Akshay Garg

Business Development Executive

New Delhi, Delhi, India7 yrs 9 mos experience

Key Highlights

  • Proven track record in growth management and digital marketing.
  • Expertise in performance marketing with significant revenue impact.
  • Strong analytical skills demonstrated through data-driven decision making.
Stackforce AI infers this person is a Growth Marketing Specialist with a focus on E-Commerce and Travel industries.

Contact

Skills

Core Skills

Digital MarketingConversion OptimizationGrowth ManagementPerformance MarketingRevenue ManagementGo-to-market StrategyBusiness StrategyPnl Management

Other Skills

A/B testingContent optimizationCampaign managementReferral marketingData analysisOnline adsStakeholder ManagementCrisis ManagementRevenue generationMarket analysisMarket strategyCross-functional coordinationProfitability analysisRisk managementData Storytelling

About

Akshay is a versatile professional with experience across various roles and functions, demonstrating adaptability and a keen ability to thrive in diverse environments. He believes that in a world of AI, 1st principle thinking has become more important now than ever. He is Passionate about fitness, embodying a dedicated and disciplined approach to personal well-being. He is also an avid reader with a love for gaining insights and knowledge across a wide range of subjects.

Experience

7 yrs 9 mos
Total Experience
1 yr 8 mos
Average Tenure
1 yr 3 mos
Current Experience

Career break

Professional development

May 2025Present · 1 yr

  • Returning to the classroom and deepening my understanding of marketing across domains.
  • Focused on up skilling through structured learning, gaining fresh perspectives, and staying current with evolving industry trends.

Fittr

Nutrition and Fitness Coach

Feb 2025Present · 1 yr 3 mos · Delhi, India · Remote

Bharatpe

Senior Manager - Growth

Aug 2024Apr 2025 · 8 mos · Gurugram, Haryana, India · On-site

Paytm

Growth Manager

Apr 2023Jun 2024 · 1 yr 2 mos · Noida, Uttar Pradesh, India · Remote

  • 1. Content optimization (Both On deck and Off deck) via A/B testing resulting in upliftment of CTRs by 20% over a period of 2 months
  • 2. Cohort analysis to identify key Merchant personas who have a higher propensity to refer. This resulted in an uplift in conversion by 10%
  • 3. Managed end to end execution of a Referral Education Campaign, resulting in conversion upliftment from 10.74% to 11%
  • 4. Coordination with Product team to drive integration of referral engine on Merchant app. This improved the landings and referral link shares by 10% because of a reduction in drop off between multiple apps.

Oyo

4 roles

OTA Revenue/Performance Manager

Promoted

Sep 2021Apr 2023 · 1 yr 7 mos

  • 1. OTA Campaign Management bringing an additional revenue of
  • $100,000+
  • 2. Pricing & Promotions Management for UK & Spain
  • 3. Performance marketing and fund management (10000 GBP/month) for Expedia Travelads to boost portfolio wide impression share and conversion% by delivering a consistent ROI of 15:1 MoM
  • 4. Competition & Market Analysis to identify levers to improve revenue performance
  • 5. Experimentation via A/B testing to determine campaigns and promotions effectiveness on traffic/funnel enhancement
Online adsPerformance marketingStakeholder ManagementRevenue ManagementCrisis ManagementBusiness Strategy+1

Project Manager - PMO Office

Mar 2021Sep 2021 · 6 mos

  • 1. Prepared a Go-to-market strategy for “VaccinAid” program (Vaccinated staff - to assure guests of safe OYO’s practices) for Philippines to drive a growth in topline numbers by 20%.
  • 2. Coordinated with Product, channel and SM teams to launch CRM campaigns for VaccinAid like push notifs, email marketing, new widgets on app interface.
  • 3. Cross functional engagement with teams of supply, transformation, operations, revenue, churn and reconciliation in order to streamline the entire process of adding supply.
Performance marketingGo-to-Market StrategyStakeholder ManagementBusiness StrategyPerformance Marketing

Project Manager - Profitability

Promoted

Dec 2019Mar 2021 · 1 yr 3 mos

  • 1. Contributed in increasing Profitability (Net take% - OYO commission% of gross revenue) of SEAME market from 13.0% in June’19 to 19.2% in February’21
  • 2. Risk Mitigation & Pareto modelling to drive MG loss renegotiation for Thailand, Vietnam and ME market saving an amount to the tune of $150,000
  • 3. Engaged with product and technology team to update the tech as per the requirements of Thailand business with an impact of $91,756
Stakeholder ManagementCrisis ManagementBusiness StrategyPnL Management

Assistant Manager - Projects (Profitability)

Jun 2019Nov 2019 · 5 mos

Stakeholder ManagementBusiness StrategyPnL Management

Agrocorp international

Junior Trader

May 2018Jun 2019 · 1 yr 1 mo

Stakeholder Management

Tata international limited

Summer Intern

Apr 2017May 2017 · 1 mo · Mumbai Area, India

Srf limited

Internship

Jan 2015Jun 2015 · 5 mos · Gurgaon, India

  • Worked as a design trainee and was involved in a number of projects. I had learnt a lot of technical details but more importantly, i learnt about the required etiquette in a professional environment.

Ntpc

Internship

May 2013Jul 2013 · 2 mos · Badarpur, Delhi

  • Worked as a summer trainee where i was involved in two projects:-
  • 1. Efficient waste heat management system.
  • 2. Measurement techniques at a water treatment plant.
  • For details about the projects, kindly refer to my resume "AKSHAY GARG" attached in the summary above.

Education

Indian Institute of Foreign Trade

Master of Business Administration (M.B.A.) — International Business

Jan 2016Jan 2018

Birla Institute of Technology and Science, Pilani

Bachelor of Engineering (B.E.) — Chemical Engineering

Jan 2011Jan 2015

Prabhu dayal public school

High School — Science

Jan 1997Jan 2011

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