Sep 2021 – Apr 2022 · 7 mos

Apr 2019 – Sep 2021 · 2 yrs 5 mos

• Leading user acquisition

May 2017 – Mar 2019 · 1 yr 10 mos

• Launched Linkedin Events, the most elegant way for LinkedIn members to discover, host and attend professional events.

Aug 2014 – Mar 2017 · 2 yrs 7 mos · Palo Alto, CA

• As a CTO & cofounder at 12 Labs, I worked on two apps, on iOS as well as Android platform. I interviewed users, iterated and improved product based on careful study of product analytics. Did user interviews, defined product roadmap, led the team of developers to implement the roadmap.
• Additionally, I pitched investors and Helped close our seed round of financing (> 1M USD).
• (1) Applause:
• Worked on cutting edge data science to help users engage better with consumer apps. Built a data science engagement platform for Applause, a next generation weight-loss program !
• Some of the data science modules I have built at Applause include:
• Meal Recommendation Engine,
• Content Recommendation
• Image Classification (using Caffe & RNN),
• Text Clustering
• Classifiers,
• Checkout more at: http://getapplause.com/
• (2) BattleSteps: BattleSteps is a fitness game that matches users with new walking opponents daily for 12-hours long step challenges.
• For BattleSteps, I managed the ideation, scoping, design and launch of BattleSteps. It got featured in Play store's early access program. BattleSteps has some of the best engagement/retention metrics of any health app in the market.
• Checkout more at : http://www.battlesteps.com/

Sep 2013 – May 2014 · 8 mos

• Designed the wire-frame and led developers to build the product following agile methodology
• Conducted interviews with potential customers to test product-market fit and refine the wire-frame
• Successfully competed in NSF I-Corps incubator (20% acceptance rate) to go through Lean start-up training
• Part Time Engagement

Jun 2013 – Sep 2013 · 3 mos · Sunnyvale, California

• Worked on the licensing strategy to create a product facilitating subscription based licensing for Juniper's routing services:
• Collaborated with sales, technical support and marketing teams to make recommendations for the new pricing strategy
• Wrote the PRD for new pricing product and worked with the engineering team to develop the roadmap
• Analyzed the competitive positioning of Juniper Networks in network analytics market
• Collaborated with engineering and product teams to identify and prioritize routing services release map for 2014
• Designed and launched an intranet site that simplified the access of collaterals and enabled cross-functional collaboration

Nov 2010 – Aug 2012 · 1 yr 9 mos

• Designed and led the implementation of multi-million dollar solutions in Operations Support Systems (OSS) for global telecom providers:
• Successfully designed and delivered service management solution for Australian telecom provider, Telstra; the solution enables Telstra's optic fiber services in 93% of Australian households
• Led Telstra’s optic fiber service management solution development, overseeing members of development team spread across three countries, resulting in on-time solution delivery
• Developed interfaces to integrate Service Management solution with 3rd party applications such as Shipping, Network inventory etc.

Jun 2008 – Oct 2010 · 2 yrs 4 mos

• Worked in teams to develop solutions enabling mobile,internet and paytv service management for major telecom service providers