Jun 2024 – Jul 2025 · 1 yr 1 mo · Hyderabad, Telangana, India

Dec 2021 – May 2024 · 2 yrs 5 mos

• As the Brand Communication and Content Lead, I drove initiatives to elevate brand presence across various channels. Working closely with cross-functional teams, SMEs, and senior leadership, I led key branding and content projects.
• Landing pages, blogs, webinars, social media marketing, case studies, event collaterals, CXO communications, brochures, IGs, Analyst communications, promo campaigns, PR, mentoring creators/ writers. etc across IT & ITES Services

Jan 2021 – Jan 2021 · 0 mo

• Oversee content quality across projects, manage feedback and deliveries, and interface regularly with content writers, editors, and clients.
• Identifying and documenting lapses in quality and proactively improving overall content quality through scalable frameworks.
• Proofreading and deep copyediting content across various verticals for Business & Corporate, IT and Software, BFSI, Deep Tech, Travel and Hospitality, Healthcare and Wellness, eCommerce, Lifestyle, Human Resources, etc.

Jan 2018 – Jan 2021 · 3 yrs · Hyderabad, Telangana, India

• Creating specific and appropriate content for the brand's designated audience through core website content, Company bio, Product descriptions, Blogs, newsletter.
• Strategizing and improving content delivery and promotion on daily basis.
• Setting editorial strategy for consistent and compelling content across all delivery streams.
• Editing copy and company blogs.
• Represented Organisation with Founder in T - Hub, India’s pioneering innovative ecosystem.
• Working with founder on investor pitch content and business plan foreseeing the big picture
• Building a storyline across company website or campaign.

Jan 2012 – Jan 2018 · 6 yrs · http://www.chaitalibhattacharjee7.com/

• Content Editor, Creative Writing Consultant, Columinst and contributor to internationally acclaimed forums like Huffingtonpost India, TOI Soulcurry, New IndianExpress, SoulSpot, Parentous, Oddity, Existere, StoryMirror, Narrow Road journal, Readomania etc.
• Provided clear, concise and compelling content for diverse projects for a variety of settings and publication types, from SM mini infographics & posts to long form blogs, white paper, case studies as well as corporate promotional schemes through extensive blogger circuit for brands.
• Founder of life, poetry, inspiration and parenting blog 'Life, Love and Whatever' @ http://www.chaitalibhattacharjee7.com/ among the top blogs in India.

Jan 2006 – Jan 2011 · 5 yrs

• Became a mom and chose to take a hiatus raising my child during early formative years.
• A period of personal growth that instilled in me irreplaceable experiences and lessons in patience, adaptability, and crazy little thing called selfless love.

Jan 2005 – Jan 2005 · 0 mo · Pune, Maharashtra, India

• Building agency distribution of advisors.
• Training & stimulating team of advisors to generate sales, where the advisor performs the role of suspecting, prospecting & referencing to acquire new customers.
• Handling and managing customers and team members.
• Generating new customer leads and building a pipeline for business generation. Achieve targets through advisors.
• Providing on and off support to advisors. Providing need based Financial planning for customers.

Jan 2001 – Jan 2005 · 4 yrs · Hyderabad Area, India

• Responsible for highly successful launch and marketing of the niche TIMES NIE program in schools across the city.
• Content Editor for exclusive TIMES NIE Offspring, a fortnightly newspaper for NIEans.
• ➢ Providing consistent customer service through workshops and targeting subscription enrolments.
• ➢ Brand promotion & positioning, acquiring sponsorship, organizing events which was an integral part of the portfolio.
• ➢ Concept sales, Relationship Marketing with the head of educational institution.