Abhishek Gaurav

Head of Growth

Mumbai, Maharashtra, India19 yrs 3 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

16 years of experience in digital marketing.
Expert in customer acquisition and engagement strategies.
Led marketing initiatives for Amazon Music India.

Stackforce AI infers this person is a B2C digital marketing expert with a focus on customer acquisition and engagement.

Contact

Skills

Core Skills

Customer AcquisitionGrowth StrategiesPerformance MarketingDigital MarketingProject Management

Other Skills

AdvertisingAffiliate MarketingAnalyticsBrand ManagementBusiness DevelopmentBusiness PlanningBusiness StrategyCRMClient ServicingContent StrategyCustomer Relationship Management (CRM)Data-Driven StrategiesDecision-MakingDigital MediaDigital Media Planning & Buying

About

Currently serving as Mobile Growth Leader at Amazon, bringing over 16 years of experience in digital marketing, customer acquisition, and performance metrics. Responsible for driving growth across emerging marketplaces (IN, MENAT, APAC, LATAM) with a focus on optimizing customer acquisition and engagement through data-driven strategies. Previously led marketing for Amazon Music India, managing initiatives across acquisition, engagement, and brand strategy in the music and podcast sectors. Core strengths include leveraging data driven decision making, cross functional partnerships, and team building to deliver impactful marketing strategies and enhance customer experiences.

Experience

19 yrs 3 mos

Total Experience

2 yrs 9 mos

Average Tenure

5 yrs 5 mos

Current Experience

Amazon

2 roles

Mobile Growth Leader - Emerging Marketplaces (IN, APAC, LATAM & MENAT) @ Amazon Shopping

Promoted

Apr 2025 – Present · 1 yr 2 mos

Customer AcquisitionData-Driven StrategiesPerformance MetricsGrowth Strategies

Marketing Lead- Amazon Music

Jan 2021 – Apr 2025 · 4 yrs 3 mos

Responsible for customer growth and engagement for Amazon Music across the Music and Podcast business by leading the marketing function. The core responsibilities involve acquisition, adoption & engagement through O&O and Paid channels, Content Discovery, Customer Experience Optimization, Artist Marketing, Social Media, Brand and PR.

Customer AcquisitionDecision-MakingMulti-Channel MarketingGrowth StrategiesPerformance MetricsP&L Management+9

Zee5

Head - Customer Acquisition (AVOD & SVOD) & Account Planning

Mar 2014 – Jan 2021 · 6 yrs 10 mos · Mumbai Area, India

The role is to head digital marketing / performance marketing for ZEE5 along with sales strategy to increase advertising revenue on the platform. Was previously leading digital marketing (online, mobile, app and VAS) for dittoTV and OZEE, the OTT offerings from the stable of Zee Entertainment Enterprise Ltd delivering LIVE TV, Video on Demand and Movies on Mobile, PC, Tablet and other internet-enabled devices. Additional responsibility included leading search and app promotion strategy for Zee News and DNA.

Customer AcquisitionDecision-MakingMulti-Channel MarketingGrowth StrategiesPerformance MetricsP&L Management+9

Lodha group

Associate General Manager - Marketing

May 2012 – Jun 2013 · 1 yr 1 mo · Mumbai Metropolitan Region

Responsible for end to end digital marketing strategy, planning and implementation for pre-launch and launch of 8 projects across geographies along with strategic digital presence for over 20 projects. The launch and pre-launch projects included: Lodha Meridian (HYD), Lodha Belmondo (Pune), Lodha Splendora, Lodha Grandezza, Lodha Venezia, Lodha Evoq, Lodha Elisium, Lodha Fiorenza(Roma).

Customer AcquisitionDecision-MakingMulti-Channel MarketingGrowth StrategiesPerformance MetricsProduct Knowledge+8

Claw digital solutions llp

Vice President - Performance

Jun 2011 – Apr 2012 · 10 mos

Customer AcquisitionDecision-MakingMulti-Channel MarketingPerformance MetricsProduct KnowledgePerformance Marketing+3

Dgm india

3 roles

Group Account Head - West

Promoted

Jan 2010 – May 2011 · 1 yr 4 mos

Customer AcquisitionDecision-MakingMulti-Channel MarketingPerformance MetricsProduct KnowledgePerformance Marketing+2

Group Account Manager - South

Promoted

Dec 2008 – Jan 2010 · 1 yr 1 mo

Launched the South India Operations for DGM India. I had established DGM India in South by growing the existing clients organically as well as getting new businesses.

Customer AcquisitionDecision-MakingPerformance MetricsProduct KnowledgePerformance MarketingOperational Efficiency+1

Manager - Media Planning & Buying

Dec 2007 – Dec 2008 · 1 yr

Customer AcquisitionDecision-MakingPerformance MetricsPerformance MarketingOperational EfficiencyMarket Data

Digital direction, r k swamy bbdo pvt. ltd.

Media Planner - Digital

Sep 2006 – Dec 2007 · 1 yr 3 mos · Greater Delhi Area

Handled Delhi’s online business for the organization. The core area of operations were: Media Planning, Media Buying, Client Servicing and Business Development.
Major Clients Handled: -
In Delhi: BSNL, RICOH, Hamdard, Blackberrys (Mohan Clothing Pvt. Ltd.), Godfrey Philips India, ONGC, Indian Airlines, Jindal Pipes etc.
In Mumbai: Effem Foods (Pedigree & Snickers); Sara lee (Kiwi & Brylcreem)

Customer AcquisitionDecision-MakingPerformance MetricsPerformance MarketingMarket Data