 2019).
• Premera (Marketing Team of the Year (Finalist), Marketo Revvies 2019).

Aug 2014 – Dec 2016 · 2 yrs 4 mos

• Bootstrapping a premium marketing technology consulting firm from the ground-up.
• Consulting with enterprise, mid-market, and B2B startup companies to create scalable and robust marketing systems. Designing marketing systems that solve marketing problems through technology instead of human resources.
• Clients include Palo Alto Networks, Amazon, Optimizely, Citrix, and more.