Aby Varma

Co-Founder

Atlanta, Georgia, United States24 yrs 9 mos experience

AI Enabled

Key Highlights

Expert in integrating AI into marketing strategies.
Founder of influential marketing communities and events.
Recognized speaker on AI and marketing transformation.

Stackforce AI infers this person is a MarTech expert with a strong focus on AI-driven marketing strategies.

Contact

Skills

Core Skills

Artificial Intelligence (ai)Marketing StrategyEvent ManagementCommunity OutreachSales StrategyBusiness StrategyDemand GenerationSales Enablement

Other Skills

MessagingWeb StrategyDigital MarketingSocial MediaBranding & IdentityMarketing CommunicationsCampaign ManagementPositioning (Marketing)Artificial Intelligence for BusinessGenerative AI for MarketingB2B MarketingInternal and External CommunicationsGo-to-market StrategyLead GenerationDigital Strategy

About

Driving business growth by transforming marketing through integrated AI, digital, content, and brand strategies. Championing brand positioning and demand activation by aligning marketing, sales, and product teams. Building high-performing, inclusive teams that foster a culture of excellence. Recognized for strategic vision, high energy, and dependability. Committed to advancing AI in marketing, as showcased through the 'Marketing AI SparkCast' podcast, and as the founder of both the Marketing AI Pulse and Future Crafters communities and events. Proud member of the Forbes Communication Council.

Experience

24 yrs 9 mos

Total Experience

11 yrs

Average Tenure

2 yrs 7 mos

Current Experience

Marketing ai pulse community

Founder

Jul 2024 – Present · 1 yr 10 mos

The Marketing AI Pulse Community is a vibrant hub where marketing professionals come together to unlock the transformative potential of artificial intelligence. It’s a space for learning, collaboration, and growth, uniting forward-thinkers who are eager to explore how AI can elevate creativity, enhance productivity, and drive meaningful connections with audiences. Through engaging events, actionable insights, and a shared passion for innovation, this community empowers marketers to harness cutting-edge tools and strategies, paving the way for a smarter, faster, and more impactful future in marketing.

Community OutreachMarketing StrategyEvent Marketing StrategyThought LeadershipArtificial Intelligence (AI)

Tedxatlanta / ideas into action

Head of Marketing

May 2024 – Present · 2 yrs

TEDxAtlanta is a beacon of innovation and inspiration, an initiative of Ideas into Action, a Georgia-based nonprofit that believes in the transformative power of ideas to build stronger communities. As part of the global TEDx program, these events combine TED Talks and live speakers to spark deep discussions and meaningful connections, all organized by dedicated local volunteers.Launched as TEDxPeachtree in 2009, it rebranded as TEDxAtlanta in 2018 and remains Georgia's largest and longest-running TEDx event.

Internal and External CommunicationsEvent ManagementMarketing StrategyBranding & Identity

Shapiro negotiations institute

Chief Marketing Officer

Oct 2023 – Present · 2 yrs 7 mos

SNI is the global leader in corporate negotiation and influence training and consulting services, working with the world's leading brands such as PwC, ADP, Bank of America, Verizon, Wells Fargo, Boeing, and more.

MessagingB2B MarketingCross-functional Team LeadershipSales StrategyMarketing StrategyBranding & Identity+3

Spark novus

Founder and Principal

Sep 2023 – Present · 2 yrs 8 mos · Atlanta, Georgia, United States

Spark Novus empowers marketing teams to adopt and integrate AI strategically and responsibly, unlocking business value through consulting, training, and implementation services.

MessagingSales StrategyWeb StrategyDemand GenerationMarketing StrategyDigital Marketing+9