Allen Kruse

CEO

International Falls, Minnesota, United States24 yrs 3 mos experience

Key Highlights

  • Over 25 years of experience in media and gaming industries.
  • Proven track record in launching successful ventures.
  • Expertise in strategic planning and community management.
Stackforce AI infers this person is a seasoned leader in the media and gaming industries with a focus on customer experience and strategic management.

Contact

Skills

Core Skills

Executive ManagementCustomer ExperienceStrategic PlanningBusiness DevelopmentMarketing Strategy

Other Skills

OutsourcingBusiness ContinuityChange ManagementBusiness Process Outsourcing (BPO)Client EngagementFinancial ManagementProject ManagementData AnalysisCollaborative Problem SolvingOperational EfficiencyInternational BusinessInvestor RelationsBudget ManagementDirector levelCMO management

About

With over 25 years of entrepreneurial experience spanning online ventures and traditional brick-and-mortar businesses, Allen has established himself as a dynamic leader in the media and gaming industries. He is renowned for his strategic vision and hands-on approach to community management and customer experience, specializing in strategic planning, operations, marketing/business development, and public/government relations. Allen's career in the media/gaming industry began in 1999, encompassing pivotal roles in news, advertising, marketing, and community management. He has collaborated with leading gaming companies and publishers, including Blizzard/Activision, EA, NCSoft, Funcom, and Sony Online Entertainment, among others. As a serial entrepreneur, Allen has a proven track record of launching successful ventures, including the creation of Hayabusa Studios' original IP, "Tower's Gate." His innovative spirit and commitment to excellence drive him to deliver exceptional results in every project he undertakes.

Experience

24 yrs 3 mos
Total Experience
5 yrs 1 mo
Average Tenure
1 yr 1 mo
Current Experience

Kruse entertainment group

Chief Executive Officer / Founder

Apr 2025Present · 1 yr 1 mo · International Falls, Minnesota, United States · On-site

  • Entertainment Production Studio - specializing in Video Gaming, TV and Film, 2D & 3D Animation as well as Live Action.
  • Took 100% control over Hayabusa Studios, as a Subsidiary of KEG.

Hayabusa studios

Co-CEO / Chief Creative Officer

Sep 2022Apr 2025 · 2 yrs 7 mos · United States

  • Entertainment Production Studio - specializing in Video Gaming, TV, Film, Anime, Webtoons and more.
  • Became a wholly-owned subsidiary of Kruse Entertainment Group.
Executive ManagementOutsourcingBusiness Continuity

Keywords studios

Chief of Staff to Group COO / Interim-CEO

Sep 2020Apr 2022 · 1 yr 7 mos · London Area, United Kingdom · Remote

  • As Chief of Staff to Sonia Sedler, I played a key role in helping her in driving strategic initiatives and operational excellence across the organization.
  • Key Responsibilities:
  • Strategic Planning: Collaborated with the COO to develop and implement strategic plans, ensuring alignment with company goals. Translated high-level strategies into actionable projects.
  • Operational Efficiency: Led efforts to streamline operations and enhance productivity, identifying and implementing process improvements.
  • Cross-Functional Coordination: Acted as a liaison between the COO and various departments, facilitating communication and ensuring project alignment with business objectives.
  • Project Management: Oversaw the planning and execution of key projects, ensuring timely delivery within scope and budget.
  • Change Management: Directed change management initiatives for organizational transformations, ensuring smooth transitions and minimal resistance.
  • Performance Monitoring: Established KPIs to track progress towards goals and provided regular updates to senior leadership.
  • Crisis Management: Supported the COO in handling crises, developing contingency plans, and coordinating responses.
  • Team Leadership: Mentored junior staff, fostering a culture of continuous improvement and professional growth.
  • Key Achievements:
  • Operational Improvements: Led initiatives that increased operational efficiency by 15% through process optimizations.
  • Successful Project Deliveries: Managed high-impact projects to successful completion, delivering on time and within budget.
  • Effective Change Management: Spearheaded change initiatives that resulted in smooth transitions to new technologies and processes.
Change ManagementProject ManagementStrategic PlanningExecutive ManagementData AnalysisCollaborative Problem Solving

