Anoop Bhumarker

Product Manager

Dubai, United Arab Emirates12 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led Intelligent Pricing and Promotions product at Reliance Retail.
Over 6 years of experience in E-commerce and Product Management.
Expert in data-driven analysis and customer-centric strategies.

Stackforce AI infers this person is a Product Manager with expertise in E-commerce and Marketing Analytics.

Contact

Skills

Core Skills

Data AnalysisMarketing Strategy

Other Skills

A/B TestingAlteryxBig DataBig Data AnalyticsBusiness AnalysisBusiness StrategyCustomer AcquisitionCustomer ExperienceCustomer Experience ManagementCustomer segmentationData AnalyticsData ManagementE-commerceFraud DetectionFraud Investigations

About

I am a young professional who likes the internet, technology & products which is easing the life of millions. I like to work in a challenging environment because this helps to discover my potential, open scope to learn new things, and it makes me smile when my work makes a difference. I take pride in doing the impactful work. Currently, leading the Intelligent Pricing and Promotions product at Reliance Retail (AJIO.com). Before this, I was working as a Product Manager with Snapdeal’s (E-Commerce) Strategy & Product Team. Owns end to end product roadmap, strategy, and long-term vision. Influence organization-wide product & process changes based on customer feedback/touch points, KPIs, and data-driven analysis by managing cross-functional projects across multiple teams. I have close than 6 years of work experience spanning across E-commerce, Product Management, Consulting, Customer Experience (NPS), Fraud & Risk management, Marketing and Strategy domain. And have the understanding of Big data, Analytics, market research.

Experience

12 yrs 10 mos

Total Experience

2 yrs 6 mos

Average Tenure

4 yrs 5 mos

Current Experience

6thstreet.com

2 roles

Lead Product Manager

Jul 2023 – Present · 2 yrs 11 mos · Dubai, United Arab Emirates

Senior Product Manager

Dec 2021 – Jun 2023 · 1 yr 6 mos · Dubai, United Arab Emirates

Tila

Senior Product Manager

Jun 2021 – Dec 2021 · 6 mos · Bengaluru, Karnataka, India

Ajio.com

Product Manager-ll, eCommerce

Mar 2019 – Jun 2021 · 2 yrs 3 mos · Greater Bengaluru Area

Snapdeal

Product Manager

Jan 2015 – Mar 2019 · 4 yrs 2 mos · Gurugram, Haryana, India

Cognizant analytics (marketrx)

Associate Business Analyst

Jul 2013 – Jan 2015 · 1 yr 6 mos · Gurugram, Haryana, India

Was working as a Associate Business Analyst with Marketing Management Team which primarily provides marketing strategy for improving customer experience and for new customer acquisition.
Worked with leading US client on customer focused marketing solutions.
Developed statistical models to generate critical business insights and multichannel targeting strategies providing optimal promotion response. Designed Salesforce Structure to felicitate focused targeting and ensure optimal sales team size.
Key Projects:
> Promotion Response Modelling
To analyse key growth drivers using historical data, to recommend customer segmentation, to propose the effective resource allocation for individual brands as well as optimize effort for client portfolio.
Promotion Optimization and budget allocation for the promotions in the next cycle to conclude Sales force sizing.
> Sizing and Structuring of Sales Force for a Launch Brand
Analysed the key growth drivers, identified key targets, recommended segmentation, proposed the effective resource allocation for individual brands and optimized effort as a portfolio
Determined the Optimal size and structure of sales force to maximize sales and profits.
>Territory Prioritization of a Sales Force
Analysed the sales force structure and find out the odd ones multiple sales force rep whose effect is very less on the target’s sales. Multiple rules applied here to make the portfolio cost effective with the maximum sales effect on the targets writing.