Mar 2022 – Jul 2024 · 2 yrs 4 mos · Bengaluru, Karnataka, India

• Leading customer advocacy using data insights and intution.
• Setting up a analytics function comprising of analysts, Data engineers and alike from scratch .
• Building an analytics framework and system of records/facts/EMRs from scratch 0->1 that can stich data across disparate siloed systems across the org.
• Influencing product roadmap and driving data first culture with PMs and leadership across the product/business spectrum as a horizontal function.
• Connecting the dots between onboarding a user -> activating them(first time use)-> engaging them for ongoing usage(recurring usage)-> and improving overall LTV.
• Partnering with marketing, revenue and various channel teams to improve leads to conversion ratio and improve FYR.

May 2020 – Mar 2022 · 1 yr 10 mos · Bangalore Urban, Karnataka, India

• Product Analytics- Quickbooks - (Enabling product value using data insights)
• Partner with BU leadership/PM/engineering teams to influence the product roadmap which will prioritize future feature rollout strategies and identify potential growth opportunities using a data driven approach.
• Setting up a scalable new team of data analysts to cater the end to end product analytics vision for Quickbooks.
• Setting up the product analytics framework from scratch including an end to end data instrumentation framework by partnering with PM/PD/Mktg teams and leadership across the QB desktop ecosystem .
• Setting up global data standards for utilizing in analytics to evolve the analysis of various feature usage patterns/access points/user behaviour/drop off points that feed up into creating an end to end user persona to enable PM/marketing teams to identify churn/retention propensity, identify additional opportunities for revenue for product growth.

Sep 2017 – May 2020 · 2 yrs 8 mos · Bengaluru Area, India

• Spearheading the global project to build a digital platform and analytical framework to process heterogeneous data sources and produce a final state authoritative data source (ADS) for producing analytical models.
• Designing patented insights and specialized analytical models using Tableau for senior executives (Internal and clients)
• Managing Service management client analytical reporting for 80+ global accounts.
• Managing development teams to design Business Intelligence frameworks that process various customer data to produce data marts for data reconciliation and data governance lifecycle.
• Managing development teams to setup various analytic infrastructures from scratch i.e. Tableau Server, R Studio, Python, SSIS, Informatica with expert level proficiency on SQL/ Python.
• Using data sets to analyze the impact of new features (e.g., A/Bs, multi-variate testing, switchbacks, casual impact, etc)
• Experience managing stakeholders including strong communication and presentation skills
• Managing reporting and development teams based out of the CoE in Bangalore and US

Jan 2016 – Sep 2017 · 1 yr 8 mos · Greater New York City Area

• March 2017- Sep 2017
• Lead the effort to instrument data governance across various data movement tools (NDM, Informatica, Datastage, SFTP, B2Bi) used within the Bank's (client) infrastructure.These data movement tools generate millions of records every day that lead to various data feeds that lead into a specific regulatory report such as FR_Y-14A, CCAR etc.
• The project consists of identifying the data lineage, improving data quality capturing lineage across the data movement tools thereby identifying coverage and instrumenting a movement repository, setting up a reporting framework from scratch using RDBMS and BI technologies –SSIS/SSRS,Tableau/Business Objects that will enable end to end automated reporting of the data in a smart on-demand dashboard.
• Leading the Advanced Data Analytics initiatives for the Core Technology team .
• Identify operational problems by observing and studying system functioning and performance results and serving as a key SME in providing trending analysis and leading discussions with senior management for setting up target state and key metrics.

Jan 2015 – Dec 2015 · 11 mos

• Currently working as a Implementation Manager in the Global Transaction Banking division -under Trade Finance and Cash Management Corporates.
• Implementing customized corporate banking solutions to ensure the clients have a seamless approach towards managing their banking and financial obligations in a transparent and risk free manner with access to the right technology and systems.
• Integrating Client ERP(Enterprise Resource Planning) with Deutsche Bank's corporate banking framework to provide front end access to the end users alongwith robust back end pre/post processing of financial transactions which can be tracked and reported in various standard formats sucha s MT940/942 .
• Ensuring the requirements are analyzed,understood and met accordingly as per client's expectations..Setting up the test schedules and helping coordinate the go live process.

Jan 2007 – Dec 2014 · 7 yrs 11 mos

• Currently working as an Associate in the Performance Management Team within the Global Technology division that is responsible for reporting the overall strategy performance of Service Ops organization and also responsible for systems development for in house applications in Deutsche Bank globally. Our tool landscape covers 52 countries spread over 4 continents with a global user base of 5000+ users.
• I am currently working in the capacity of a Business Analyst/Project Manager responsible for the data analytics of several strategy KPIs and also maintaining and supporting a slew of toolsets under the team portfolio and helping design the user interfaces and process workflows
• Responsible in roles of Product Manager/Business Analyst as a critical link between the Subject Matter Experts providing the business requirements and the development team trying to construct the solution for 360 degree review and validation .
• Design dashboards and reports and conduct review meetings with the senior management for defining the future course of strategy and decision making.
• Involved in gathering the business requirements, understanding them and translate them into technical requirements for information, features, and functions and communicate them to the rest of the application development team.
• Coordinating with product development, teams and internal business units and decompose high‐level business requirements into an appropriate level of business rules and detailed user, functional and non‐functional requirements.
• Spearing process improvement initiatives to increase the level and quality of service provided to internal and external customers.
• Supporting design of the user interfaces and tool workflows to develop tool functionality workflows from its inception to the final implementation.
• Providing data analysis and metrics from service and / or process owners, and prepare and deliver the management reporting.