Mar 2021 – Present · 5 yrs 2 mos · New Delhi, Delhi, India · Hybrid

• Groto is a cutting-edge UI/UX design studio that propels businesses to new heights with the creation of top-notch tech products. We partner with SaaS companies globally and count industry heavyweights like TATA AIA, KPMG, Unicourt USA, Aditya Birla, and Naukri India among our clients. In 2022 alone, we helped our clients raise over $5MN USD by crafting user-centric, data-driven, and visually stunning web and mobile interfaces.
• We’re a team of design mavericks that breathe life into your concepts, crafting future-ready products that are guaranteed to make an impact. From strategy to execution, we’ll take you on a journey of discovery and deliver the digital solution you need to dominate your industry.
• Are you ready to revolutionize your business? Let’s create something extraordinary together.
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• Our services include: Product Design, User Experience Strategy, Design Systems, Visual Design for Websites, Mobile Apps & Dashboards, and Frontend Development.

Feb 2020 – Mar 2021 · 1 yr 1 mo · New Delhi, Delhi, India

• Strategising the experience, marketing & design of upcoming technology platforms in the ed-tech industry
• Designing investor decks, product pitches & marketing communication material for new products
• Collaborating with sales & innovation teams to brainstorm on & launch new products in the education industry
• Creating possible B2B & B2C business models in the ed-tech industry which could benefit K12 students
• Responsible for all the online & offline marketing activities within the company

Apr 2018 – Oct 2019 · 1 yr 6 mos

• Explorars is an experiential learning organization which is currently partnered with 50+ schools in the UAE delivering educational programs to students across the globe in 20+ countries
• Led and developed the B2C sales vertical in UAE, Bahrain and Oman resulting in increased revenue & profitability
• Implemented online & offline marketing strategies providing solutions to meet demands of the K-12 industry in the Middle East
• Implemented B2B growth initiatives and supported sales team with branding, client presentations, global partnerships and merchandise
• Researched and identified opportunities for account growth, account penetration and market expansion
• Refining and communicating the company’s current service offerings and strategically position them better
• Measuring success and monitoring effectiveness of strategic campaigns toward reaching marketing goals
• Showcased operational excellence as a program director on school trips in India, Finland, USA & Singapore

Nov 2016 – Apr 2018 · 1 yr 5 mos

• Executed Salesforce implementation & training to organize sales team efforts and bring structure in monitoring pipeline
• Strategized & designed impressive investor & sales pitches
• Executed a dynamic social media strategy & other marketing initiatives resulting in increase in customer engagement
• Directed successful SEO and link-building campaign to increase website's credibility and drive traffic

Jul 2016 – Apr 2018 · 1 yr 9 mos

• Managed recruitments for FMCD and Agri division and developed a robust company database
• Interacted with and met various HR professionals in the industry for batch placements
• Conducted training and presentation for the batch for interview preparation

Sep 2015 – May 2016 · 8 mos · New Delhi Area, India

• Developed ‘Right to Education’, an online resource website under RTERC, IIM Ahmedabad

May 2015 – Jul 2015 · 2 mos · Gurgaon, India

• Successfully designed & implemented industrial internship project on "Airtel Online" in the IT Department - a project on developing a small user interface using AngularJS for the Airtel 4G website

Sep 2013 – Apr 2016 · 2 yrs 7 mos · Delhi Area, India

• -Managing clients & development responsibilities across a varied range of services such as branding, website development, app development, software development, E-marketing and SEO etc. for over 40 projects across India, Europe, Australia & USA