Daisy Vandana Horo

Digital Marketing Specialist

Bengaluru, Karnataka, India4 yrs 8 mos experience
Most Likely To Switch

Key Highlights

  • Expert in creating engaging content for social media.
  • Strong background in HR and organizational psychology.
  • Proven track record in growing online communities.
Stackforce AI infers this person is a Social Media and HR Marketing Specialist with a focus on psychological insights.

Contact

Skills

Core Skills

Social Media MarketingContent CreationSocial Media ManagementContent StrategyCreative WritingCampaign EffectivenessWritingRecruitingOnboardingHr ManagementArticle WritingJournalism

Other Skills

AdvertisingAnalytical SkillsAnalyticsBehavioral SciencesBloggerBrandingBreaking NewsCalendar PlanningCampaignsCanvaChatGPTCommunicationConfidentialityConsumer BehaviorCounseling Psychology

About

Hi, I’m Daisy I’m a Master’s student at Christ University (MSc in Human Resource Development & Management + MA in Organizational & Business Psychology), passionate about making brands and workplaces more human. Currently, I: • Build content and IG strategy at AllthingsIO • Curate psychology-led posts and research at The Psych Perception • Freelance as a resume writer, LinkedIn optimizer, and virtual assistant for early-career psych professionals and startups Previously, I’ve: • Led awareness campaigns with Sangath India • Worked in hiring, HR, and CRM roles at BetterLYF, That Happiness Project, NTPL World, and Psychobeings • Written research-based articles for The Economic Transcript Along the way, I’ve picked up skills in: • Designing content that feels clear, relevant, and psychologically resonant • Video editing for reels, workshops, and digital campaigns Looking ahead, I’m exploring: • Talent Assessment — to help orgs hire smarter and fairer • Business Psychology — to support brands in scaling people-first strategies • Collaborations with psychology-led startups — to grow their digital presence on LinkedIn & Instagram Reach me at daisyvandanahoro@gmail.com — happy to connect or collaborate.

Experience

4 yrs 8 mos
Total Experience
1 yr 2 mos
Average Tenure
2 yrs 9 mos
Current Experience

Allthingsio

Social Media Marketing Intern

Feb 2025Present · 1 yr 4 mos · India · Remote

  • Social Media Strategy & Content Creation: Curating engaging social media content focused on I/O psychology and increasing brand visibility.
  • Audience Growth on Instagram: Enhancing Instagram presence, aiming to increase engagement and followers, particularly among students and I/O psychology professionals.
  • Research & Trend Analysis: Keeping up with trends in I/O psychology and social media to create relevant and engaging content.
  • Community Engagement: Interacting with the audience to build a strong and active online community.
Video EditingOrganizational PsychologyDesignEngaging ContentMarketingPersonal Branding+19

Sangath india

Project STRIDE (Strengthening Teens’ Resolve in Drug Education )

Jan 2025Apr 2025 · 3 mos · Goa, India · Remote

  • Content Creation for Handbook: Writing and developing a DIY handbook on substance use awareness for teenagers, including in-depth information about substances and guidelines for awareness campaigns.
  • Awareness Campaign Organization: Planning and conducting awareness campaigns in schools and colleges to educate students on substance use risks.
  • Research on Substances: Conducting research on different types of substances, their impact, effects, and associated risks.
  • Strategic Information Delivery: Developing strategies to effectively communicate substance use information to teenagers.
DesignCampaign EffectivenessWritingResearchCampaignsStrategy+4

Psychobeings

Human Resources Intern

Dec 2024Apr 2025 · 4 mos · Remote

  • Assisted in end-to-end recruitment — drafting job descriptions, shortlisting applicants, and conducting preliminary interviews.
  • Coordinated onboarding and orientation sessions to help new interns understand organizational goals and culture.
  • Supported intern performance tracking and task allocation to ensure smooth project execution.
  • Acted as a communication bridge between team leads and interns to maintain workflow clarity and engagement.
  • Contributed to creating a psychologically safe and collaborative virtual work environment.
  • Gained practical exposure to HR functions through a behavioral and organizational psychology lens.
RecruitingOnboardingHiring

Ntpl world

Human Resources Intern

Nov 2024Jan 2025 · 2 mos · Delhi, India · Remote

  • Created and posted engaging job advertisements to attract potential candidates across various platforms.
  • Conducted interviews and assisted in the hiring process by evaluating candidates’ suitability for roles.
  • Delivered orientation sessions to onboard new interns, introducing them to company policies and culture.
  • Managed and maintained accurate documentation and records of hired interns and employees.
  • Coordinated with team leads to ensure a smooth onboarding and training process.
OnboardingHRHuman Resources (HR)HiringCommunicationRecruiting+5

That happiness project

Human Resources Intern

Oct 2024Feb 2025 · 4 mos · Mumbai, Maharashtra, India · Remote

  • Create engaging job posts to attract potential candidates.
  • Recruit and screen applicants to find the best fit for the organization.
  • Schedule and coordinate interviews with candidates and team members.
  • Onboard new interns, ensuring a smooth transition into their roles.
  • Regularly check on interns to monitor their progress and address any concerns.
  • Attend meetings to discuss team goals, project updates, and organizational strategies.
  • Occasionally create and manage content for THP’s social media handles to enhance brand visibility and engagement.
Social MediaOnboardingOrganizational PsychologyHRHuman Resources (HR)HR Consulting+11

