Akshay Grover

Digital Marketing Specialist

Gurgaon, Haryana, India7 yrs 10 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Proven track record in driving e-commerce growth.
  • Expertise in ad monetization and campaign optimization.
  • Strong leadership in cross-functional team management.
Stackforce AI infers this person is a Digital Marketing Specialist with a focus on E-Commerce and Ad Monetization strategies.

Contact

Skills

Core Skills

Search Engine Marketing (sem)AdvertisingDigital MarketingSearch Engine Optimization (seo)Social Media MarketingInterpersonal Skills

Other Skills

App MarketingBrand AwarenessMarketing CampaignsE-CommerceRetailSearch AdvertisingIntegrated MarketingBrand MarketingAccount ManagementAccount MarketingData AnalysisOnline Lead GenerationDisplay AdvertisingSocial Media Optimization (SMO)Influencer Marketing

About

Currently, I'm steering the ship as Deputy Manager of Marketing at Blinkit, where I'm not just pushing buttonsβ€”I’m making them irresistible. Here at blinkit, I’m driving the next wave of e-commerce growth for electronics & toys category, one optimized campaign at a time. -𝐌𝐲 𝐏𝐚𝐬𝐭 π‹π’πŸπž: Before joining the Blinkit revolution, I honed my craft in digital marketing with NetCom Learning, where I didn’t just generate leadsβ€”I generated revenue. From SEO wizardry to social media mastery, I’ve tackled the full digital spectrum, all while earning my MBA in Digital Marketing from IMT Ghaziabad (because, why not have some extra letters after your name?). -π–π‘πšπ­ 𝐈 𝐃𝐨 𝐁𝐞𝐬𝐭: -Transforming abstract marketing strategies into concrete results. -Designing performance-led ad strategies that improve ROAS, sales velocity, and brand visibility across high-intent quick-commerce surfaces. -Speaking fluent SEO, SMM [ Facebook ads, Instagram ads, SMO ] and PPCβ€”while juggling LinkedIn Ads like a pro. -Leading cross-functional teams to victory without breaking a sweat (okay, maybe a little). Scale & Impact: β€’ Managing ad monetisation for Electronics & Toys categories across XXX+ brands β€’ Driving β‚ΉXX Cr+ in annual ad revenue through search, listing and category placements β€’ Advising brands on growth, campaign strategy for better performance, assortment visibility and budget efficiency and lot more... -𝐖𝐑𝐲 𝐌𝐞?: Because I believe marketing isn’t just about selling; it’s about creating an experience that leaves your customers thinking, "How did I live without this?" Interested in roles and conversations around growth, ad monetisation, category strategy, and scaling brands on marketplaces.

Experience

7 yrs 10 mos
Total Experience
1 yr 3 mos
Average Tenure
2 yrs
Current Experience

Blinkit

Deputy Marketing Manager - Electronics | Toys Catagory Management

Jun 2024 – Present Β· 2 yrs Β· Gurugram, Haryana, India Β· On-site

  • Search Marketing for Electronics &Toys category
  • Ad Sales & Portfolio Expansion: Spearhead ad revenue growth of INR XX Cr across a portfolio of XXX+ brands, continually expanding and optimizing the account base by identifying high-potential brands within the Electronics space
  • Strategic Performance Optimization: Drive sales and elevate brand presence through tailored, data-driven strategies that align brand objectives with high-impact ad placements, maximizing return on ad spend (ROAS) and engagement
  • Client Partnership & Growth Advisory: Build and maintain robust, consultative relationships with brand partners, offering insights into best practices, delivering platform updates, and recommending strategic initiatives that enhance brand performance and loyalty
  • Insightful Performance Measurement & Reporting: Monitor critical KPIs, including sales growth, conversion rates, and ROAS, with regular in-depth reporting to measure impact, optimize strategies, and uncover new opportunities for growth and efficiency
Search Engine Marketing (SEM)AdvertisingApp MarketingBrand AwarenessMarketing CampaignsE-Commerce+6

Netcom learning

3 roles

Assistant Manager-Digital marketing

Promoted

Jul 2023 – Jun 2024 Β· 11 mos Β· United States

Online Lead GenerationSearch Engine Optimization (SEO)Display AdvertisingSocial Media Optimization (SMO)Influencer Marketinglinkedin ads+22

Digital Marketing Specialist

Promoted

Jul 2022 – Jun 2023 Β· 11 mos Β· United States

Search Engine Optimization (SEO)Influencer Marketinglinkedin adsFacebook AdsSearch Engine Marketing (SEM)Demand Generation+6

Social Media Marketing Specialist

May 2021 – Aug 2022 Β· 1 yr 3 mos Β· United States

Social Media MarketingSocial Media

88gravity - digital marketing agency

2 roles

Digital Marketing Executive

Dec 2020 – May 2021 Β· 5 mos

Digital Marketing Intern

Jun 2020 – Nov 2020 Β· 5 mos

Facebook AdsDigital MarketingSocial Media

Wipro

Client Relationship Specialist

Feb 2020 – Dec 2020 Β· 10 mos Β· Noida, Uttar Pradesh, India

Lenskart.com

Sales Specialist

Oct 2019 – Feb 2020 Β· 4 mos

Interpersonal Skills

Fis

Sales Executive

Jun 2018 – Sep 2019 Β· 1 yr 3 mos Β· Gurgaon, Haryana, India

Education

Institute of Management Technology, Ghaziabad

Master of Business Administration - MBA β€” Digital marketing

Aug 2019 – Sep 2021

SGT Institute of Engineering & Technology

Bachelor of Business Administration - BBA β€” Banking and Financial Support Services

Jan 2018 – Present

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