Chandrasekar Jayapalan — Digital Marketing Specialist
Chandrasekar is a full-stack marketer with 11 years of cross-functional experience across product marketing, GTM strategy, demand generation, brand campaigns, and sales enablement. His career spans both creative agencies and B2B tech/SaaS, giving him a rare blend of storytelling, systems thinking, and technical understanding. He specializes in translating complex products into clear, compelling narratives and building the GTM motion around them from ICP and messaging to campaigns, content, and sales collateral. Over the years, he has: Collaborated on end-to-end GTM for IT and cloud products, including ICPs, positioning, messaging, launch plans, and sales enablement assets. Driven large-scale digital campaigns for major FMCG, entertainment, automotive, and global consumer brands, delivering multi-million–reach outcomes across influencer, branded content, and social activations. Managed webinars, events, partner marketing, marketplace listings, and performance campaigns across LinkedIn and Meta. Built sales enablement materials, reporting dashboards, playbooks, and creative workflows that improved cross-functional velocity and clarity. Conducted 150+ interviews for his passion project “101 Inspiring People,” including one featured in The Hindu. Chandrasekar thrives in roles that demand both strategic thinking and fast execution. He excels at connecting the dots between product, marketing, and sales, helping teams launch confidently, communicate clearly, and grow consistently. He’s always open to conversations in SaaS, cloud, AI, and B2B where strong GTM and narrative clarity can make a meaningful impact.
Stackforce AI infers this person is a Full-Stack Marketer specializing in B2B SaaS and digital marketing strategies.
Location: Chennai, Tamil Nadu, India
Experience: 11 yrs 10 mos
Skills
- Marketing
- Communication
- Market Research
- Business Development
Career Highlights
- 11 years of cross-functional marketing experience.
- Expert in GTM strategy and demand generation.
- Proven track record in large-scale digital campaigns.
Work Experience
Sensiple
Marketing Lead (2 yrs 1 mo)
RevGenius
Member (2 yrs 7 mos)
TING
Account Manager (1 yr 3 mos)
Senior Associate - Client Servicing (8 mos)
Senior Social Media Executive (1 yr 5 mos)
Social Media Intern (2 mos)
Storytellers Tribe
Tribe Chief (5 yrs 8 mos)
Anjali Rajgopal Official
Social Media Manager (9 mos)
101 Inspiring People
First human (6 yrs 5 mos)
Freelancer.com
Product Marketer (1 yr 7 mos)
Amazing Wits
Business Development Manager (8 mos)
Vision Point Consultancy
Business Consultant (9 mos)
CThree Weather Control Pvt Ltd
Planning Engineer (1 yr 6 mos)
PERFECT CNC TECHNOLOGY PRIVATE LIMITED - India
Electrical Engineer & Co-ordinator (2 yrs)
The KCP Ltd.
In Plant Training (0 mo)
Education
PG Program in Data Science and Business Analytics at Great Lakes Institute of Management
B.E at Anna University Chennai
