Jun 2023 – Nov 2025 · 2 yrs 5 mos · Delhi, India

• Managed ~250cr business across all categories on Flipkart & Big Basket

Feb 2022 – Jun 2023 · 1 yr 4 mos · Bengaluru, Karnataka, India

• Part of foundation team in RCPL. Launched multiple brands and drive GTM in GT channel.

Oct 2020 – Dec 2021 · 1 yr 2 mos

• Relaunched Kellogg's corn flakes in Nigeria
• Responsible for breakfast cereal category growth by developing brand assets.

Nov 2019 – Oct 2020 · 11 mos

• Responsible for marketing ATL and BTL activities for the world's largest selling noodles, Indomie, in Nigeria. ($400 M business in Nigeria)

Mar 2019 – Oct 2020 · 1 yr 7 mos

• • Drive campaigns and product innovation strategy by capitalizing on consumer, market and societal trend in coordination with external agencies like Nielsen, Millward Brown/ KWP etc

Jun 2018 – Mar 2019 · 9 mos

• Responsible for Managing sales ($ 40M) of Indomie for Nigeria’s No. 1 noodle
• Delivered 19% CAGR with sales force of 91 & managed 51 distributors
• Designed Go to Market strategy to achieve 35% increase in resource productivity and 11% in touch points
• Conducted market research; planned and executed BTL marketing strategy

Apr 2018 – Jun 2018 · 2 mos

• Responsible for managing sales of Hypo bleach in Rivers state (USD 100k), Nigeria's No. 1 bleach
• Improvised hospital sampling at PHC and doctors’ recommendation for category awareness

Apr 2017 – Jun 2017 · 2 mos · Gurugram, Haryana, India

• Redesigned Interactive Voice Response (IVR) process for effective query resolution in first call itself
• Developed customer flow visualization of CRM tool & segmented callers based on service & satisfaction
• Mapped Mystery Shopping behaviour results to customer journey; benchmarked with competitors’ IVR
• Eased query access and navigation with improved need prediction rules & redesigned menu items
• Identified and implemented multiple bottleneck resolutions by coordinating with respective business teams
• Devised 2-phase restructuring plan for improvement of automated use-cases; Phase 1 under implementation
• Impact:
• 15% reduction in repeat call rate
• 40% reduction in average call duration

Jul 2015 – Nov 2015 · 4 mos

• Validation, Planning, Scheduling and Execution of daily jobs including preventive maintenance, condition monitoring and unplanned failures with proper work compliance and safety standards
• Understanding technical details, Risk Assessment, Root cause Analysis of failures and providing technical solutions
• Maintaining database of job activities

Jul 2014 – Jul 2015 · 1 yr

• Supervised team of approx 250 members and resource management for execution of crude column related modification for efficient diesel recovery of Capex INR 5.83 Cr at Major Turnaround at DTA-crude plant, RIL, Jamnagar, Gujarat (March , 2015)

Jan 2015 – Jan 2016 · 1 yr · New Delhi, India

• CareerPlugin aims at marketplace sharing and benefiting through collaborations across verticals in education sector. We understand the intermingled need of schools, coaching, colleges and companies and aim at developing an economical model through connectivity across the channels.
• Designed/ developed scalable e-learning hosted solution for coaching institutes.
• Built online assessment tool featuring brand building easy-to-setup for coaching institutes.
• Researched over the test preparation pattern and evolved model to commercialize into a profitable test preparation model
• Interactions with over 300+ clients for contribution across verticals in education centre.
• Set-up for 50+ paid B2B clients for achieving better market opportunity and hosted their test preparation services.