The psych perception

Content Curator Head

Sep 2024Present · 1 yr 9 mos · Remote

  • Contributed to follower growth from 3K to 7K+ in 9 months — >80% organic growth
  • Created a viral carousel post that achieved 800+ likes, the page's highest engagement to date
  • Assisted with content planning, trend analysis, and audience insights to optimize strategy
Social MediaVideo EditingDesignEngaging ContentChatGPTPersonal Branding+9

The mind axis

Social Media Intern

Aug 2024Jan 2025 · 5 mos · Remote

OnboardingHRHuman Resources (HR)HiringCommunicationRecruiting+5

Mindcheq

Social Media Intern

Aug 2024Dec 2024 · 4 mos · India · Remote

ChatGPTMemesInstagramContent StrategyCanva

Betterlyf.com

Psychology Intern

Aug 2024Oct 2024 · 2 mos · Remote

  • Managed Customer Relationship Management (CRM) systems to improve client engagement and satisfaction.
  • Attended a one-week counseling training focused on core therapeutic skills, enhancing knowledge in mental health support.
Engaging ContentSocial Media MarketingConfidentialityInstagramWritten CommunicationMedia Strategy+4

Psychologs magazine

Social Media Intern

Jul 2024Sep 2024 · 2 mos · Delhi, India · Remote

  • Scriptwriting for Reels: Developed engaging and creative scripts for Instagram Reels, aligning with current trends and audience interests.
  • Instagram Post Design: Crafted visually appealing Instagram posts using graphic design tools, ensuring consistency with our brand aesthetic.
  • Content Writing: Authored compelling captions and descriptions for each post, effectively conveying the intended message and engaging our audience.
  • Hashtag Strategy: Researched and implemented strategic hashtags to increase reach and visibility, optimizing each post for maximum engagement.
EthicsCustomer Relationship Management (CRM)Written CommunicationMental HealthTeamwork

Grafx it solutions private limited

Digital Marketing Intern

Jan 2024Mar 2024 · 2 mos · Visakhapatnam, Andhra Pradesh, India · On-site

  • Google Business Account Management: Learned to set up, optimize, and manage Google Business profiles to enhance online visibility.
  • Email Marketing: Developed and executed email marketing campaigns to engage with customers and drive conversions.
  • Facebook Marketing: Utilized Facebook's advertising platform to create targeted ads and measure their effectiveness.
  • Search Engine Optimization (SEO): Acquired skills in optimizing website content for search engines to improve organic search rankings.
  • Blogging: Focused on the fundamentals of blogging, including content creation, SEO integration, and audience engagement, using platforms like MyBlogger and Wix.
  • Instagram Reels Creation: Produced engaging and creative Instagram Reels to boost the organization's social media presence and connect with a wider audience.
Article WritingBreaking NewsNews WritingSearch Engine Optimization (SEO)ChatGPTWriting+6

Nandi foundation

Employability Skill Training Program For Women

Nov 2023Nov 2023 · 0 mo · Visakhapatnam, Andhra Pradesh, India · On-site

Analytical SkillsSearch Engine Optimization (SEO)AnalyticsWixKeyword ResearchGoogle Sites+1

Medium

Blogger

Sep 2023Present · 2 yrs 9 mos · Bengaluru, Karnataka, India · Remote

  • On Medium, I explore human behavior across work, creativity, and daily life.
  • My pieces mix psychology, storytelling, and honest reflection — connecting evidence-based insights with real emotions, routines, and experiences that shape who we are personally and professionally.
StorytellingCreative WritingPsychology

Megabits advertisements

Social Media Marketing Intern

Aug 2023Aug 2023 · 0 mo · Mumbai, Maharashtra, India · Remote

Soft SkillsDecision-MakingProblem Solving

Marpu foundation | ngo

Writing Intern

Jun 2023Jun 2023 · 0 mo · Remote

Analytical SkillsSocial Media MarketingCommunicationWritten CommunicationQuoraAdvertising+1

The economic transcript

Content Writer

May 2023Apr 2024 · 11 mos · Remote

  • Topic Selection: Independently choosing relevant and engaging topics for articles, ensuring alignment with current trends and audience interests.
  • In-Depth Research: Conducting comprehensive research to gather accurate and up-to-date information, ensuring content credibility and depth.
  • Content Creation: Crafting well-structured and compelling articles that effectively communicated the chosen topics, maintaining a consistent and professional tone.
  • Visual Integration: Enhancing articles with appropriate images and graphics, ensuring visual appeal and coherence with the content.
  • Collaboration: Working closely with the editorial team to refine content and adhere to publication standards.
Social MediaPsychologyEngaging ContentWritingSocial Media MarketingMemes+5

Aerosimple

Digital Marketing Intern

May 2023Jun 2023 · 1 mo · Remote

Social MediaWritingCommunicationCreative WritingWritten CommunicationQuora

Verses kindler publication

3 roles

Co Author

Oct 2021May 2023 · 1 yr 7 mos

Search Engine Optimization (SEO)Social Media MarketingDigital Marketing

Co Author

Oct 2021May 2022 · 7 mos

WritingEnglishCreative Writing

Co Author

Oct 2021Feb 2022 · 4 mos

WritingEnglishCreative Writing

Education

Steinbeis-Hochschule Schools of Next Practices

MA in Business & Organizational Psychology — Psychology

Jun 2025Sep 2027

Christ University, Bangalore

Master of Science (Psychology- HRDM) — Industrial and Organizational Psychology

Apr 2025Jan 2027

St. Joseph's College for Women (Autonomous), Visakhapatnam

Bachelor of Arts - BA

Oct 2021Apr 2024

St.Xavier's School Bokaro Steel City

Intermediate — Science

Apr 2019Mar 2021

De Nobili School

Mar 2007Feb 2019

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