David Bernal — Associate Partner
Mr. Bernal is currently Sr. Director, Strategy & Planning at TransUnion. He is a bilingual, Hispanic, industrial and software engineer, tech-savvy executive, senior management consultant, and Northwestern Graduate Adjunct Lecturer with 25+ years of extensive, global and holistic experience in corporate growth strategy, innovation, competitive insights, transformation, M&A support, corporate dev, applied technology, analytics/AI/ML, training and executive facilitation with F500 and global organizations across industries in the US, Canada, Latam and Europe. He is a consummate problem solver, entrepreneurial, self-starter, life-long learner, and hands-on executive with a passion for leading and driving critical value-creation initiatives working collaboratively with top management teams. Former Booz (Strategy&) strategist. He has advised top management of companies such as GE Capital, Cargill, AMA, BP Castrol UK, SCA, AGP Glass, Scotts, ADP, Aramark, Goodyear, Clorox, United Airlines, LyondellBasell, VNSNY, Heidrick & Struggles, Cushman & Wakefield, Cementos Argos, Elsevier, Vitalmex, Surgical Solutions and other Fortune 1000 & middle-market, PE (TPG, Alticor, Australis), VC (Outerwall, Cooper Fund), hedge funds and new ventures. Industry exposure includes engagements in automotive, biosciences, consumer goods, apparel, education, fashion, cosmetics, financial services, insurance, hedge funds, healthcare/wellness, services, industrial, real-state services, commodities, non-for-profit, media and entertainment, professional services, tech, internet, and big data/AI/ML. Mr. Bernal holds four masters degrees including: ■ MBA in Strategy/Marketing/Technology from Kellogg (Northwestern) ■ MSc Computer Science from Georgia Tech, Specialized in Interactive Intelligence. Focus on applied AI & ML ■ MSc Finance from Uniandes ■ MSc Marketing from Uniandes He holds a BSc in Industrial Engineering (Best graduation project of the class) from Pontifical Xaverian University and completed several executive education programs at Harvard, MIT, Wharton, UT Austin, CCL Singapore, Kellogg, and UC Berkeley. For the last 15 years, he has been a Graduate Adjunct Faculty at Northwestern University MSc in Communications leading a managing global and virtual teams class. In 2016, he won the Henry Peucil Award from the Turnaround Management Association. In 2013 was top-2 finalist at the AMCF Consulting awards. He is multicultural, 100% Bilingual (English/Spanish), US/Colombian citizen. He is a professionally certified full-stack software developer and UI/UXD from UT Austin.
Stackforce AI infers this person is a seasoned executive in SaaS and consulting with a strong focus on AI-driven growth strategies.
Location: Chicago, Illinois, United States
Experience: 29 yrs 5 mos
Skills
- Strategic Planning
- Project Management
- Teaching
- Leadership Development
- Growth Strategy
- Transformation
- Mergers & Acquisitions
- Business Development
- Innovation
- Marketing Strategy
- Consulting
- Strategy Development
- Marketing
Career Highlights
- 25+ years of global experience in corporate growth strategy.
- Bilingual executive with expertise in AI and ML.
- Award-winning educator and consultant in management.
Work Experience
TransUnion
Senior Director, Strategy and Planning - Specialized Risk Group (5 yrs 5 mos)
Northwestern University School of Communication
Graduate Adjunct Lecturer of Management - Managing Global and Virtual Teams (16 yrs 5 mos)
Growth Decisions Inc.
Managing Director - Practice Founder (16 yrs)
Eastman Chemical Company
Manager, Global Innovation and Business Development (3 yrs)
Strategy& (Formerly Booz & Co)
Business Associate (2 yrs)
BBVA
Head of Marketing, National Manager, Marketing and R&D (New Products) (2 yrs)
Pontificia Universidad Javeriana
Professor of Marketing (2 yrs 4 mos)
Education
Master in Business Administration M.B.A. - Top 5 US MBA program at Northwestern University - Kellogg School of Management
Master of Science in Computer Science at Georgia Institute of Technology
Post Graduate Program in Artificial Intelligence and Machine Learning: Business Applications at The University of Texas at Austin
Post Graduate Program in User Experience Design: UI/UX for Data-driven Business Applications at The University of Texas at Austin
Master's degree (Specialist) at Universidad de Los Andes
Master's degree (Specialist) at Universidad de Los Andes
Bachelor of Science - BS at Pontificia Universidad Javeriana
Continuing Education at Oakton College