Deepti Jha

Head of Design

Bengaluru, Karnataka, India17 yrs 5 mos experience
Highly Stable

Key Highlights

  • Expert in end-to-end product design and strategy.
  • Proven track record in healthtech SAAS solutions.
  • Strong collaborative skills with cross-functional teams.
Stackforce AI infers this person is a User Experience Designer with expertise in Healthcare and SaaS industries.

Contact

Skills

Core Skills

Ux StrategyProduct DesignUser ExperienceInteraction DesignInformation Architecture

Other Skills

Driving Product Design & StrategyAligning UX Strategy with Business OutcomesEnd to End experience designDesign proposalsNegotiating for customer experienceUsability validationDesign language systemsCustomer journey analysisConcept generationWireframesUser flow analysisEnd-to-end loan process analysisProblem solving for data heavy interfacesInformation architecturesCross-functional Team Leadership

About

I lead experience design and strategy, driving customer focused design directions & creating impactful E2E product design solutions. I enjoy crafting simplified, innovative & harmonised user experiences. In past 15+ yrs of experience I have been solving complex product challenges, utilising systematic visual thinking & co-creation.
These days I'm utlizing collaborative frameworks to engage product, technology, and business stakeholders, with the goal of optimising design solutions and amplifying design impact within agile environment. I intend to practice continuous improvement, not only deliver the outcome but track and measure the impact for overall product success. Experience BACKGROUND: In my overall experience I have designed for enterprise & consumer applications across multiple domains & organisations. This helped me gain expertise in translating diverse business requirements into concepts that align with user’s mental modal & technology challenges. I have mastered quick visualisation, problem solving, design proposals, negotiating for customer experience and usability practices while enjoying hands on design craft, iteration exercises and executing quality in implementation. In recent past I have led experience design for health tech SAAS platform, learnt new paradigms of SAAS user experience, resolved multiple product challenges associated with different touch points by analysing E2E customer journey, doing usability validations and finally delivered scalable and harmonised customer centric solution. Super SKILLS: - E2E Customer Journeys, Workflows & Experience Maps. - Quick design proposals, self explanatory Wireframes & prototype demos. - Problem solving with clear rationals, UX impact mapping & prioritisation. - Design Investigations & reviews, User Experience Risk Assessments, Usability Test Protocols & Reports with visual recommendations. - Design Language Systems - managing and creating scalable design solutions and guidelines. - Handling design implementation, queries, conflicts, approvals and resolving unique use cases. - Workshops- driving Co-creation with stakeholders, utilising UX tools & frameworks for effective facilitation. - Effective collaboration & communications with product, development & business groups.

Experience

17 yrs 5 mos
Total Experience
2 yrs
Average Tenure
1 yr 8 mos
Current Experience

Google

UX Lead

Sep 2024Present · 1 yr 8 mos · Bengaluru, Karnataka, India

  • Driving Product Design & Strategy for Google Cloud
  • Enabling AIUX Practice and Processes
  • Aligning UX Strategy with Business Outcomes
Driving Product Design & StrategyAligning UX Strategy with Business OutcomesUX StrategyProduct Design

Philips

UX Design Lead

Oct 2018Sep 2024 · 5 yrs 11 mos · Bengaluru, Karnataka, India

  • Leading End to End experience design for healthtech SAAS product. Driving design direction, crafting design proposals, negotiating for customer experience, workflow & user experience risk analysis, participating in usability validation while enjoying hands on design craft, iteration exercises and executing quality in implementation.
  • Epic lead for Philips Design language systems - managing and creating scalable design solutions and guidelines across multiple business clusters.
End to End experience designDesign proposalsNegotiating for customer experienceUsability validationDesign language systemsUX Strategy+1

Honeywell

Lead Designer - User Experience

Mar 2018Sep 2018 · 6 mos · Bangalore

  • End to end customer journey & touch-point analysis.
  • Planning and leading UX activities for multiple products in parallel.
  • Hands on concept generation, sketches, wireframes and user flow analysis.
Customer journey analysisConcept generationWireframesUser flow analysisUser ExperienceInteraction Design

Tata consultancy services

UX Analyst

Jun 2015Mar 2018 · 2 yrs 9 mos · Bangaluru, Karnataka, India

  • Different facets of banking user experience was learnt & practiced while analyzing end- to-end loan processes & complex workflows of banking ecosystem. Leading entire front end delivery, guiding team of developers for multiple design queries was a new learning experience.
  • Problem solving for data heavy interfaces, proposing concepts with mid/hi - fidelity wireframes & creation of information architectures for varied banking products across different platforms.
  • With rigid UI specifications of banks, accommodating frequent changes in requirements have been a design challenge. This has been handled with on the go quick sketches and interim design discussions with client stake holders.
  • Providing alternate & innovative solutions for UI challenges considering users mental modal, user testing feedbacks, UX evaluations reports, client preferences and priorities.
End-to-end loan process analysisProblem solving for data heavy interfacesWireframesInformation architecturesUser ExperienceInformation Architecture

Nagarro

Lead, User Experience Design

Aug 2011Mar 2015 · 3 yrs 7 mos · Gurgaon, India

  • Enhanced user experience for multiple enterprise portals across domains, across platforms. Creation of UX strategies and conducting extensive usability evaluations were new learning experience.
  • Analyzing functional requirements & user flows, building information architectures, translating requirements into self-explanatory detailed or quick wireframes (based on expectations and timeline).
  • Coordinating with technical team for producing flawless prototypes/mockups, including visual design & layout suggestions considering industry best standards & design principles.
  • Multiple Review sessions & issue tracking for effective resolution of defects and continuous enhancements in the system.
  • Make Use Cases, Guidelines and Specification documents that effectively communicate to both technical and non-technical audiences.
  • Participating in several UXD proposals, estimates & client presentations.

East village interactives

User Experience Designer

Mar 2011Aug 2011 · 5 mos · Greater Delhi Area

  • Complete project execution, UX strategy implementation , client coordination and review sessions. Making IA, visual design guidelines, and participating in GUI enhancements based on industry best practices and principles.

Hp

HP Labs - Design Intern

Jan 2010Sep 2010 · 8 mos

National institute of design

Student of 'Design for Digital Experience'

Jun 2008Aug 2010 · 2 yrs 2 mos

  • Interaction design, User experience design, Digital Design, Communication Design

Pegasus markcomm

Account executive

Apr 2007Aug 2007 · 4 mos

  • Pegasus Markcomm is an advertising agency.

Dev media pvt. ltd

Marketing activities for launch of DNA (Daily News & Analysis) in Mumbai

Apr 2006Sep 2006 · 5 mos

Education

National Institute of Design

PGPD — Design for Digital Experience / User Experience Design

Jan 2008Jan 2010

Human Factors International

Certification — Mobile User Experience Design

S K Somaiya Vidyavihars College of Arts Science & Commerce Vidyavihar Mumbai 400 077

BMM (Bachelors of Mass Media) — Advertising

Jan 2004Jan 2007

Kendriya Vidyalaya

Maths

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