Arjun Sharma

Business Development Executive

Mumbai, Maharashtra, India8 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led marketing strategy for multiple high-value real estate projects.
  • Successfully closed a deal with ₹ 1400 Cr revenue potential.
  • Consulted NGOs in Colombia to enhance business sustainability.
Stackforce AI infers this person is a Marketing and Business Development professional in the Real Estate and Beauty industries.

Contact

Skills

Core Skills

Product StrategyMarketing Budget ManagementProject ManagementMarketing StrategyBusiness DevelopmentBrand ManagementData Analysis

Other Skills

Market Requirements DocumentsBrand StrategyB2CProduct AdoptionData AnalyticsProduct Road MappingBusiness InsightsBrand MarketingTaglinesProduct Lifecycle ManagementIntegrated MarketingMarket AnalysisLaunchesOnline AdvertisingCampaign Management

About

I am currently associated with Godrej Properties Limited as a Business Marketing Manager for a portfolio of projects in Mumbai. I joined as part of the Business Leadership Program and have completed roles in Marketing & Business Development. Prior to this, I was pursuing a Post Graduate Diploma in Management in Marketing from S.P. Jain Institute of Management and Research. During my MBA, as a part of Development of Corporate Citizenship I consulted NGO's in Colombia to scale up their businesses, was part of a Global immersion program at SC Johnson College of Business, Cornell University & interned at L'Oréal in their Brand Management Team for L'Oréal Paris in Mumbai. I pursued my graduation in Civil Engineering from Manipal Institute of Technology. I have actively been involved in the developing, organizing and leading various Events and Committees during my under graduation & Post graduation, which helped me hone my management and leadership skills. I was also selected to represent India for an international technical internship in Istanbul, Turkey which gave me a global perspective to look at situations. I enjoy traveling as it gives me the opportunity to explore new places and cultures.

Experience

8 yrs 1 mo
Total Experience
2 yrs 8 mos
Average Tenure
5 yrs 9 mos
Current Experience

Godrej properties limited

4 roles

DGM - Business Marketing

Promoted

Apr 2025Present · 1 yr 1 mo

Senior Manager - Business Marketing

Apr 2023May 2025 · 2 yrs 1 mo

Product StrategyMarketing Budget ManagementMarket Requirements DocumentsBrand StrategyProject ManagementB2C+11

Manager - Business Marketing

Apr 2022Mar 2023 · 11 mos

  • Leading marketing strategy & brand communications
  • Spearheading 360° campaigns to create tailor-made communication using ATL & BTL channels like Digital, OOH, Print, and activations at consumer touch points
  • Responsible for Media Planning and Performance tracking
  • Experience in vendor management, negotiations, market research
Product StrategyMarketing Budget ManagementMarket Requirements DocumentsBrand StrategyProject ManagementB2C+11

Manager - Business Leadership Program

Jun 2020Mar 2022 · 1 yr 9 mos

  • Marketing Manager
  • Marketing Strategy & Execution for Godrej Properties Projects Portfolio of 4 existing projects ( Godrej RKS, R K Studios, Godrej Exquisite, Godrej Emerald, Godrej Prime) & 1 new launch( Godrej Urban Park) in Mumbai.
  • Campaign Management, Brand Communication & 360-degree campaigns to create personalised communication for customers across ATL & BTL channels like digital, hoarding and print
  • Enhanced media planning and marketing strategy efforts by mapping target audience through data analysis of lead funnel performance, competition, and consumer buying behaviour
  • CRM (Customer Relationship Management) initiatives including call center script & training
  • On-site customer experience at experience lounge through sensory branding & development of marketing collaterals to facilitate sales
  • Managing cost of sales through budget planning & allocation
  • Business Development Manager
  • Responsible for deal sourcing, market research and competition benchmarking
  • Spearheaded project viability & feasibility study, negotiations, business case preparations and closure of transactions
  • Successfully closed a deal with an estimated revenue potential of ₹ 1400 Cr and PAT recognition of ₹ 150 Cr
Product StrategyMarketing Budget ManagementMarket Requirements DocumentsBrand StrategyProject ManagementB2C+13

L'oréal

Brand Management Intern

Aug 2019Oct 2019 · 2 mos · Mumbai Area, India

  • Ideated an on ground activation to drive recruitment within a younger target audience for L’Oreal Paris Casting Crème Gloss by collaborating with 8 activation agencies
  • Conducted research to understand barriers, drivers and touch-points for hair colour among a younger target group
  • Formulated a model to increase the consumer lifecycle by 133% with a 145% ROI for such an activation
BeautyBrand MarketingIntegrated MarketingBrand Management

Universidad externado de colombia

Development of Corporate Citizenship

Mar 2019Apr 2019 · 1 mo · Bogotá D.C. Area, Colombia

  • Worked with Universidad Externado de Colombia on three projects
  • Base of the Pyramid: Consulted an SME based out of Colombia to improve financial self-sustainability through marketing and sales strategies
  • Corporate Social Responsibility- Consulted a products and services SME to be an industry leader and a completely sustainable business so as to be able to influence their partners and other businesses through their CSR initiatives
  • Transforming Small Businesses – Consulted a construction based FMB to adopt new dynamic marketing and incorporate CRM practices to acquire new customers, engage and retain them

Amura marketing technologies

Product Analyst

Dec 2016Apr 2018 · 1 yr 4 mos · Bengaluru Area, India

  • Complete ownership of end to end management of a portfolio of real-estate enterprises on CRM platform Sell.Do
  • Analyzed client data (digital and offline campaigns) in conjunction with industry trends to deliver data-driven insights to streamline sales funnel resulting in increased sales efficiency
  • Optimized the process flow for client on-boarding using consumer insights and market research
  • Drove an excellent retention rate and adoption of Sell.Do across all accounts
  • Onboard new clients by ensuring proper implementations and running training programs
  • Develop a network of champions within each account through education, coaching, and strong influencing skills
  • Enlighten our customers with insights gleaned from their own data and industry trends.
  • Conduct regular, on-site business reviews
  • Liaison between the clients and all the internal teams at Sell.Do
Product AdoptionData AnalyticsOnline AdvertisingData Analysis

Çağdaş harita mühendislik sanayi ve ticaret limited şirketi

Summer Intern

Jun 2015Jul 2015 · 1 mo · Istanbul, Turkey

  • Selected to represent India to work on a road construction project using GIS and NetCAD to conduct a topographical survey of the area which helped in designing a road

Louis berger

Summer Intern

Jun 2014Jul 2014 · 1 mo · Mumbai Area, India

  • • Worked on the Mumbai Monorail Project. Involved with the design department for the structural design of piers and shadowed a site engineer to understand the site work processes

Project parivartan

Marketing Executive

Sep 2012Sep 2013 · 1 yr · Manipal, India

  • • Worked for the college magazine Chill Maadi. Involved in brand development, advertising and strategic planning to increase magazine circulation

Education

SPJIMR SP Jain Institute of Management & Research

Post Grduate Diploma in Management — Marketing

Jan 2018Jan 2020

Cornell University

Global Fast Track Program — Marketing

Jan 2019Jan 2019

Manipal Institute of Technology

Bachelor of Technology (B.Tech.) — Civil Engineering

Jan 2012Jan 2016

Kishinchand Chellaram College of Arts Commerce and Science

High School — Science

Jan 2010Jan 2012

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