Truecx

Owner

Oct 2015Sep 2022 · 6 yrs 11 mos · Mesa, AZ

  • OVERVIEW
  • TrueCx was a customer experience strategy and management firm.
  • As the Owner/Consultant of TrueCX, my role encompassed a broad range of responsibilities, all focused on delivering exceptional value to our clients and ensuring sustainable growth for the company.
  • Key Responsibilities:
  • Operational Oversight: Led all operational aspects of the business, ensuring efficiency, effectiveness, and scalability. Implemented best practices to optimize processes, reduce costs, and enhance service delivery.
  • Client Engagement: Fostered strong relationships with key clients, understanding their needs and delivering customized solutions. Ensured high levels of client satisfaction and retention through exceptional service and continuous improvement initiatives.
  • Financial Management: Managed the company's financial performance, including budgeting, forecasting, and financial reporting. Ensured profitability and sustainable growth through prudent financial management and strategic investments.
  • Innovation and Technology: Leveraged cutting-edge technology and innovative solutions to enhance our service offerings. Implemented digital transformation initiatives to improve efficiency and client outcomes.
  • Stakeholder Management: Engaged with key stakeholders, including clients, and partners to align interests and drive mutual success. Communicated the company’s vision and achievements through regular updates and transparent reporting.
  • Key Achievements:
  • Revenue Growth: Achieved a significant increase in annual revenue through strategic client acquisition and retention initiatives with some of the largest companies in the world.
  • Operational Excellence: Enhanced operational efficiency, resulting in improved service delivery and cost savings.
  • Client Satisfaction: Maintained high client satisfaction and retention rates through exceptional service and continuous improvement efforts.
Change ManagementExecutive ManagementOutsourcingBusiness Process Outsourcing (BPO)Business ContinuityCustomer Experience

Rare earth salts

Co-Founder & CEO

Oct 2010Oct 2015 · 5 yrs · Beatrice, NE · On-site

  • Co-founded Rare Earth Salts with Dr. Joseph Brewer to pioneer cost-effective, sustainable rare earth element separation technologies. We developed proprietary, patented processes for high-purity extraction from global feedstocks, advancing production of critical oxides including Neodymium, Praseodymium, and Terbium, alongside Cerium, Lanthanum, Europium, and Yttrium.
  • Achievements:
  • Strategic Leadership: Directed corporate strategies and operations, securing investment capital and overseeing day-to-day activities.
  • Business Development: Formulated comprehensive business plans, collaborating with legal experts to structure growth initiatives.
  • Market Expansion: Increased company valuation from startup to over $80M, establishing a robust foundation for sustained growth and industry leadership.
  • As CEO, I orchestrated Rare Earth Salts' emergence as a leader in industrial metals technology, pioneering environmentally friendly solutions and positioning the company for long-term success in global markets.
Change ManagementExecutive ManagementInternational BusinessInvestor RelationsBudget ManagementBusiness Development

Ch consulting group

Customer Experience & Contact Center Consultant

May 2006May 2016 · 10 yrs · International Falls, MN

  • At CH Consulting, a leading firm in BPO/Contact Center and Customer Experience industries, I specialized in delivering strategic guidance in marketing, customer experience, and community management. I provided expert consultation on account management, crafted customer experience strategies, and executed program implementations tailored to client objectives. I learned everything I know about the BPO/Contact Center Industry from the CEO who is one of the Top 3 people in the industry globally.
  • Key Contributions:
  • Strategic Consultation: Advised clients on optimizing customer experience strategies and implemented effective programs aligned with business goals.
  • Project Management: Led and executed business projects, ensuring adherence to client requirements and delivering solutions that drive impactful changes.
  • Problem Resolution: Resolved discrepancies and provided guidance on complex business challenges, developing detailed plans to navigate issues and enhance operational efficiency.
  • My role at CH Consulting enabled me to drive tangible improvements in customer engagement and operational excellence, empowering clients to achieve their business objectives through strategic consulting and program implementation.
Change ManagementProject ManagementOutsourcingBusiness Process Outsourcing (BPO)Business ContinuityCustomer Experience

Neogence studios, llc.

Advisor

Jan 2006Sep 2008 · 2 yrs 8 mos

  • I advised the CEO of Neogence Studios for the company's MMORPG project as it pertains to Community Management (Engagement, Experience, Development) and Business Strategy.
  • Making sure that the proper considerations were made during the design process for Community Management. As well as helping on Business Strategy, and helping the CEO do proper vetting of Venture Capital.

Gamers' legend

Owner

Mar 2005Apr 2006 · 1 yr 1 mo · Fresno, California Area

  • OVERVIEW
  • Gamers' Legend was a multi-genre online gaming news network. As the owner, I managed the overall company management and the development of contents while implementing effective marketing to spread brand awareness in the community.
  • HIGHLIGHTS
  • Covered news and reviews for PC, console, tabletop games (miniatures, TCG, RPG), to LARPs and gaming novelization.
  • Designed, grew, and developed the network with 1M+ views every month reached within less than six months and doubled the number growth within 12 months before the company was acquired.
  • Oversaw all operations and business activities ensuring the achievement of goals to reach the targeted audiences.
  • Left the company upon the acquisition of the business.

Gamershell.com

Marketing Director

Jan 2004Mar 2005 · 1 yr 2 mos

  • Led strategic initiatives and managed operations for the largest online gaming network in Europe, overseeing traffic, third-party verification, and ad sales. Managed ad inventory reaching 15MM unique monthly visitors, collaborating with major brands like Coke Digital, Sony, NCSoft, Microsoft, and Panasonic.
  • Key Achievements:
  • Revenue Growth: Achieved over 500% increase in monthly network revenue within the first 12 months through innovative ad sales strategies and campaign optimizations.
  • Partnership Management: Cultivated and maintained relationships with top-tier advertisers, negotiating and placing successful ad campaigns to maximize revenue and brand exposure.
  • Operational Excellence: Implemented rigorous traffic and third-party verification processes, ensuring compliance and enhancing ad inventory quality.
  • Strategic Planning: Developed and executed comprehensive marketing strategies to expand market presence and drive user engagement across digital platforms.
  • Team Leadership: Managed cross-functional teams to deliver exceptional results, fostering a culture of collaboration and innovation within the marketing department.
  • As Marketing Manager, I played a pivotal role in driving revenue growth, enhancing operational efficiency, and fostering strategic partnerships that positioned the network as a leader in the online gaming industry.

Warcry.com

Community Development Manager

Jan 1999Dec 2003 · 4 yrs 11 mos

  • This is the job that kicked off a now over two decades of expertise in the media and gaming industry.
  • While at Warcry in this role I was responsible for all community management, overseeing diverse teams of 100+ staff and volunteers spanning multiple countries.
  • Key Achievements:
  • Global Team Leadership: Managed and coordinated teams across various regions to deliver compelling content and engage with fans in three languages across a portfolio of over a dozen gaming IPs.
  • Strategic Partnerships: Fostered collaborations with industry giants including Blizzard/Activision, EA, NCSoft, Funcom, and more, enhancing community outreach and brand advocacy.
  • Community Engagement: Implemented innovative strategies to cultivate vibrant and active communities, driving user retention and brand loyalty.
  • Multilingual Communication: Spearheaded multilingual communication initiatives, ensuring seamless interaction and engagement with diverse global audiences.
  • Brand Advocacy: Built strong relationships with gaming communities, representing brands such as Blizzard's World of Warcraft, EA's Dark Age of Camelot and The Secret World, and NCSoft's Guild Wars and Aion.
  • Additional Brands and their Gaming Communities I have worked with:
  • NCSoft (Lineage, Lineage 2, Guild Wars 2, Tabula Rasa, City of Heroes, and City of Villains),
  • Funcom (Anarchy Online)
  • Turbine (Asheron's Call, Asheron's Call 2)
  • Disney (DVRS / Toon Town Online)
  • Sony Online Entertainment (Everquest, Everquest 2, Star Wars Galaxies, The Matrix Online, Planetside, Planetside 2, Vanguard: Saga of Heroes)
  • Wizards of the Coast (Magic the Gathering)
  • Games Workshop (Warhammer Fantasy Roleplay, Dawn of War)
  • Square-Enix (Final Fantasy XI)
Change ManagementDirector levelCMO managementExecutive ManagementOnline AdvertisingBusiness Continuity+1

Us navy

Yeoman 2nd Class Petty Officer (E5)

Jan 1997Sep 2005 · 8 yrs 8 mos

Executive ManagementOutsourcingBusiness Development

Education

University of Nebraska-Lincoln

Chemical Engineering

Jan 2008Jan 2010

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